New Year’s Challenge: Fewer Selfies in 2019
January 2, 2019By Heather Matthews NP Strategy Your dinner, your stitched up surgery site, your haircut. Or… A gracious waitress, a skilled physician, a dependable barber. The only difference here is…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Jackson hires Brian Campbell as performance service specialist
December 17, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Brian Campbell as performance service specialist. In his new role, Campbell will provide inventory…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Brian Campbell as performance service specialist
December 17, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Brian Campbell as performance service specialist. In his new role, Campbell will provide inventory…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jackson consolidates Greenville area offices with move to BridgeWay Station
December 6, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has moved to BridgeWay Station, the planned mixed-use development off Interstate 385. The company’s new address…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson consolidates Greenville area offices with move to BridgeWay Station
December 6, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has moved to BridgeWay Station, the planned mixed-use development off Interstate 385. The company’s new address…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Pinkham, Reyes and Nicosia
November 30, 2018Jaclyn Pinkham, Tania Reyes and Mike Nicosia Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jaclyn Pinkham as account representative, Tania Reyes as…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Pinkham, Reyes and Nicosia
November 30, 2018Jaclyn Pinkham, Tania Reyes and Mike Nicosia Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jaclyn Pinkham as account representative, Tania Reyes as…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Flock and Rally earns two IABC/SC Palmetto Awards
November 28, 2018Integrated communications agency earns multiple awards in marketing communication category Flock and Rally, the women-owned integrated communications firm based in Columbia, S.C., was honored with two 2018 Palmetto Awards by…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flock and Rally earns two IABC/SC Palmetto Awards
November 28, 2018Integrated communications agency earns multiple awards in marketing communication category Flock and Rally, the women-owned integrated communications firm based in Columbia, S.C., was honored with two 2018 Palmetto Awards by…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
It’s Really Not That Hard to Prevent a Crisis (Sometimes)
November 26, 2018By Erin Sanders Senior Communications Advisor with NP Strategy Corporate crises happen every day, and some are simply unavoidable. You can run a tight ship and develop a top-notch…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Crawford Strategy welcomes Reh Harvey as digital coordinator
November 14, 2018Crawford Strategy, a full-service agency committed to providing strategic and creative communications solutions to businesses, recently welcomed Reh Harvey as a digital coordinator. In his role on the agency’s expanding…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
FUEL hires Jackie Maness to support digital marketing team
November 9, 2018FUEL, a marketing agency headquartered in downtown Greenville, SC and specializing in both digital and traditional services, has hired Jackie Maness as Digital Coordinator. Jackie will support the ever-growing FUEL…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Two Principles to Guide your Research
November 9, 2018By J. Bradley Studemeyer NP Strategy A good research project is simple to describe, but difficult to implement. Most of that difficulty can be chalked up to the unprecedented…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
Flourish expands events division by adding Jenn Chew as Event Producer
November 8, 2018Flourish, Greenville’s award-winning marketing, public relations and events firm, has hired Jenn Chew as Event Producer, expanding its client service team and capabilities in its events division. “As our events…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flourish expands events division by adding Jenn Chew as Event Producer
November 8, 2018Flourish, Greenville’s award-winning marketing, public relations and events firm, has hired Jenn Chew as Event Producer, expanding its client service team and capabilities in its events division. “As our events…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires David Pendergrass as product sales specialist
November 6, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired David Pendergrass as a sales specialist in the company’s product sales department. Pendergrass comes…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires David Pendergrass as product sales specialist
November 6, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired David Pendergrass as a sales specialist in the company’s product sales department. Pendergrass comes…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Complete PR picks up six awards from MarCom International
November 1, 2018Complete PR continued its banner year of award-winning work with six honors from MarCom International. MarCom recognizes outstanding creative achievement by marketing and communication professionals. There were more than 6,500…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, media, on-the-move
Complete PR picks up six awards from MarCom International
November 1, 2018Complete PR continued its banner year of award-winning work with six honors from MarCom International. MarCom recognizes outstanding creative achievement by marketing and communication professionals. There were more than 6,500…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, media, on-the-move
Endeavor offers free coworking day trial November 5-9
October 31, 2018Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of downtown Greenville, SC, is offering one free coworking day for visitors during the week of…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Jon Wald as production digital support specialist
October 31, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jon Wald as production digital support specialist. An Upstate South Carolina native, Wald most…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Endeavor offers free coworking day trial November 5-9
October 31, 2018Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of downtown Greenville, SC, is offering one free coworking day for visitors during the week of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Jon Wald as production digital support specialist
October 31, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jon Wald as production digital support specialist. An Upstate South Carolina native, Wald most…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Greenville Country Club’s newsletter honored with gold MarCom Award
October 30, 2018The newly-redesigned River & Rooster, Greenville Country Club’s quarterly newsletter issue for spring 2018, has been honored with a gold MarCom Award in the category of Print Media – Association…
Read MorePosted in: midlandsbiz, upstatebizsc Category: business-services, marketing-and-communications, on-the-move
Greenville Country Club’s newsletter honored with gold MarCom Award
October 30, 2018The newly-redesigned River & Rooster, Greenville Country Club’s quarterly newsletter issue for spring 2018, has been honored with a gold MarCom Award in the category of Print Media – Association…
Read MorePosted in: upstatebizsc Category: business-services, marketing-and-communications, on-the-move
Taking a page from the political playbook: Digital Targeting for your company
October 29, 2018By Amanda Loveday As we approach the November elections, your inbox, social media feeds and internet browser are likely filled with messages from candidates looking for your vote. And they…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Seasoned Research Analyst joins NP Strategy; Firm continues expansion of communications services
October 26, 2018NP Strategy, a strategic communications firm with offices in North and South Carolina, announced the addition of J. Bradley Studemeyer to its growing team. Studemeyer joins NP Strategy as a…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Matt Schiering joins Contec, Inc. to lead U.S. marketing team
October 26, 2018Schiering’s hire signals company’s expanding industry foothold Longtime marketing executive Matt Schiering has joined Contec, Inc. as the company’s first Chief Marketing Officer (CMO) to further solidify its growing foothold in the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Flourish’s client work recognized with 12 MarCom awards
October 22, 2018In its fourth year of participation, Flourish’s 2018 client work was honored with 12 MarCom Awards, including two platinum awards, four gold awards and six honorable mentions. “Each year, being…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flourish’s client work recognized with 12 MarCom awards
October 22, 2018In its fourth year of participation, Flourish’s 2018 client work was honored with 12 MarCom Awards, including two platinum awards, four gold awards and six honorable mentions. “Each year, being…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Six Ways to Ease Event Anxiety
October 15, 2018By Emily Eckert NP Strategy From cocktail receptions to conferences, events are rarely a walk in the park. There’s a mountain of detail that goes into executing an event…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, business-services, marketing-and-communications, media
Founders of the iconic local food hub Swamp Rabbit Café & Grocery to speak at Endeavor’s Collaborators & Cocktails – October 18
October 5, 2018Duo’s shared passion for local farmers created a loyal community of brand ambassadors with a love for healthy, active lifestyles and quality food Endeavor, a coworking space for creatives, agencies…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Founders of the iconic local food hub Swamp Rabbit Café & Grocery to speak at Endeavor’s Collaborators & Cocktails – October 18
October 5, 2018Duo’s shared passion for local farmers created a loyal community of brand ambassadors with a love for healthy, active lifestyles and quality food Endeavor, a coworking space for creatives, agencies…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Flourish expands client services team
October 3, 2018Flourish, Upstate South Carolina’s award-winning public relations, marketing and events firm, has expanded its client service team to include Taegen Jordan as Event Specialist, Allison Hall as Development Specialist and…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flourish expands client services team
October 3, 2018Flourish, Upstate South Carolina’s award-winning public relations, marketing and events firm, has expanded its client service team to include Taegen Jordan as Event Specialist, Allison Hall as Development Specialist and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Torri Bobo as account representative
September 27, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Torri Bobo as an account representative responsible for day-to-day management of projects for multiple…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing’s Bo Rogers recognized among Greenville’s Best & Brightest 35 and Under
September 27, 2018Bo Rogers has been honored among Greenville’s Best & Brightest 35 and Under by Greenville Business Magazine. Rogers serves as Infinity Marketing’s Vice President of Client Services, managing client engagement…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Torri Bobo as account representative
September 27, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Torri Bobo as an account representative responsible for day-to-day management of projects for multiple…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing’s Bo Rogers recognized among Greenville’s Best & Brightest 35 and Under
September 27, 2018Bo Rogers has been honored among Greenville’s Best & Brightest 35 and Under by Greenville Business Magazine. Rogers serves as Infinity Marketing’s Vice President of Client Services, managing client engagement…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL adds to Senior-level team
September 25, 2018FUEL, a marketing agency headquartered in downtown Greenville, SC, specializing in both digital and traditional services, has hired Ed Forićas Senior Art Director. Ed brings more than a decade of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
STORY LLC chooses Endeavor for new location
September 25, 2018Move into creative coworking community boosts agency’s brand image Endeavor, a membership-based coworking community for creatives and corporate marketing teams, announces that STORY™, a creative agency that specializes in high-end…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
STORY LLC chooses Endeavor for new location
September 25, 2018Move into creative coworking community boosts agency’s brand image Endeavor, a membership-based coworking community for creatives and corporate marketing teams, announces that STORY™, a creative agency that specializes in high-end…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL adds to senior-level team
September 24, 2018FUEL, a marketing agency headquartered in downtown Greenville, SC, specializing in both digital and traditional services, has hired Ed Forić as Senior Art Director. Ed brings more than a decade of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Ben Nemo, chief marketer behind the resurgence of Krystal burger restaurants, to speak at Endeavor’s Collaborators & Cocktails – September 27
September 18, 2018Speaker to share story behind the revitalization of the country’s second-oldest burger chain Endeavor, a membership-based coworking community for creatives and corporate marketing teams, announces that Benjamin Nemo, the top…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Ryan McAllen, Lucas Black and Ryan Woodham
September 18, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Ryan McAllen as senior developer, Lucas Black as IMSA marketing coordinator and Ryan Woodham…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Ben Nemo, chief marketer behind the resurgence of Krystal burger restaurants, to speak at Endeavor’s Collaborators & Cocktails – September 27
September 18, 2018Speaker to share story behind the revitalization of the country’s second-oldest burger chain Endeavor, a membership-based coworking community for creatives and corporate marketing teams, announces that Benjamin Nemo, the top…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires Ryan McAllen, Lucas Black and Ryan Woodham
September 18, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Ryan McAllen as senior developer, Lucas Black as IMSA marketing coordinator and Ryan Woodham…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Play me the song of your people: Why your video might be better without you
September 17, 2018By Taylor Kearns Are you a real person’? Hang on – don’t answer quite yet. Let me explain: Every morning in newsrooms across the country, young reporters pitch stories…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Jack Porter hires new graphic designer
September 10, 2018Jack Porter, a multi-disciplinary design group that creates transformative branded experiences for athletic facilities, museums and public buildings and office spaces, adds Theresa Calabrese as a Graphic Designer. Calabrese, a…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
You saw what?? How to manage your reputation on social media.
September 3, 2018By Sara McCarthy 40 minutes a day. In today’s fast paced world, 40 minutes is a long time. More time than it takes to eat breakfast, watch the news…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, media






