STORY adds Taylor McLamb as Marketing Associate
May 13, 2021
Taylor McLamb has been hired by STORY, a marketing company serving the Southeast, as a Marketing Associate. “She has extensive experience in digital creation and working with people,” said Ben…
Read MorePosted in: upstatebizsc Category: employment, marketing-and-communications, on-the-move
FUEL accepting applications for Quarterly Non-Profit Grant program
May 13, 2021
FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–is accepting applications for the FUEL for Good Quarterly Grant program through June 7. With…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, non-profit, on-the-move
Hey, Boomer podcast and brand launched
May 11, 2021
Aging with purpose. Hey, Boomer podcast and brand launched. Greenville, SC woman leads the way. Baby Boomers, born between 1946 and 1964, have some newfound time and energy. Aging is taking…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing named SCPRSA and Healthcare Advertising Award winner
May 11, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, won five South Carolina Public Relations Society of America (SCPRSA) Awards and two Healthcare Advertising Awards for projects ranging from…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Marketing Minute Video: Asking for Feedback
May 10, 2021
Marketing Minute with Matthew Gallagher, NP Strategy Asking clients for feedback can be scary if you’re not sure how they will respond. As business professionals, we may assume if a client…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Find their needs and fill them
May 5, 2021
By Jerry Bellune One of our favorite cities, Charleston, SC, has an inaffordable housing problem. The average cost of a 1-bedroom apartment is $1,223 a month. That may compare…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Sara Anders joins Flock and Rally as director of advertising
May 5, 2021
Sara Anders has been hired as the director of advertising at Flock and Rally, the full-service, women-owned communications and marketing agency based in Columbia, South Carolina. Anders will create strategic…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Sara Anders joins Flock and Rally as director of advertising
May 5, 2021
Sara Anders has been hired as the director of advertising at Flock and Rally, the full-service, women-owned communications and marketing agency based in Columbia, South Carolina. Anders will create strategic…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Sara Anders joins Flock and Rally as director of advertising
May 5, 2021
Sara Anders has been hired as the director of advertising at Flock and Rally, the full-service, women-owned communications and marketing agency based in Columbia, South Carolina. Anders will create strategic…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Infinity Marketing named a Top Workplace in South Carolina
May 5, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, announced it has been named a Top Workplace in South Carolina for 2021 by Integrated Media Publishing. This is the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL promotes Amy Cronin to business support specialist
May 4, 2021
FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–recently announced the promotion of Amy Cronin to business support specialist. In this role, she…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Chernoff Newman honored for public relations work during COVID-19
May 3, 2021
The South Carolina Chapter of Public Relations Society of America (SCPRSA) awarded Chernoff Newman with four Mercury Award of Merits during the 2020 Mercury Awards on Thursday, April 29, 2021.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
BRIGHT+CO wins Best in Show for state’s top P.R. campaign of 2020 by South Carolina Public Relations Society of America
May 3, 2021
Greenville-based full-service marketing communications firm BRIGHT+CO Marketing has received multiple honors for its 2020 public relations work by the South Carolina Public Relations Society of America (PRSA). The agency earned…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Celebrate National Travel and Tourism Week with Experience Columbia SC
April 30, 2021
In recognition of U.S. Travel Association’s National Travel and Tourism Week, the annual event championing the important role travel and tourism play in local communities and economies, Experience Columbia SC…
Read MorePosted in: midlandsbiz Category: hospitality, marketing-and-communications, on-the-move
How to win prospects’ trust
April 29, 2021
By Jerry Bellune Successful negotiation will get you what you want if you give prospects what they need, says Walker McKay of No BS Sales. You have equal stature with…
Read MorePosted in: midlandsbiz Category: advice, business-services, marketing-and-communications
Infinity Marketing welcomes Window World of the Tri-Cities as new client
April 29, 2021
Infinity Marketing, a fully integrated marketing firm, is proud to add Window World of the Tri-Cities to its growing client roster. The agency is providing the exterior home renovation franchise…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Experience Columbia SC launches first history tourism trail
April 27, 2021
Reconstructed: A Journey Through the Reconstruction Era Trail Offers New Perspective Experience Columbia SC launched the destination’s first history-centered tourism trail. Reconstructed: A Journey Through the Reconstruction Era in Columbia,…
Read MorePosted in: midlandsbiz Category: hospitality, marketing-and-communications, on-the-move
Marketing Minute Video: Communicating Your Expertise
April 26, 2021
Marketing Minute with Catherine Dingler, NP Strategy Whether you’re an entrepreneur working hard to build your brand or a business owner with tough competition, mastering your work won’t help…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, non-profit, on-the-move
Columbia Design League host fundraiser honoring the Kentucky Derby
April 23, 2021Derby by Design takes over Boyd Plaza on May 1 Columbia Museum of Art affinity group the Columbia Design League (CDL) hosts its first in-person event since the beginning of…
Read MorePosted in: midlandsbiz Category: conversations, marketing-and-communications, media, non-profit, on-the-move, philanthropy, social-scene, the-arts
Infinity Marketing welcomes Multi-Pack Solutions as new client
April 22, 2021
Infinity Marketing, a fully integrated marketing firm, is proud to add Multi-Pack Solutions to its growing client roster. The agency is providing the manufacturer with a variety of creative services…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Become a creative contrarian
April 21, 2021
By Jerry Bellune What do Judy Wald, JD Powers and Fred Segal have in common? These 3 highly successful entrepreneurs were contrarians. Contrarians are creative thinkers who turn accepted…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Engenius promotes Samantha Thoe as client success coordinator
April 21, 2021
An Upstate digital marketing agency, Engenius, has promoted Samantha Thoe to a full-time client success coordinator. Thoe started at Engenius last year working as a part-time employee helping the team…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
MPA Strategies adds Accomplished communications professional to growing team
April 17, 2021
MPA Strategies, a statewide public relations and marketing agency, welcomes proven public relations professional Shawn Skillman to its team as Chief Marketing Officer. Skillman will serve as the creative and…
Read MorePosted in: midlandsbiz Category: business-services, marketing-and-communications, media, on-the-move
Create loving messages for your customers
April 14, 2021
By Jerry Bellune Our friend Bill Edmonds checked into a hotel and found a message in his room. “Sure, life can be messy. That’s why I’m here. Don’t worry…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
FUEL wins ADDY® District Award
April 14, 2021FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–received recognition for advertising excellence by the American Advertising Federation (AAF) with a District Silver…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Flock and Rally Marketing & Communications celebrates multiple staff promotions
April 13, 2021
Flock and Rally, the women-owned integrated communications and marketing agency based in Columbia, South Carolina, has announced the promotion of multiple team members — Ashley Cady Elsey, Hailey Covell, Mary…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes Madison Creech as Media Coordinator
April 13, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, is delighted to welcome Madison Creech to the team as Media Coordinator. The Media Department continues to grow in members…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Marketing Minute: Crisis Communication
April 12, 2021
Marketing Minute with Jean Cecil Frick, NP Strategy Communication isn’t always as simple as it sounds, especially if the information you’re sharing is sensitive, or even controversial. Knowing your audience…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Clemson University announces fifth annual Men of Color National Summit speaker line up, programmatic enhancements and live broadcast on Rickey Smiley Morning Show
April 9, 2021
Clemson University will host its 5th annual Men of Color National Summit on November 4-5, 2021 with a lineup of national thought leaders for both keynote and breakout speaker sessions…
Read MorePosted in: upstatebizsc Category: education, employment, marketing-and-communications, media, on-the-move
Ads that ring your cash register
April 8, 2021
By Jerry Bellune Bob Bly and I are direct response apostles. It’s the best way to advertise. Bob says if we embrace direct response ads in print and online, the…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Crawford announces key team promotions
April 7, 2021
Crawford, a full-service strategic marketing agency based in Greenville, has promoted two veteran team members. Anna Maloney has been named senior account executive, and Jalesa Cooley is now a public…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FerebeeLane expands account team with four full-time hires
April 6, 2021
FerebeeLane (FL), a full-service marketing and branding agency located in downtown Greenville, recently expanded its account team with four full-time additions. The new hires’ experiences range from founding Clemson’s student-led…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing presents Let’s Talk Recruitment
April 6, 2021
Infinity Marketing will launch its next webinar series event titled Let’s Talk Recruitment on Tuesday, April 13, 2021, at 11 AM ET. The event will focus on finding the right…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
‘The Cheese Biscuit Queen’ launches cookbook and donates proceeds to MIRCI in honor of Mental Health Awareness Month.
April 5, 2021South Carolina native and longtime Midlands resident Mary Martha Greene will launch her much-anticipated cookbook, “The Cheese Biscuit Queen Tells All,” on May 3rd and will donate a portion of…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move, social-scene
FUEL selects GirlUp GVL as second quarter grant recipient
April 2, 2021FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–announced today that it has selected GirlUp GVL as its second quarter recipient for the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Web Development Coordinator
April 2, 2021
Purpose: The Web Developer Coordinator will help create marketing assets across multiple channels that encompass our overall brand and style according to the Richloom Fabrics brand guidelines. The Web Developer…
Read MorePosted in: laurenscountybuzz Category: marketing-and-communications
Why ads should appeal to our emotions
March 31, 2021
By Jerry Bellune Consumers rarely buy on the facts. Even the most analytically minded. They buy with emotion and justify it with logic. Think about your last purchase, why…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Webmaster/IT Intern
March 31, 2021This position will coordinate the web presence and graphic design needs of a creative arts school and agency. An interdisciplinary hub of training, management, marketing, scouting and recruitment and various…
Read MorePosted in: midlandsbiz Category: marketing-and-communications
Monique Holland and Tia Ternberg join Chernoff Newman’s growing media team
March 31, 2021
Chernoff Newman, a Columbia-based marketing and advertising agency, continues to expand its media and analytics team with the most recent hires Monique Holland and Tia Ternberg. “We are thrilled to…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: employment, marketing-and-communications, on-the-move
Infinity Marketing partners with CU-ICAR on video project
March 30, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, recently partnered with Clemson University International Center for Automotive Research (CU-ICAR) to develop a video highlighting its vehicle prototype program:…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Marketing Minute: Responding to Controversy in the Media
March 30, 2021
When damaging information about your organization is publicized, your credibility matters. NP Strategy’s Vice President Jean Cecil Frick shares tips on responding to controversy in the media.
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
SEO Charleston
March 29, 2021Providing internet marketing services and search engine optimization for law firms, dental offices, and medical practices. Dominate your space, call today.
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications
How to deal with difficult decisions
March 24, 2021
By Jerry Bellune All of us must make many decisions each day in business and in life. Most of them are relatively easy and we make them. Even if they…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Endeavor welcomes three new entrepreneurs to its coworking community
March 24, 2021
A restaurateur, accountant, and HR expert choose workspaces at Endeavor Endeavor, a coworking and shared office space community in downtown Greenville’s LEED-certified ONE tower, announces three new members: Olivia Esquivel,…
Read MorePosted in: upstatebizsc Category: accounting, business-services, commercial-real-estate, food, local-industry, marketing-and-communications, on-the-move
BRIGHT+CO Marketing now agency of record for Greenville Swamp Rabbits
March 24, 2021
Greenville-based full-service marketing communications firm BRIGHT+CO Marketing announced it has added another sports team, the Greenville Swamp Rabbits, to its client roster. BRIGHT+CO is already the agency of record for…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move, sports
Crawford grows digital team with new social media coordinator
March 24, 2021
Crawford, a full-service marketing and branding agency, recently added Emily Simpson to its growing team as a social media coordinator. Simpson previously participated in Crawford’s robust internship program during the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing promotes Anna Nail and Elizabeth Collins
March 23, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, is proud to promote Anna Nail and Elizabeth Collins to the position of Media Buyer. These promotions will further the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Pawleys Island in running for Garden & Gun Magazine’s Best Southern Beach Town
March 18, 2021
Many have prepared their college basketball elimination brackets, but the real fun this March lies with a Garden & Gun magazine contest to name the “Favorite Southern Beach Town.” And…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Who can you help today?
March 17, 2021
By Jerry Bellune A local banker and his wife were among the most successful couples in our town. Each morning, they prayed for guidance about who they might help…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Infinity Marketing welcomes three new media coordinators
March 16, 2021Infinity Marketing, a fully integrated marketing agency in the Upstate, expanded its internal team with the addition of three new media coordinators: Ryan Boger, Rachel Stowe and Bryant Buffington.…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
