Owning Your Narrative: The Power of a Proactive Media Strategy
August 13, 2025By Annie Howie Specialist at NP Strategy You may have heard the phrase “if you aren’t telling your story, someone else will.” Silence is no longer an option for the…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
SC trial attorneys launch national firm as Indexed Universal Life insurance schemes soar across the state
August 6, 2025Founder Robert Rikard has recovered tens of millions for clients misled by “tax-free retirement” and investment-based insurance schemes surrounding Indexed Universal Life products. South Carolina trial attorneys Robert Rikard and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: business-services, financial-advisors, insurance, law, marketing-and-communications, on-the-move
JDPR welcomes three promising communication professionals to its Executive Management Assistance Program
August 6, 2025JDPR’s combination internship/mentor program has successfully fostered growth in hundreds of college students and young professionals over three decades. Industry-leading strategic marketing and communication agency JDPR proudly announces the addition…
Read MorePosted in: upstatebizsc Category: business-services, employment, local-industry, marketing-and-communications, on-the-move
Assistant Athletics Director of Video Services & Digital Strategy
August 4, 2025Assistant Athletics Director of Video Services & Digital Strategy University of South Carolina Upstate STA00627PO25 Spartanburg, SC The Assistant Athletics Director of Video Services and Digital Strategy is responsible for…
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Brian Edwards named Furman VP of Marketing and Communications
July 25, 2025Brian Edwards has been named vice president of marketing and communications at Furman University following a national search. He will start Aug. 1. Edwards, currently the chief brand and communications…
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Greenville Convention Center hires Sydney Brown as show and sales manager
July 23, 2025Greenville Convention Center, managed by OVG360, has hired Sydney Brown as its show and sales manager. Brown will oversee the production of facility-managed consumer shows to include audience development, event…
Read MorePosted in: upstatebizsc Category: employment, local-industry, marketing-and-communications, on-the-move
FUEL selects Lead Academy as 2H25 grant recipient
July 22, 2025FUEL – a Greenville, S.C.-based brand-building agency – announced today that it has selected Lead Academy Public Charter School as the FUEL for Good Grant recipient for 2H 2025. Lead…
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Video Isn’t Optional in 2025 — Here’s How to Use It with Intention
July 10, 2025By Alex Prince Director at NP Strategy Video isn’t “nice to have.” It’s the format people expect. If you’re serious about building visibility, driving engagement, or strengthening relationships, video needs…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Bubble Paper welcomes Alexandra Briordy as Marketing Manager
July 7, 2025Bubble Paper, a leader in sustainable packaging solutions, announced the addition of Alexandra Briordy to its Marketing Team as a Marketing Manager. With a strong foundation in digital marketing, analytics,…
Read MorePosted in: upstatebizsc Category: manufacturing, marketing-and-communications, on-the-move
Catapultar
July 7, 2025Risk-Free Investment Model: While traditional agencies lock you into expensive monthly contracts with no guarantee of results, Catapultar operates on a pay-for-performance structure for qualified businesses. We charge minimal base…
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The KVH Collective presents “Sip, Support, & Stress Less” with Dr. Rebecca Heiss at Hotel Hartness on September 26, 2025
June 27, 2025KVH announced its next KVH Collective Event, “Sip, Support, & Stress Less,” happening Friday, September 26, 2025 at the beautiful Hotel Hartness beginning at 4 PM until 7 PM. This…
Read MorePosted in: upstatebizsc Category: entrepreneurship, marketing-and-communications, on-the-move
Hughes Agency welcomes Jennifer Mihalic as Senior Director of Media Relations
June 25, 2025Hughes Agency, a full-service public relations, marketing, advertising, and event management firm, announced the addition of Jennifer Mihalic as Senior Director of Media Relations. Mihalic will oversee the agency’s public…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, media, on-the-move
JDPR promotes Wendy Henry to account group manager
June 25, 2025Agency celebrates senior team member’s 10-year tenure JDPR, a strategic marketing and communication agency providing services to regional, national and global clients for more than 30 years, has promoted Wendy…
Read MorePosted in: upstatebizsc Category: employment, marketing-and-communications, on-the-move
Media Training Tips for Elected Officials and City Staff — From Someone Who’s Been on Both Sides of the Camera
June 24, 2025By Lynnsey Gardner Baker Director at NP Strategy You know the phrase, “You catch more flies with honey than vinegar?” It’s a cliché for a reason—and one that applies perfectly…
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JDPR brings on Emily Scott as account group manager
June 23, 2025Greenville-based strategic marketing and communication agency JDPR is thrilled to announce the addition of Emily Scott as its newest account group manager. Her extensive account management background, including the facilitation…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
10X Digital announces Tailwind Group as new client to power next-level programmatic ad campaigns
June 13, 202510X Digital, a full-service digital marketing agency specializing in precision-targeted programmatic advertising, is proud to announce a new partnership with The Tailwind Group, a nationally recognized leader in student housing…
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Phoebe Howie joins Colliers | South Carolina as a Marketing and Communications Coordinator
June 5, 2025Colliers | South Carolina announced the addition of Phoebe Howie to the marketing team as Marketing and Communications Coordinator, supporting its four South Carolina offices and based in the Charleston…
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State Treasurer Curtis Loftis celebrates 33 educators in SC Financial Literacy Master Teacher Program
June 4, 2025South Carolina Treasurer Curtis Loftis is pleased to recognize the sixth cohort of educators who have qualified to become South Carolina Financial Literacy Master Teachers. This year’s Bronze level cohort…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: government, marketing-and-communications, media, on-the-move
Newest exhibition at Upcountry History Museum assembles display of Avengers originals
June 4, 2025Traverse the Marvel Universe through a unique experience that explores the fourth installment of the Avengers saga in “Avengers: Endgame – The Exhibition,” a first-of-its-kind showcase opening at the Upcountry…
Read MorePosted in: upstatebizsc Category: chamber, day-care, education, entertainment, life, marketing-and-communications, media, military, non-profit, on-the-move, the-arts, veterans
Hughes Agency welcomes Linnea Rahlf as Senior Account Executive
May 22, 2025Hughes Agency, a full-service public relations, marketing, advertising and event management firm, announced the addition of Linnea Rahlf as Senior Account Executive. Rahlf is responsible for account services for clients,…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, media, on-the-move
Laurens County BUZZ named Small Business of the Quarter
May 19, 2025The Laurens County Chamber of Commerce recently named the Laurens County Buzz as the 2025 Small Business of the First Quarter—an honor that shines a light not only on the work…
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Entrepreneur Minute – Taryn Scher, TK PR
May 12, 2025The Who’s on the Move, Entrepreneur Minute is an interview in support of the undeniable impact that entrepreneurs have on our communities. In this series you will see a diverse group…
Read MorePosted in: upstatebizsc Category: entrepreneurship, marketing-and-communications, on-the-move, podcast
Apple VP, Furman alumna Kristin Huguet Quayle to speak at commencement ceremony
May 1, 2025Kristin Huguet Quayle ’99, the vice president of worldwide communications at Apple, will be the featured speaker for Furman University’s class of 2025 commencement ceremony on Saturday, May 10, at…
Read MorePosted in: upstatebizsc Category: education, hi-tech-information-tech, marketing-and-communications, on-the-move
The Rock It! Co. unveils new website for Tridion Environmental
May 1, 2025A leading provider of premium environmental management services has rolled out a dynamic new website designed by The Rock It! Co. With an unwavering commitment to environmental preservation, sustainable practices,…
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Colliers welcomes Macy Scoggins as a Senior Brokerage Associate to its South Carolina Retail Services Team
April 28, 2025Colliers | South Carolina announced that Macy Scoggins has rejoined its Greenville office as a Senior Brokerage Associate specializing in retail brokerage services. Scoggins began her real estate career at…
Read MorePosted in: upstatebizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
SCETV to livestream and broadcast the South Carolina Senate hearing on the question of causes for removal of the South Carolina State Treasurer
April 18, 2025South Carolina ETV (SCETV) will livestream and broadcast a South Carolina Senate hearing on April 21 at 12 p.m. The hearing will focus on the question of causes for removal…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: education, government, marketing-and-communications, on-the-move
The Rock It! Co. redesigns website, refreshes brand for Lawson Chiropractic Wellness
April 14, 2025One of the region’s premier chiropractic offices got a brand refresh and updated website thanks to the work of The Rock It! Co. Lawson Chiropractic Wellness Center has been serving…
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Experience a master class on collaboration at Endeavor’s Collaborators & Cocktails networking event
April 7, 2025Endeavor Workspace’s spring C&C on April 30th is all about marketing Greenville. Attendees will get a master class on collaboration and smart selling – from a brand and a key…
Read MorePosted in: upstatebizsc Category: chamber, conversations, economic-development, hospitality, life, local-industry, marketing-and-communications, media, on-the-move, social-scene, the-arts
Entrepreneur Minute – Katie Harrison, KVH
April 2, 2025The Who’s on the Move, Entrepreneur Minute is an interview in support of the undeniable impact that entrepreneurs have on our communities. We will be highlighting 20 entrepreneurs in each of…
Read MorePosted in: upstatebizsc Category: entrepreneurship, marketing-and-communications, on-the-move, podcast
Upstate SC’s new approach to small Biz Marketing
March 31, 2025Hibrid Marketing Co.: S.C.’s New Freelancer-Led Agency Making Marketing Accessible to Small Businesses Today marks the official launch of Hibrid Marketing Co., a cutting-edge full-service marketing agency composed entirely of…
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Infinity Marketing Promotes Kari Lynch and Jeanne Morrison
March 26, 2025Agency Veterans Receive Promotions in Q1 2025 Infinity Marketing, a relationship- and results-focused marketing agency established in 1993, announced the promotion of two of its most experienced leaders: Kari Lynch…
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Securing National Media Coverage: How to Maximize Your Impact
March 18, 2025By Maya Ward, Manager at NP Strategy Securing national media coverage is a significant achievement that can elevate a brand’s visibility and credibility, providing unmatched exposure and opening doors…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, business-services, marketing-and-communications, on-the-move
Market Momentum celebrates 20 years in business
March 17, 2025Local marketing firm’s evolving identity garners success for two decades Market Momentum, a woman-owned marketing firm located in Greenville, S.C., is celebrating 20 years in business this month. Founded by…
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Local SEO Solution
March 11, 2025Enhance your digital reputation through strategy design up to actual data-driven campaigns using our first-rate digital marketing services in Greenville. Get ready for your own stand-out and never-forgotten brand while…
Read MorePosted in: upstatebizsc Category: marketing-and-communications
Prisma Health Family YMCA breaks ground on recreational facility expansion in response to growing community
March 11, 2025The YMCA of Greenville broke ground today on the recreational facility expansion at the Prisma Health Family YMCA in Simpsonville in response to Southern Greenville County’s exponential growth in recent…
Read MorePosted in: upstatebizsc Category: architecture, construction, day-care, economic-development, fitness-centers, life, marketing-and-communications, non-profit, on-the-move
‘Flower Power’ re-envisioned in newest exhibit opening at the Upcountry History Museum
March 6, 2025Say “Flower Power” and many people immediately flash back to 1960s-70s America and a focus on peace and love. But add in the efforts of a First Lady of the…
Read MorePosted in: upstatebizsc Category: agriculture, chamber, churches, education, environmental, hospitality, life, marketing-and-communications, media, non-profit, on-the-move, social-scene, the-arts, veterans
Hughes Agency welcomes Tessa Richey as Senior Account Executive
February 26, 2025Hughes Agency, a full-service public relations, marketing, advertising and event management firm, announced the addition of Tessa Richey as Senior Account Executive. Richey is responsible for account services for clients…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Endeavor Coworking Community welcomes new All Access members
February 25, 2025Endeavor Workspaces announced three new All Access members: Mark Koppelmann, MBA, CFP, CRPS, senior financial advisor of LPL Financial, Andrea Koppelmann, MS, director of client relations of LPL Financial, and…
Read MorePosted in: upstatebizsc Category: accounting, banking-and-finance, business-services, entrepreneurship, financial-advisors, local-industry, marketing-and-communications, on-the-move
Infinity Marketing kicks off 2025 with a brand refresh
February 21, 2025Greenville-Based Marketing Agency Introduces a New Look Infinity Marketing (“Infinity”), a relationship- and results-focused marketing agency established in 1993, is stepping into 2025 with a refreshed brand. Their updated branding…
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NP Strategy announces leadership transition
February 19, 2025Amanda Loveday Named CEO and Jean Cecil Frick Named COO NP Strategy, a strategic communications firm specializing in crisis response, media, and public relations, announced a leadership transition that will…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: headlines, marketing-and-communications, on-the-move
Upcountry History Museum receives grant to digitize files
February 4, 2025The Upcountry History Museum – Greenville County, a Smithsonian Affiliate, announced that it has been awarded a grant from the South Carolina State Historical Records Advisory Board’s regrant program to…
Read MorePosted in: upstatebizsc Category: business-services, chamber, churches, conversations, education, life, marketing-and-communications, media, military, on-the-move, technology, the-arts, veterans
10X Digital announces Jena Patel as latest Digital Marketing Scholarship winner
February 4, 202510X Digital announced Jena Patel as the latest recipient of the 10X Digital Marketing Scholarship. The scholarship is awarded to students who exhibit a strong passion for digital marketing and…
Read MorePosted in: upstatebizsc Category: education, marketing-and-communications, on-the-move
Endeavor celebrates Caper’s Birthday with $11 day passes
February 3, 2025Co-work for Just $11/day in February as Endeavor’s Office Dog Turns 11 Endeavor Workspaces is offering $11 day passes for the month of February to celebrate office dog Caper the…
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NP Strategy grows across the Southeast
January 30, 2025Strategic Communications Firm Adds Media Relations Hires in Birmingham, Charlotte and Columbia Offices NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, is growing in Alabama…
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InvestiNet names Amy Nodine Chief Compliance Officer
January 29, 2025Nodine will oversee the company’s complex compliance initiatives InvestiNet, a full-service collections network and innovation leader in the accounts receivable industry, has announced the promotion of Amy Nodine from executive…
Read MorePosted in: upstatebizsc Category: accounting, banking-and-finance, business-services, law, marketing-and-communications, on-the-move, technology
Infinity welcomes John McNelly
January 27, 2025Greenville-Based Marketing Firm Strengthens Leadership Team Infinity Marketing (“Infinity”), a partnership and results-focused integrated marketing agency established in 1993, welcomed John McNelly as Chief Operations Officer. “I’ve had the privilege…
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David Campbell named CEO of Chernoff Newman
January 24, 2025Chernoff Newman, a leading integrated communications agency, announces the promotion of David Campbell to Chief Executive Officer. With a proven track record of operational excellence and a decades-long commitment to…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: headlines, marketing-and-communications, on-the-move
HOLLIS Strategic Communications welcomes Caroline McKissick as account executive
January 14, 2025HOLLIS Strategic Communications (HOLLIS) announced the addition of Caroline McKissick to its team as account executive. Founded in 2024 by Holly McKissick, HOLLIS has served clients in the Upstate and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Endeavor kicks off New Year with superstar local entrepreneurs at signature Collaborators & Cocktails event
January 6, 2025Endeavor Kicks Off New Year with Superstar Local Entrepreneurs at Signature Collaborators & Cocktails Event Insightful, Candid Session to Feature 6AM City Founders Endeavor Workspaces welcomes local entrepreneur duo, Ryan…
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Complete PR’s earns Gold in Best in Business Awards
December 8, 2024To paraphrase Johnny from The Outsiders, “stay gold, Complete PR, stay gold.” Complete PR was recognized this week with a Gold Award in the Best Ad Agency/PR/Marketing Firm category from…
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