TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, has promoted Alyssa Foriska to Director of Marketing. With more than nine years of industry experience, Foriska will head the Marketing Services Department at TravelBoom.
“Alyssa has played an essential role in driving the success and retention of our clients,” said Pete DiMaio, TravelBoom’s Chief Operating Officer. “She understands the needs and objectives of each of our clients, and I know this will serve her well as she moves into the marketing department. I cannot wait to see the success she continues to bring to the agency and our clients.”
Foriska graduated with a degree from Temple University and began her tenure as a Client Success Coordinator at Fuel Travel, now known as TravelBoom. She was previously promoted to senior management, where she played an integral role in client relations, daily management of marketing strategies, website development, analytics and more. With her near-decade of experience, she brings a unique perspective to aid TravelBoom’s clients in reaching their goals.
As Director of Marketing, she will lead and oversee all marketing strategies for client campaigns in areas such as creative, digital, analytics, and operations. Her role will be pivotal within TravelBoom to drive revenue growth, build a strong market presence, and utilize rising marketing technologies to remain effective.