Marketing Minute: OpEd Placement
February 27, 2023
Marketing Minute with Jamie Lovegrove, NP Strategy Crafting an OpEd is an effective way to push out an organization’s perspective, but getting placement can be a tricky task. This week’s…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
Tax tips for South Carolina college students
February 22, 2023
What you need to know: You may need to file a tax return depending on your gross income and whether or not your parents can claim you as a dependent.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, banking-and-finance, government, on-the-move
Love and money: Five tips for having healthy financial conversations with your partner
February 14, 2023
By Justin Hawkins Wells Fargo Branch Banking Region Director for South Carolina and Coastal Georgia Valentine’s Day is all about celebrating the love in your life, but ask anyone…
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Is Your Company a Good Bet?
February 14, 2023
By Kristen S. Jerome, CPA Partner, Bauknight Pietras & Stormer The best time to prepare your Company for investment by an outsider is LONG before you need the additional capital. …
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, on-the-move
Understanding the Differences: Banks, Hard Money, & Private Lending
February 11, 2023
By John Della Bella, Lima One Capital Whether it’s a loan for a fix-and-flip investment, capital to purchase a multifamily property as a long-term investment, or a line of credit…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, commercial-real-estate, on-the-move
How to show appreciation
January 19, 2023
By Jerry Bellune All of us feel good about being appreciated for what we do at work, home or anywhere else. Jacob Coite knows this. He is an appreciator. He…
Read MorePosted in: midlandsbiz Category: advice, on-the-move
The big deal with college beds
December 31, 2022
By John Della Bella, Lima One An amazing 61 percent of the nation’s student housing beds are located in the Southeast. Over the past 20 years, Southern student housing has…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, on-the-move, residential-real-estate
Marketing Minute: Harnessing the TikTok Algorithm
November 21, 2022
Marketing Minute with Holyn Aukerman, NP Strategy Do you know how TikTok prioritizes its content? This week’s video shares insight into what makes this social media platform tick and how to…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice
Marketing Minute: Avoiding “No Comment” Media Responses
November 7, 2022
Marketing Minute with Heather Hoopes-Matthews, NP Strategy Have you ever wanted to say, “No comment,” to an unwanted media inquiry? This week’s video offers advice on how to respond…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Marketing Minute: Owned Media
October 24, 2022
Marketing Minute with Mary Cullen, NP Strategy Everyone wants media coverage, but getting traction is no simple feat. This week’s video breaks down what to do before you can…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, media, on-the-move
Do I Need a Quality of Earnings Report?
October 10, 2022
By Tiffany Boozer Audit Associate Bauknight Pietras & Stormer, P.A. What IS a Quality of Earnings? A quality of earnings (QoE) is an analysis of the accounting policies and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: accounting, advice, on-the-move
Marketing Minute: Speak Up
October 10, 2022
Marketing Minute with Erin Smith, NP Strategy How often do you share your thoughts on issues relevant to your business? This week’s video discusses the importance of speaking up.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Marketing Minute: Making Better Videos
September 12, 2022
Marketing Minute with Evan Barbare, NP Strategy Are your videos lacking the engagement you want? This week’s video shares tips on how to make your videos stand out. Watch…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Saving for the Future: 529 Plans
September 1, 2022
By Laird W. Green, CFP® Opening a 529 plan is a fantastic way to save for education from public or private colleges and graduate schools (as well as private elementary…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, banking-and-finance, education, financial-advisors, on-the-move
Marketing Minute: Social Media, Your Virtual Front Porch
August 29, 2022
Marketing Minute with Kait Park, NP Strategy How does your business or brand look from the outside looking in? This week’s video discusses the importance of keeping up with…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Marketing Minute: Video Strategy
August 15, 2022
Marketing Minute with Taylor Kearns, NP Strategy Everyone wants to get in on the popularity of visual content. This week’s video shares insight into when is the best time…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
How to Keep Your Tax Records Safe in an Emergency
August 8, 2022
It’s hurricane season again and last year marked the first time that two consecutive hurricane seasons used all 21 storm names, according to the National Oceanic and Atmospheric Administration. Five of…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, government, on-the-move
Marketing Minute: TikTok
August 1, 2022
Marketing Minute with Meghan Durant, NP Strategy It’s not always easy to stay up to date on social media trends. This week’s video shares insight into the fastest growing…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Price Controls Would Hurt South Carolina Cancer Survivors
July 27, 2022
By Henry Well Executive Director, South Carolina Cancer Alliance Cancer touches each of our lives in one way or another. In South Carolina alone, over 10,800 lives will be taken by…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, health-care, non-profit, on-the-move
How to out fox an embezzler
July 26, 2022
By Jerry Bellune Business owners need to recognize the importance of their bookkeeping. A business owner hired a bookkeeper who knew what she was doing, was smart and wanted…
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Make your business go bananas
July 26, 2022
By Jerry Bellune Here’s a challenge for you owners and managers: Consider how you can make your business more entertaining for your customers. Why? Because it will build your fan…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
It takes a village to raise a startup
July 25, 2022
By Matt Vaadi CEO guHRoo Starting a tech company is hard. Startups require access to a lot of resources and knowledge to be successful. Does Columbia have those resources?…
Read MorePosted in: midlandsbiz Category: advice, on-the-move
Marketing Minute: Making Connections
July 18, 2022
Marketing Minute with Robert Andrews, NP Strategy When was the last time you took a deep dive into your contacts? This week’s video discusses the value of utilizing your…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
The Tale of Two Savers
July 13, 2022
Albert Einstein is reputed to have said, “Compound interest is the eighth Wonder of the World. He who understands it earns it; he who doesn’t, pays for it.” What is…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, financial-advisors
Part 3 – Making Strategic Alliances Work: Clear Governance Rules
June 13, 2022
By Thomas Pietras Bauknight, Pietras, & Stormer, PA. [Part 1 – Making Strategic Alliances Work: What is a Strategic Alliance?] [Part 2—Making Strategic Alliances Work: Proper Strategy and Aligned Structure]…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, on-the-move
Marketing Minute: Grassroots and Grasstops Advocacy
June 6, 2022
Marketing Minute with Seth Palmer, NP Strategy Who do you need in your advocacy corner? This week’s video shares how to get started when identifying your unique grasstops and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
Where Home Prices Are Headed in 2022
June 6, 2022
By Robert Parsley Lima One Capital If you’ve bought a home (or tried to) in the last couple of years, you know that the market has been scalding hot,…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, on-the-move, residential-real-estate
Terminix shares eight travel tips to protect against bed bugs this summer
June 5, 2022
Following two years of decreased travel, experts are predicting a significant bounce-back this summer. With increased travel comes a greater risk of bed bug encounters, and Terminix Service, Inc., the…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, business-services, on-the-move
Part 2—Making Strategic Alliances Work: Proper Strategy and Aligned Structure
May 19, 2022
By Thomas Pietras Bauknight, Pietras, & Stormer, PA. This is part two of our series where we explore the key components of successful strategic alliances. In this article, we’ll…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, on-the-move
Making Strategic Alliances Work: What is a Strategic Alliance?
May 12, 2022
By Thomas Pietras and Christian R. Stormer Bauknight, Pietras, & Stormer, PA. An earlier version of this series was published in The University of South Carolina’s Business & Economic…
Read MorePosted in: midlandsbiz Category: advice, on-the-move
Marketing Minute Video: Marketing Strategies
May 9, 2022
Marketing Minute with Celesia Patterson, NP Strategy We’re starting to return to pre-pandemic normalcy. This week’s video shares best practices for revamping your marketing strategy. Watch more.
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Utilizing the 0% Tax Rate on Long-Term Capital Gains
May 1, 2022
By Carolyn Stewart Even if the holidays have passed, it’s never too early or too late to start thinking about what gifts you can give to your loved ones. While…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: accounting, advice, banking-and-finance, financial-advisors, on-the-move
Should iBuyers Be Part of Your Investment Strategy?
May 1, 2022
By Robert Parsley Real estate investment trends show that more and more people are turning to iBuyers to expedite the home selling process because this is a faster, simpler method…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, on-the-move, residential-real-estate
Do I have to pay my summer intern?
April 25, 2022
By Katie Busbee As the summer approaches, many businesses will be looking to hire a summer intern. Internship programs can be a great option for both the intern, who has…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, law, on-the-move
Marketing Minute Video: Brand Refresh
April 11, 2022
Marketing Minute with Emily Almasy, NP Strategy Emily Almasy, NP Strategy: Are you seeking a way to breathe new life into your brand? Consider a brand refresh. This week’s…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Charitable Gifting with Appreciated Securities
March 31, 2022
By Anne Marie E. Ashworth, CFP® A charitable gift can be in the form of time, money, or in-kind donation. Whichever the case, the goal is to have the most…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: accounting, advice, banking-and-finance, financial-advisors, on-the-move, philanthropy
Marketing Minute Video: Being Present
March 28, 2022
Marketing Minute with Beverly Bowers, NP Strategy Re-entering the in-person world can be intimidating after so many months in virtual spaces. This week’s video shares tips for success in…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Marketing Minute Video: Branding
March 14, 2022
Marketing Minute with Philicia Thompson, NP Strategy In today’s online world, it’s essential to set yourself apart. This week’s video discusses the importance of developing a strong and consistent personal…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
Marketing Minute Video: Planning Your Media Strategy
March 8, 2022
Marketing Minute with Mary Cullen, NP Strategy Before pushing “send” on your next press pitch, consider your overall media strategy. This week’s video shares how to put your best…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Subterranean termites remain severe threat to homeowners
March 4, 2022
National Termite Awareness Week is March 6-12 Spring is around the corner, and that means warmer and wet weather, creating prime conditions for the subterranean termites found throughout the Southeast…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, business-services, local-industry, on-the-move, residential-real-estate
Does Medicare cover Home Health Care? The answer is “it depends.”
February 28, 2022
By Molly Thomas, FPQP® The answer to this question is truly “it depends.” Medicare draws a line in the important distinction between medically necessary home health care and personal care…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, banking-and-finance, financial-advisors, health-care, insurance, on-the-move
Marketing Minute Video: Connecting with your Community
February 14, 2022
Marketing Minute with Jill Wilks, NP Strategy The best way to connect with your community is by getting involved. This week’s video shares three simple steps to increase your…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
The Basics of Rehab Loans for Real Estate Investors
February 10, 2022
By Dalton Elliott Lima One Capital Real estate investors have lots of different ways to profit from buying homes. But one of the most tried and true ways is by…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, on-the-move, residential-real-estate
Going Into Business with your Loved One? Four Tips for Starting and Running a Successful Business Together
February 7, 2022
By Justin Hawkins, South Carolina Regional Banking Director, Wells Fargo For nearly all small business owners, business ownership is a labor of love. Yet running a business with your loved…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, banking-and-finance, entrepreneurship, on-the-move
White space
February 3, 2022
By Jerry Bellune In watching a black and white movie, you want shadow and light. In a color movie, you would want vibrant colors, not all reds or whites. Without…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications, on-the-move
Zoom Out
January 26, 2022
By Ben Pettit As we head into 2022, it may be time for you to “zoom out” of your comfort zone. No, this is not a prediction or a command…
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Audience Engagement in 2022 – Digital Platforms and Events
January 17, 2022
By Emily Almasy, NP Strategy Rarely does the entire business world go through such significant change as it has since March 2020. Organizations have had to make change in every…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
What’s in store for IoT in 2022?
January 14, 2022
By Kevin Wentzel, Kopis The IoT industry went for a wild ride last year as there was a major slowdown in innovation and products getting to market due to chip…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, on-the-move, technology
How to Buy a Car in 2022: Navigating The Automobile Shortage
January 14, 2022
By Mike DuBose The COVID-19 pandemic has had dramatic and wide-ranging impacts on the United States and the world as a whole. Most people are traveling, going to events, and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, banking-and-finance, life, on-the-move, transportation
Need a New Year’s Resolution? Commit to Learning Keyboard Shortcuts to Save Yourself 64 Hours This Year
January 4, 2022
By Kristen S. Jerome, CPA Partner, Bauknight Pietras & Stormer I’m a CPA in public practice, surrounded by other CPAs. I’m a bona fide nerd: Exhibit A) One of my…
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