LawyerLisa, LLC hires Heather McDonald as Director of Marketing
December 23, 2018LawyerLisa, LLC is pleased to announce and welcome Heather McDonald as the new Director of Marketing. Heather is a marketing specialist with over 15 years of professional experience in the…
Read MorePosted in: midlandsbiz Category: law, marketing-and-communications, on-the-move
Jackson hires Brian Campbell as performance service specialist
December 17, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Brian Campbell as performance service specialist. In his new role, Campbell will provide inventory…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
The Power of Community Engagement
December 10, 2018By Jean Cecil Frick The traditional definition of community engagement is “the facilitation of communication and exchange between an organization and community.” While that’s certainly true, that doesn’t really…
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Jackson consolidates Greenville area offices with move to BridgeWay Station
December 6, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has moved to BridgeWay Station, the planned mixed-use development off Interstate 385. The company’s new address…
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Jackson hires Pinkham, Reyes and Nicosia
November 30, 2018Jaclyn Pinkham, Tania Reyes and Mike Nicosia Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jaclyn Pinkham as account representative, Tania Reyes as…
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Flock and Rally earns two IABC/SC Palmetto Awards
November 28, 2018Integrated communications agency earns multiple awards in marketing communication category Flock and Rally, the women-owned integrated communications firm based in Columbia, S.C., was honored with two 2018 Palmetto Awards by…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flock and Rally earns two IABC/SC Palmetto Awards
November 28, 2018Integrated communications agency earns multiple awards in marketing communication category Flock and Rally, the women-owned integrated communications firm based in Columbia, S.C., was honored with two 2018 Palmetto Awards by…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
It’s Really Not That Hard to Prevent a Crisis (Sometimes)
November 26, 2018By Erin Sanders Senior Communications Advisor with NP Strategy Corporate crises happen every day, and some are simply unavoidable. You can run a tight ship and develop a top-notch…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Crawford Strategy welcomes Reh Harvey as digital coordinator
November 14, 2018Crawford Strategy, a full-service agency committed to providing strategic and creative communications solutions to businesses, recently welcomed Reh Harvey as a digital coordinator. In his role on the agency’s expanding…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
FUEL hires Jackie Maness to support digital marketing team
November 9, 2018FUEL, a marketing agency headquartered in downtown Greenville, SC and specializing in both digital and traditional services, has hired Jackie Maness as Digital Coordinator. Jackie will support the ever-growing FUEL…
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Two Principles to Guide your Research
November 9, 2018By J. Bradley Studemeyer NP Strategy A good research project is simple to describe, but difficult to implement. Most of that difficulty can be chalked up to the unprecedented…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
Flourish expands events division by adding Jenn Chew as Event Producer
November 8, 2018Flourish, Greenville’s award-winning marketing, public relations and events firm, has hired Jenn Chew as Event Producer, expanding its client service team and capabilities in its events division. “As our events…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Jackson hires David Pendergrass as product sales specialist
November 6, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired David Pendergrass as a sales specialist in the company’s product sales department. Pendergrass comes…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Complete PR picks up six awards from MarCom International
November 1, 2018Complete PR continued its banner year of award-winning work with six honors from MarCom International. MarCom recognizes outstanding creative achievement by marketing and communication professionals. There were more than 6,500…
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Endeavor offers free coworking day trial November 5-9
October 31, 2018Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of downtown Greenville, SC, is offering one free coworking day for visitors during the week of…
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Jackson hires Jon Wald as production digital support specialist
October 31, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Jon Wald as production digital support specialist. An Upstate South Carolina native, Wald most…
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Greenville Country Club’s newsletter honored with gold MarCom Award
October 30, 2018The newly-redesigned River & Rooster, Greenville Country Club’s quarterly newsletter issue for spring 2018, has been honored with a gold MarCom Award in the category of Print Media – Association…
Read MorePosted in: midlandsbiz, upstatebizsc Category: business-services, marketing-and-communications, on-the-move
Taking a page from the political playbook: Digital Targeting for your company
October 29, 2018By Amanda Loveday As we approach the November elections, your inbox, social media feeds and internet browser are likely filled with messages from candidates looking for your vote. And they…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Seasoned Research Analyst joins NP Strategy; Firm continues expansion of communications services
October 26, 2018NP Strategy, a strategic communications firm with offices in North and South Carolina, announced the addition of J. Bradley Studemeyer to its growing team. Studemeyer joins NP Strategy as a…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Flourish’s client work recognized with 12 MarCom awards
October 22, 2018In its fourth year of participation, Flourish’s 2018 client work was honored with 12 MarCom Awards, including two platinum awards, four gold awards and six honorable mentions. “Each year, being…
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Six Ways to Ease Event Anxiety
October 15, 2018By Emily Eckert NP Strategy From cocktail receptions to conferences, events are rarely a walk in the park. There’s a mountain of detail that goes into executing an event…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, business-services, marketing-and-communications, media
Founders of the iconic local food hub Swamp Rabbit Café & Grocery to speak at Endeavor’s Collaborators & Cocktails – October 18
October 5, 2018Duo’s shared passion for local farmers created a loyal community of brand ambassadors with a love for healthy, active lifestyles and quality food Endeavor, a coworking space for creatives, agencies…
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Flourish expands client services team
October 3, 2018Flourish, Upstate South Carolina’s award-winning public relations, marketing and events firm, has expanded its client service team to include Taegen Jordan as Event Specialist, Allison Hall as Development Specialist and…
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Jackson hires Torri Bobo as account representative
September 27, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Torri Bobo as an account representative responsible for day-to-day management of projects for multiple…
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Infinity Marketing’s Bo Rogers recognized among Greenville’s Best & Brightest 35 and Under
September 27, 2018Bo Rogers has been honored among Greenville’s Best & Brightest 35 and Under by Greenville Business Magazine. Rogers serves as Infinity Marketing’s Vice President of Client Services, managing client engagement…
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STORY LLC chooses Endeavor for new location
September 25, 2018Move into creative coworking community boosts agency’s brand image Endeavor, a membership-based coworking community for creatives and corporate marketing teams, announces that STORY™, a creative agency that specializes in high-end…
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Ben Nemo, chief marketer behind the resurgence of Krystal burger restaurants, to speak at Endeavor’s Collaborators & Cocktails – September 27
September 18, 2018Speaker to share story behind the revitalization of the country’s second-oldest burger chain Endeavor, a membership-based coworking community for creatives and corporate marketing teams, announces that Benjamin Nemo, the top…
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Jackson hires Ryan McAllen, Lucas Black and Ryan Woodham
September 18, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Ryan McAllen as senior developer, Lucas Black as IMSA marketing coordinator and Ryan Woodham…
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Play me the song of your people: Why your video might be better without you
September 17, 2018By Taylor Kearns Are you a real person’? Hang on – don’t answer quite yet. Let me explain: Every morning in newsrooms across the country, young reporters pitch stories…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Rawle Murdy and Terminix Service, Inc. win a 2018 Bronze Telly Award
September 6, 2018Rawle Murdy and Terminix Service, Inc. have won a 2018 Bronze Telly Award in the Business to Consumer category for an online commercial campaign. Leveraging an animated approach with real…
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You saw what?? How to manage your reputation on social media.
September 3, 2018By Sara McCarthy 40 minutes a day. In today’s fast paced world, 40 minutes is a long time. More time than it takes to eat breakfast, watch the news…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, media
Clemson’s Erwin Center students helping drive McLaren brand expansion
August 27, 2018United Kingdom-based McLaren Automotive is tapping Clemson University students this semester to help the high-performance sports car manufacturer reach a new set of consumers. The Erwin Center for Brand Communications students…
Read MorePosted in: midlandsbiz, upstatebizsc Category: education, hi-tech-information-tech, marketing-and-communications, on-the-move
Jackson named Agency Partner for B.R.A.K.E.S. Advanced National Driver Training Program
August 23, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second- largest integrated marketing communication and events agency, has partnered with B.R.A.K.E.S. (Be Responsible And Keep Everyone Safe), providing services that includes public…
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Lou Hammond Group announces three internal promotions
August 15, 2018Lou Hammond Group, an integrated marketing communications firm with offices in five cities across the country, is pleased to announce three promotions in the Charleston, S.C. office. Charlotte Park was…
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What are you losing by not paying attention to your website?
August 6, 2018When you have a need for information, where do you first go? If you are like a growing number of Americans, you whip out your cell phone and search online.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Jackson hires Jesse Tidd as CDL, event specialist
July 30, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second- largest integrated marketing communication and events agency, has hired Jesse Tidd as a CDL, event specialist. In his new role, Tidd will…
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Jackson launches new experiential program for sales training, team building
July 25, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second- largest integrated marketing communication and events agency, has launched a new experiential program for sales training, team building and problem solving…
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Infinity Marketing welcomes two interns as employees
July 24, 2018Infinity Marketing warmly welcomes two previous interns as full-time employees. Sara Tompkins will be joining the team as Digital Designer and Aimee Foster as Media Coordinator. “Our interns here at…
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3Fold adds Jon Burr as traffic coordinator
July 23, 20183Fold, a Greenville-based growth agency, recently added Jon Burr as a traffic coordinator. Burr holds his bachelor’s and master’s degrees from Bob Jones University, where he was vice president of…
Read MorePosted in: midlandsbiz, upstatebizsc Category: employment, marketing-and-communications, on-the-move
The Brandon Agency tapped to provide strategic marketing for Hobcaw Barony
July 23, 2018The Brandon Agency announces its marketing partnership with Hobcaw Barony — a 16,000-acre Grand Strand property dedicated to research and education. The agency will work as a strategic partner, providing public relations,…
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Jackson hires Jose Cubillan, Daniel Miller
July 20, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second- largest integrated marketing communication and events agency, has hired Jose Cubillan as staff accountant and Daniel Miller as performance service specialist. Cubillan…
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The Brandon Agency welcomes new Project Manager and Media Coordinator
July 16, 2018The Brandon Agency, South Carolina’s largest privately owned integrated advertising agency, is pleased to welcome a pair of new team members — Project Manager Elizabeth Galloway and Media Coordinator Elizabeth “Lizzy”…
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Lake Murray Country chosen the “Go to Destination” And MORE!
July 16, 2018Capital City/Lake Murray Country (CCLMC), the regional tourism office, was chosen by the CMA Awards Program as the 2018 “Go To Destination.” With this elite title, the organization receives promotion…
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Jackson hires Brad Barton as CDL, Event Specialist
July 13, 2018Jackson Marketing, Motorsports & Events, South Carolina’s second- largest integrated marketing communication and events agency, has hired Brad Barton as a CDL, event specialist. In his new role, Barton will…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
LHWH Advertising wins 42 new national awards, bringing 2018 total to 63
July 11, 2018LHWH Advertising and Public Relations (LHWH) in Myrtle Beach, S.C., has won an additional 42 awards for its creative work in five separate national and international competitions. The agency was…
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The natural conflict between Legal and PR
July 6, 2018Leighton Lord Founder and Managing Director, NP Strategy, LLC Any organization confronting a controversial issue, and especially a crisis, will need legal advice and public relations advice. That, however,…
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The mysterious new team member of Locally Epic is unveiled
July 3, 2018If you happen to see a life-sized blue iPhone walking around downtown Greenville, rest assured you’re not losing your mind. That’s just Epic, the mascot for Locally Epic’s created to…
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Flock and Rally expands with senior positions, including Merritt McNeely as VP of Marketing
July 2, 2018Integrated communications firm, now in its eighth year, develops key positions to prepare for growth Flock and Rally, the women-owned integrated communications firm based in Columbia, S.C., has added two…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Flock and Rally expands with senior positions, including Merritt McNeely as VP of Marketing
July 2, 2018Integrated communications firm, now in its eighth year, develops key positions to prepare for growth Flock and Rally, the women-owned integrated communications firm based in Columbia, S.C., has added two…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
NP Strategy continues expansion with addition of video services manager
June 27, 2018Growing client demand spurs growth for strategic communications firm NP Strategy welcomed former journalist and professional videographer, Taylor Kearns, to their strategic communications team, as video services manager. With more than…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move





