Differentiation is your key to happiness
April 8, 2015By Ken Gasque “Think Different” was an Apple advertising campaign. It was celebrating many people who thought different and changed the world. “To the crazy ones. Here’s to the…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
American Advertising Federation Announces New Professionals Scholarship
April 8, 2015COLUMBIA, SC – The American Advertising Federation of the Midlands (AAF Midlands) is offering a new scholarship, the New Professionals Scholarship, for young alumni and 2015 graduates. This scholarship opportunity is…
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AAF of the Midlands Announces Call for Public Service Applications
March 29, 2015Local Advertising Organization Seeks Nonprofit Client for 2015-2016 Public Service Campaign . COLUMBIA, SC – The American Advertising Federation (AAF) of The Midlands has announced they are accepting applications from…
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Cyberwoven Welcomes Six to Team
March 26, 2015COLUMBIA, SC – Cyberwoven is pleased to announce its team is growing, welcoming six new members in 2015: Jean Cecil Frick, Ben Kiehl, Kylee Perez, Anne Postic, Lauren Tatalias, and…
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Complete Public Relations named Chamber Small Business of the Month
March 19, 2015GREENVILLE, SC – Complete Public Relations was named the Greenville Chamber of Commerce’s Small Business of the Month. Founded in 2012, Complete Public Relations strives to provide its clients with…
Read MorePosted in: midlandsbiz, upstatebizsc Category: chamber, marketing-and-communications, on-the-move
Beam & Hinge Establishes Operations in the Midlands
March 17, 2015COLUMBIA, SC – A new website firm, Beam & Hinge, recently launched operations in the Midlands. Beam & Hinge is located in the heart of Columbia’s Vista and specializes in custom-building…
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Riggs Partners Wins Best of Print at American Advertising Awards
March 6, 2015COLUMBIA, SC – Work developed by Riggs Partners was honored with three American Advertising Awards at the February 28 gala held at Stone River in West Columbia. The American Advertising…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Riggs Partners Wins Best of Print at American Advertising Awards
March 6, 2015COLUMBIA, SC – Work developed by Riggs Partners was honored with three American Advertising Awards at the February 28 gala held at Stone River in West Columbia. The American Advertising…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Jill Armbruster of UCI Medical Affiliates Named to ‘20 Under 40’ List
March 2, 2015COLUMBIA, SC – Jill Armbruster, director of marketing for UCI Medical Affiliates, has been named to the 2015 Class of 20 Under 40 by The State newspaper. Each year, the…
Read MorePosted in: midlandsbiz Category: health-care, marketing-and-communications, on-the-move
AAF of the Midlands Honors Midlands Advertising Talent at 2015 American Advertising Awards
March 2, 2015COLUMBIA, SC – AAF of the Midlands hosted its annual American Advertising Awards gala on Saturday, February 28 at Stone River in Columbia. More than 50 awards recognizing exceptional work…
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Chernoff Newman Dominates Digital Advertising Awards at 2015 ADDYs
March 2, 2015COLUMBIA, SC – Chernoff Newman dominated the digital advertising categories – including Best of Interactive – at the 2015 ADDY Awards. The American Advertising Federation of the Midlands (AAF) sponsors…
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Chernoff Newman Dominates Digital Advertising Awards at 2015 ADDYs
March 2, 2015COLUMBIA, SC – Chernoff Newman dominated the digital advertising categories – including Best of Interactive – at the 2015 ADDY Awards. The American Advertising Federation of the Midlands (AAF) sponsors…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Riggs Partners’ Kevin Smith Selected for Riley Institute at Furman Diversity Leaders Initiative’s 8th Class
February 23, 2015COLUMBIA, SC – Kevin Smith of Riggs Partners is one of 38 leaders from across the Midlands and surrounding areas selected to participate in the 8th Midlands class of the…
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Engenius welcomes Beam as premium services coordinator
February 13, 2015GREENVILLE, SC – Engenius has hired Anna Beam as the web marketing firm’s first premium services coordinator. Beam is a 2009 graduate of Anderson University with a degree in psychology.…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Alexandra Frazier Joins Riggs Partners as Copywriter
February 12, 2015COLUMBIA, SC – Alexandra Frazier has joined Riggs Partners as a copywriter. Before joining the agency, she held internships in the strategic planning department of SelectNY, a Manhattan ad agency…
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Marcus Williamson joins Riggs Partners as Design Apprentice
February 12, 2015COLUMBIA, SC – Marcus Williamson has joined Riggs Partners as a design apprentice, working under the tutelage of Partner and Design Director, Ryon Edwards. Williamson is a self-taught designer with…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Jillian Owens Joins Riggs Partners as Digital Marketing Specialist
February 12, 2015COLUMBIA, SC – Owens comes to Riggs Partners from the United Way of the Midlands, where she was a Community Impact Program Assistant. Her extensive background as a freelance writer…
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Jillian Owens Joins Riggs Partners as Digital Marketing Specialist
February 12, 2015COLUMBIA, SC – Owens comes to Riggs Partners from the United Way of the Midlands, where she was a Community Impact Program Assistant. Her extensive background as a freelance writer…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Marcus Williamson joins Riggs Partners as Design Apprentice
February 12, 2015COLUMBIA, SC – Marcus Williamson has joined Riggs Partners as a design apprentice, working under the tutelage of Partner and Design Director, Ryon Edwards. Williamson is a self-taught designer with…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Alexandra Frazier Joins Riggs Partners as Copywriter
February 12, 2015COLUMBIA, SC – Alexandra Frazier has joined Riggs Partners as a copywriter. Before joining the agency, she held internships in the strategic planning department of SelectNY, a Manhattan ad agency…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
New Leadership at Legal Marketing Association in Columbia
February 11, 2015COLUMBIA, SC – The Legal Marketing Association’s (LMA) Southeastern Chapter has announced a new leadership team for its Columbia City Group in 2015. The Chair of the Columbia City…
Read MorePosted in: midlandsbiz Category: law, marketing-and-communications, on-the-move
New Leadership at Legal Marketing Association in Columbia
February 11, 2015COLUMBIA, SC – The Legal Marketing Association’s (LMA) Southeastern Chapter has announced a new leadership team for its Columbia City Group in 2015. The Chair of the Columbia City…
Read MorePosted in: midlandsbiz Category: law, marketing-and-communications, on-the-move
Legal Marketing Veteran Announces LinkedIn Marketing Seminars for Attorneys
February 10, 2015CLINTON, SC – Stewart Marketing & Consulting has announced its initial schedule of social media seminars focused on “Using LinkedIn as a Professional and Organizational Tool.” Led by industry marketing veteran…
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Crawford Strategy adds three undergraduate interns
February 4, 2015GREENVILLE, S.C. – February 4, 2015 – Crawford Strategy, a full-service marketing, brand development, public relations, and digital media company, continues to provide a year-round internship program for current students and recent graduates…
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Understand Your Problem
January 21, 2015By Ken Gasque Understand your problem before you fix it. This sounds simple enough. But that is not the way problem solving takes place when there is a brainstorming…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications, on-the-move
South Carolina Based Public Relations Firm Launches New Initiative
January 14, 2015COLUMBIA, SC – South Carolina PR Firm, McKay Public Affairs (MPA), will launch its latest creative initiative, Peplum & Politics, on January 14, 2015. The new blog will be another venue to promote…
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15 MORE valid reasons to issue a news release
January 12, 2015By Holly Rollins Part two of two-part series. Standing out these days from the barrage of content and media messages is becoming more and more difficult. According to…
Read MorePosted in: midlandsbiz, upstatebizsc Category: advice, headlines, marketing-and-communications
Silver Lake and Red Ventures Announce $250 Million Strategic Investment
January 7, 2015INDIAN LAND, SC – Red Ventures, a leading marketing technology and services company, and Silver Lake Partners, the global leader in technology investing, announced that Silver Lake has made a $250 million strategic investment…
Read MorePosted in: midlandsbiz Category: hi-tech-information-tech, marketing-and-communications, on-the-move
City of North Charleston, S.C. Selects The Destination Marketing Experts at The Brandon Agency to Increase Visitation and Development
January 7, 2015MYRTLE BEACH, SC – North Charleston, S.C. has long been known as a lively center of southern hospitality. With so much to see and do, including parks, gardens, historical sites, concert…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Spirit Communications Park Groundbreaking
January 7, 2015Spirit Communications Park Coming to Downtown Columbia COLUMBIA, SC – Professional baseball’s return to Columbia took another major step forward this morning.Mayor Steve Benjamin, along with Jason Freier (CEO, Hardball Capital), Bob Hughes (President, Hughes…
Read MorePosted in: midlandsbiz Category: commercial-real-estate, marketing-and-communications, on-the-move
Hughes Agency Hires Two
January 5, 2015GREENVILLE, SC – Hughes Agency, a full-service public relations, marketing, advertising and event management firm, is pleased to announce the addition of Ashley Shelley as Account Executive and Jordan Bell…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Complete’s Moore named to SC PRSA board
December 22, 2014GREENVILLE, S.C. –Complete Public Relations Associate Sarah Moore has been named to the board of the Public Relations Society of America (PRSA)’s South Carolina chapter. Moore will serve in a…
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Engenius donated more than $50,000 in 2014
December 18, 2014GREENVILLE, SC – Web marketing and design firm, Engenius, donated more than $50,000 in services to Upstate nonprofits in 2014. “As a firm, we have been very fortunate,” said Chris…
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SCPRSA names 2015 board of directors
December 17, 2014GREENVILLE, SC – The South Carolina Chapter of the Public Relations Society of America (SCPRSA) announced its 2015 board of directors and assembly delegates. The board oversees the chapter’s professional…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, non-profit, on-the-move
Spirit Communications to acquire South Carolina-based SCANA Communications, Inc.
December 16, 2014COLUMBIA, SC – Spirit Communications announced the acquisition of SCANA Communications, Inc. (“SCI”), including its interest in FRC, LLC, (“FRC”) a fiber network joint venture between SCI and Spirit Communications.…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move, telecommunications
Creating a media crisis in five easy steps
December 15, 2014By John Boyanoski A lot of public relations firms will tell you how to manage a media crisis situation. That is the easy part. But as a business…
Read MorePosted in: midlandsbiz, upstatebizsc Category: advice, headlines, marketing-and-communications
Assess Marketing Performance Now in Preparation for the New Year
December 7, 2014By William Russell The end of 2014 is quickly approaching and many of us will be tempted to coast through the holidays. Even though December is a busy month,…
Read MorePosted in: midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Columbia PR Firm Adds Legislative Associate; New Service
December 4, 2014COLUMBIA, SC – McKay Public Affairs, LLC (MPA) is pleased to announce the addition of the team’s newest Legislative Associate, Kasey O’Haren. O’Haren, from Atlanta, Georgia, will spend her time monitoring and reporting on…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Teresa Coles to Chair CreateAthon National Board of Directors
November 24, 201424-Hour Pro Bono Marathon Transitions Into Nonprofit Organization COLUMBIA, SC – CreateAthon, one of the marketing industry’s leading pro bono programs, announces that the organization’s founder, Teresa Coles of Riggs…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move, op-ed
Jeff Dezen Public Relations (JDPR) Promotes Lochel to Senior Account Executive
November 24, 2014GREENVILLE, SC — Jeff Dezen Public Relations (JDPR) has promoted Matt Lochel to serve as Senior Account Executive. In his new role, Lochel will supervise day-to-day activity for the agency’s…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Small Business Digital Usage on the Rise
November 11, 2014Want to know what U.S. small business owners are most apt to purchase for their business over the next 12 months? A study conducted this month by business-to-small business (B2SB)…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
E. Boineau & Company promotes Parker, adds Metcalfe to the team
November 7, 2014CHARLESTON, SC – E. Boineau & Company, a marketing communications and public relations firm, based in Charleston, S.C., has named Melissa Pluta Parker as senior account director and added Haley Marie…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
CreateAthon, Founded by Riggs Partners in West Columbia, Offers Pro Bono Marketing Services to Nonprofits Across US and Canada During National Pro Bono Week
October 22, 2014COLUMBIA, SC – Sixty-nine nonprofit organizations across the United States and Canada will receive pro bono marketing services this week through CreateAthon, a 24-hour pro bono marketing marathon to be…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
South Carolina Department of Agriculture Unveils New Website & New Logo
October 21, 2014COLUMBIA, SC – The South Carolina Department of Agriculture (SCDA) announced the unveil of its newly redesigned website, agriculture.sc.gov. The new site is easy-to-navigate and users will have quicker access to pages,…
Read MorePosted in: midlandsbiz Category: government, marketing-and-communications, on-the-move
CreateAthon, Founded by Riggs Partners in West Columbia, Offers Pro Bono Marketing Services to Nonprofits Across US and Canada During National Pro Bono Week
October 21, 2014COLUMBIA, SC – Sixty-nine nonprofit organizations across the United States and Canada will receive pro bono marketing services this week through CreateAthon, a 24-hour pro bono marketing marathon to be…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Brittany Williams Achieves Certified Professional Services Marketer Designation
October 20, 2014LEXINGTON, SC – Brittany Williams, Client Liaison – Marketing & Communications, for Mead & Hunt, earned the designation of Certified Professional Services Marketer in October 2014. She is among a growing…
Read MorePosted in: midlandsbiz Category: engineering, marketing-and-communications, on-the-move
Brittany Williams Achieves Certified Professional Services Marketer Designation
October 20, 2014LEXINGTON, SC – Brittany Williams, Client Liaison – Marketing & Communications, for Mead & Hunt, earned the designation of Certified Professional Services Marketer in October 2014. She is among a growing…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Engenius adds new account executive
October 17, 2014GREENVILLE, SC – Engenius, a local web development and marketing firm, has added Tyler Batts as the firm’s newest account executive. A native of Easley, Batts is a graduate of…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Boutique PR, Marketing & Event Planning Firm Flock and Rally Promotes Chloe Rodgers to FT Account Manager
October 10, 2014COLUMBIA, SC – Flock and Rally: Events + Communications for a Brave New South, a boutique public relations, marketing and event planning agency based in downtown Columbia, S.C., announces the…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Boutique PR, Marketing & Event Planning Firm Flock and Rally Promotes Chloe Rodgers to FT Account Manager
October 9, 2014COLUMBIA, SC – Flock and Rally: Events + Communications for a Brave New South, a boutique public relations, marketing and event planning agency based in downtown Columbia, S.C., announces the…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move






