Action Plans that Drive Business Part 2: Your Priority Audiences
February 29, 2016
By Kelly Coulter Reach the People who are Most Likely to Buy Ever felt like you paid for more than you used? Not a great feeling. Maybe you…
Read MorePosted in: midlandsbiz Category: headlines, marketing-and-communications
ZWO wins seven ADDY Awards at 2016 Greenville American Advertising Federation Gala
February 29, 2016
ZWO Branding & Marketing was awarded seven ADDY® awards from the Greenville Chapter of the American Advertising Federation (AAF) at the annual AAF Gala. ZWO won the most awards of…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Action Plans that Drive Business Part 1: Creating Goals
February 24, 2016
By Kelly Coulter Keep the Customer Response in Mind Call me crazy, but I believe there are only 3 reasons for marketing your company: to grow, to reduce costs…
Read MorePosted in: midlandsbiz Category: headlines, marketing-and-communications
Rawle Murdy welcomes new Business and Office Operations Coordinator
February 23, 2016CHARLESTON, SC – Rawle Murdy, an integrated brand agency, is excited to announce the most recent addition to its growing team. Rachel Spagnolo has joined Rawle Murdy as the New…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Rawle Murdy welcomes new Business and Office Operations Coordinator
February 23, 2016
CHARLESTON, SC – Rawle Murdy, an integrated brand agency, is excited to announce the most recent addition to its growing team. Rachel Spagnolo has joined Rawle Murdy as the New…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Engenius recognized by American Advertising Federation
February 22, 2016The American Advertising Federation of Greenville recognized Engenius for the company’s work with NEXT, an entrepreneur-focused group of the Greenville Chamber. Engenius received a 2016 Silver ADDY Award in the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
‘Midlands Gives’ new headquarters for May 3 Giving Day: home of the Fireflies, Columbia, S.C.’s new Spirit Communications Park
February 17, 2016
Nonprofit registration ends February 29, 2016 Central Carolina Community Foundation is partnering with the Columbia Fireflies to house the new headquarters for Midlands Gives, the 24-hour online giving challenge…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Local FASTSIGNS® again recognized among top centers in the country
February 15, 2016
Local sign and visual graphics provider FASTSIGNS® of Columbia – Harbison Blvd. was once again named one of the top centers out of more than 600 locations worldwide at the…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Should you outsource CMO duties?
February 10, 2016
By Kelly Coulter 5 situations where an outsourced CMO is the best investment you can make Your Chief Marketing Officer has a big job. She works with senior leadership…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: headlines, marketing-and-communications
Should you outsource CMO duties?
February 10, 2016
By Kelly Coulter 5 situations where an outsourced CMO is the best investment you can make Your Chief Marketing Officer has a big job. She works with senior leadership…
Read MorePosted in: midlandsbiz Category: headlines, marketing-and-communications
Blending robotics and employees: a manufacturing success story
February 5, 2016
Fall-Protection leader SixAxis thrives with innovative practices The Institute of Supply Management (ISM) reported that the American manufacturing sector had contracted for the fourth consecutive month. Also reported was…
Read MorePosted in: lowcountrybizsc Category: engineering, hi-tech-information-tech, manufacturing, marketing-and-communications, on-the-move
Marketing Strategies, Inc. wins international award for consumer advertising
February 4, 2016
Marketing Strategies, Inc., a marketing and public relations firm with offices in Myrtle Beach, SC was awarded the prestigious Dave Wilson Award for Consumer Advertising during this year’s Manny Awards…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Chris Lewis, Swamp Rabbits Hockey
February 3, 2016
UpstateBizBizSC Podcast Series’ mission is to support leadership in Giving Back, Diversity, Entrepreneurship, Continuous Education, the Knowledge Economy and the Arts. Thanks to our Sponsor: A Conversation with Chris…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, podcast
Little Dog Agency Inc., adds depth to their team – hires Laura Murphy as Director of PR and Social Media Strategy
February 2, 2016
MOUNT PLEASANT, SC – Little Dog Agency, Inc., a full-service, Charleston-based agency specializing in Brand Marketing and Public Relations, is expanding their leadership team due to positive growth and new…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Jeff Dezen Public Relations (JDPR) welcomes Jennifer Gilewski to lifestyle division
February 1, 2016
Two interns join JDPR for semester GREENVILLE, SC – Jeff Dezen Public Relations (JDPR) announces the addition of Jennifer Gilewski as account executive, as well as Mary Ogle and Katie Shuell as the…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Lamar Advertising Company prices private offering of Senior Notes
January 26, 2016
COLUMBIA, SC – Lamar Advertising Company announced that its wholly owned subsidiary, Lamar Media Corp., has agreed to sell $400 million in aggregate principal amount of 5 3/4% Senior Notes due…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Rawle Murdy adds Digital Strategist Len O’Neal to growing staff
January 23, 2016Rawle Murdy, an integrated brand agency, announces the most recent addition to its growing team. Len O’Neal has joined Rawle Murdy as Director of Digital Strategy. “We’re thrilled to add…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Rawle Murdy adds Digital Strategist Len O’Neal to growing staff
January 23, 2016
Rawle Murdy, an integrated brand agency, announces the most recent addition to its growing team. Len O’Neal has joined Rawle Murdy as Director of Digital Strategy. “We’re thrilled to add…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
IABC/SC announces 2016 board of directors
January 22, 2016
Nine area communications professionals have been named to the 2016 board of directors for the South Carolina Chapter of the International Association of Business Communicators. “We’re preparing for a banner…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Complete PR’s Boyanoski joins TCMU board
January 20, 2016
Complete Public Relations president John Boyanoski has joined the board of The Children’s Museum of the Upstate. The Children’s Museum of the Upstate is a place of possibility where children…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Complete PR’s Boyanoski joins TCMU board
January 20, 2016
Complete Public Relations president John Boyanoski has joined the board of The Children’s Museum of the Upstate. The Children’s Museum of the Upstate is a place of possibility where children…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
The Brandon Agency welcomes outdoor marketing specialist to public relations and social media team
January 18, 2016
The Brandon Agency, the largest and most awarded privately held integrated marketing communications firm in the Carolinas, welcomes Craig Francis as Public Relations and Social Media Manager. He has an…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Complete Public Relations promotes two
January 12, 2016
Complete Public Relations promoted two employees this week – Kaitlyn Hudson and Sarah Moore – in its continued efforts to support its business partners. Moore, who joined the firm full…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Midlands Technical College wins four awards in statewide communications and marketing competition
January 7, 2016
Midlands Technical College (MTC) received four Palmetto Awards from the South Carolina Chapter of the International Association of Business Communicators (IABC-SC) for its recent marketing rebrand involving advertising, social media…
Read MorePosted in: midlandsbiz Category: education, marketing-and-communications
The Brandon Agency welcomes two new members to its account management team
January 6, 2016
CHARLESTON, SC – The Brandon Agency, the largest and most awarded privately held integrated marketing communications firm in the Carolinas, welcomes Tara Etter, account manager, and Kiersten Kane, account coordinator to…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Ferebee Lane + Co. adds two new hires
January 5, 2016
Ferebee Lane + Co., a Greenville-based brand strategy and communications agency, has hired Courtney Gibson and Josie Maszk as graphic designers. In their new roles, Gibson and Maszk will assist…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Moore named to PaceSetters mentorship program
January 5, 2016
GREENVILLE, SC – Complete Public Relations’ Associate Sarah Moore has been named to the 2016 PaceSetters program, which is an initiative of the Greenville Chamber of Commerce’s PULSE program. PaceSetters…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Moore named to PaceSetters mentorship program
January 5, 2016
GREENVILLE, SC – Complete Public Relations’ Associate Sarah Moore has been named to the 2016 PaceSetters program, which is an initiative of the Greenville Chamber of Commerce’s PULSE program. PaceSetters…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
2nd Sunday on King Street January 10
January 4, 2016
On January 10, 2nd Sunday on King Street celebrates the New Year with alfresco dining, savvy shopping opportunities and free 2-hour parking vouchers courtesy of the City of Charleston. King…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
American Marketing Association CEO Russ Klein to speak at Columbia chapter meeting
January 4, 2016
The Columbia chapter of the American Marketing Association (AMA) announces that national CEO Russ Klein will be the keynote speaker at the Columbia chapter’s monthly meeting on Tuesday, Jan 19,…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Complete’s Moore to serve as SCPRSA officer
December 29, 2015
GREENVILLE, SC – Sarah Moore of Complete Public Relations was tapped to chair SCPRSA’s Mercury Awards this April. Moore is a 2014 Master’s graduate of Grady College of Journalism and…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Complete’s Moore to serve as SCPRSA officer
December 29, 2015
GREENVILLE, SC – Sarah Moore of Complete Public Relations was tapped to chair SCPRSA’s Mercury Awards this April. Moore is a 2014 Master’s graduate of Grady College of Journalism and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Truematter wins Telerik Sitefinity “Website of the Quarter” award
December 23, 2015Truematter’s recently launched website for the Children’s Museum of Denver has been named a Telerik® Sitefinity™ “Website of the Quarter” which puts truematter and the website in the running for…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Truematter wins Telerik Sitefinity “Website of the Quarter” award
December 23, 2015
Truematter’s recently launched website for the Children’s Museum of Denver has been named a Telerik® Sitefinity™ “Website of the Quarter” which puts truematter and the website in the running for…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
American Advertising Awards now accepting entries
December 22, 2015
The American Advertising Federation of the Midlands is challenging advertisers and marketers from across the region to take a look at their best work of 2015 and find out if…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
Bean hired to manage communication efforts at South Carolina School Boards Association
December 21, 2015
The South Carolina School Boards Association announces the hire of Rebecca “Becky” J. Bean as Communications Manager. “Becky “brings experience and a proven track record of success in the school…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, non-profit, on-the-move
South Carolina Chapter of the Public Relations Society of America announces 2016 Board of Directors
December 17, 2015
The South Carolina Chapter of the Public Relations Society of America (SCPRSA) is pleased to announce the 2016 Board of Directors. SCPRSA, a statewide professional organization for public relations practitioners,…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, non-profit, on-the-move
Community Broadcasters, LLC purchases four radio stations from Glory Communications, Inc.
December 16, 2015
Alex Snipe, President and owner of Glory Communications, Inc., has sold four of his radio stations in the Florence, Sumter and Orangeburg, South Carolina markets to Community Broadcasters, LLC, headquartered…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, media, on-the-move
Truematter welcomes content strategist and story writer to the team
December 16, 2015
Truematter is excited to welcome Bailey Lewis, content strategist, copywriter, and local story writer to their Columbia, South Carolina team. Her skills and experience will help truematter continue to produce strong,…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Truematter welcomes Squarespace expert and seasoned front-end developer
December 16, 2015
Truematter is excited to welcome Kris Black, interactive designer, front-end developer, and illustrator to their Columbia, South Carolina team. In addition to his 15 plus years working with user-focused design and…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Andrea Tanner named new director of USC journalism school
December 15, 2015
Andrea Tanner is the new director of the School of Journalism and Mass Communications at the University of South Carolina. Tanner has been serving as interim director since July. “Andrea…
Read MorePosted in: midlandsbiz Category: education, marketing-and-communications, on-the-move
Truematter welcomes content strategist and story writer to the team
December 15, 2015Truematter is excited to welcome Bailey Lewis, content strategist, copywriter, and local story writer to their Columbia, South Carolina team. Her skills and experience will help truematter continue to produce strong,…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Truematter welcomes Squarespace expert and seasoned front-end developer
December 15, 2015Truematter is excited to welcome Kris Black, interactive designer, front-end developer, and illustrator to their Columbia, South Carolina team. In addition to his 15 plus years working with user-focused design and…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Ashley Taylor joins Bon Secours St. Francis Health System as Director of Media and Public Relations
December 14, 2015
Ashley Taylor has joined the Bon Secours St. Francis Health System as the Director of Media and Public Relations. While Ashley is a Greenville, SC, native, she spent time in…
Read MorePosted in: upstatebizsc Category: health-care, marketing-and-communications, on-the-move
Riggs Partners recognized for healthcare marketing excellence
December 10, 2015Work developed by Riggs Partners for Beaufort Memorial Hospital was recognized with six awards, including Best in Show, at the Carolinas HealthCare Public Relations & Marketing Society’s (CHPRMS) annual Wallies…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
Riggs Partners recognized for healthcare marketing excellence
December 10, 2015
Work developed by Riggs Partners for Beaufort Memorial Hospital was recognized with six awards, including Best in Show, at the Carolinas HealthCare Public Relations & Marketing Society’s (CHPRMS) annual Wallies…
Read MorePosted in: midlandsbiz Category: marketing-and-communications, on-the-move
A Marketing Firm for the Little Guys
December 9, 2015
Small businesses all over the Upstate are celebrating the opening of Tangible Intentions, a new full-service marketing firm that specializes in high-quality products and personalized service for small businesses with…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Steering Committe selects Ferebee Lane + CO. for Gaston County Image Campaign
December 9, 2015A steering committee of Gaston County leaders has named Greenville, South Carolina-based Ferebee Lane + Co. agency of record for strategic development and creation of a new image campaign for…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
The Brandon Agency continues to grow, adding four new team members to its media department
December 2, 2015
MYRTLE BEACH, SC — The Brandon Agency, the largest and most awarded privately held integrated marketing communications firm in the Carolinas, has expanded its media department with the addition of two media…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
10-x Group acquires agency & becomes 10x digital
December 2, 2015
Team Members Copening, Thompson & Davis Announced 10x digital, a wholly-owned subsidiary of 10-x group, LLC, based in Greenville SC, acquired RYP Marketing recently. RYP, based in Bradenton Fl,…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
