Marketing Minute: Incorporating Political Intelligence Into Your PR Strategy

  May 28, 2024

  Robert Andrews, NP Strategy Incorporating political intelligence into your PR strategy equips your company to skillfully navigate ever-changing governmental landscapes and leverage legislative connections. NP Strategy Senior Specialist Robert…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Marketing Minute: From Fear to Fluency: Conquering Public Speaking Anxiety

  May 28, 2024

  Heather Hoopes-Matthews, NP Strategy Learn how to master presentation skills and overcome common stumbling blocks. NP Strategy CEO Heather Hoopes-Matthews shares expert tips on how to speak confidently to…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

NP Strategy expands in Charleston

  May 23, 2024

NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, continues to grow its presence in the Lowcountry with the hiring of Belle Fortson who will work…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: local-industry, marketing-and-communications, media, on-the-move

Joining forces to support Healthy Learners’ signature fundraising event, Nashville Songwriters in the Round

  May 15, 2024

Healthy Learners announced and recognized the newest members of its 2024 Nashville Songwriters in the Round Promotions Committee. This talented group of community advocates have joined forces across industries to…

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Posted in: midlandsbiz   Category: conversations, education, entertainment, health-care, marketing-and-communications, music, non-profit, on-the-move, philanthropy

Marketing Minute: From Random to Regular on Social Media

  May 9, 2024

  Marketing Minute by Jeff Reeves, NP Strategy In today’s digitally-driven world, staying consistent on social media is not just an option—it’s a necessity for fostering trust, building your brand,…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Marketing Minute: Unlocking the Power of Employee Advocacy

  April 24, 2024

  Marketing Minute by Mary Cullen, NP Strategy In today’s dynamic world, leveraging the power of employee advocacy can amplify your brand’s impact. NP Strategy Manager Mary Cullen shares how…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

The Beach Company honored with three AAF Midlands Annual Advertising Awards

  April 3, 2024

The Beach Company announced it has been honored with three American Advertising Federation (AAF) Midlands Advertising Awards. The Charleston-based leader in residential and commercial real estate brokerage, development and property…

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Posted in: lowcountrybizsc, midlandsbiz   Category: marketing-and-communications, on-the-move

Charleston County Public Information Officer joins NP Strategy

  April 2, 2024

Kelsey Barlow is the 8th Former Journalist on the 25-Member Team NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, expands its Lowcountry presence with the…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, media, on-the-move

The Branding Agency

  April 1, 2024

Fueled by Google SEO and compelling content, The Branding Agency takes small businesses beyond the ordinary. We craft customized website experiences that captivate your audience and propel you to the…

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Posted in: midlandsbiz   Category: marketing-and-communications

Student research launching to International Space Station

  March 27, 2024

Midlands Technical College (MTC) has been selected as one of 37 communities to participate in the Student Spaceflight Experiments Program (SSEP) Mission 18 that will send research work done by…

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Posted in: midlandsbiz   Category: education, marketing-and-communications, on-the-move

Murray Road to support 18th Annual POMA Conference as Diamond Sponsor

  March 27, 2024

The Murray Road Agency, a full-suite marketing agency rooted strongly in the hunting, shooting, fishing and outdoor industries, announces it will be a Diamond Sponsor for the upcoming Professional Outdoor Media Association…

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Posted in: lowcountrybizsc, midlandsbiz   Category: marketing-and-communications, on-the-move

Marketing Minute Video: How to Navigate a Crisis

  March 21, 2024

  Marketing Minute by Belle Fortson, NP Strategy When crises strike, it’s easy to feel overwhelmed, regardless of your experience. This week’s video shares practical steps to guide you through…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Cyberwoven welcomes new ‘Weavers

  March 20, 2024

Team members added to Agency’s Brand and Digital Marketing Teams Cyberwoven, an award-winning brand, digital marketing, and website design and development firm, is delighted to share the latest additions to…

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Posted in: midlandsbiz   Category: marketing-and-communications, on-the-move

NP Strategy expands social media team

  March 14, 2024

Digital Media Specialist Maryanne Grinnell Joins NP Strategy NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, continues to expand its social media team with the…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

The Rock It! Co.’s Leah Stoudenmire named Woman of Influence

  February 22, 2024

Founder and CEO of The Rock It! Co., Leah Stoudenmire, has been named to GSA Business Report’s 2024 Women of Influence list. GSA Business Report’s 2024 Women of Influence celebrates…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

Colliers announces marketing team updates in Columbia office

  February 19, 2024

Colliers | South Carolina announced Maryanne Grinnell has been promoted to Marketing Coordinator and Cooper Belle has been hired as Marketing Assistant in the firm’s Columbia office. As a Marketing…

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Posted in: midlandsbiz   Category: commercial-real-estate, marketing-and-communications, on-the-move

Cyberwoven welcomes new ‘Weavers’ and promotes one

  February 16, 2024

Cyberwoven, an award-winning brand, digital marketing, and website design and development firm, shared the latest additions to its team. Joseph Chiariello and Karen French join the agency’s Client Services Team…

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Posted in: midlandsbiz   Category: business-services, marketing-and-communications, on-the-move

Riggs Partners announces 2024 CreateAthon® non profit clients

  February 14, 2024

Five South Carolina nonprofit organizations will be the beneficiaries of pro bono marketing and communication services provided by Riggs Partners during its 26th annual CreateAthon®. The marketing marathon will begin…

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Posted in: midlandsbiz   Category: marketing-and-communications, non-profit, on-the-move

Cyberwoven marketing director joins Main Street District Board

  February 7, 2024

Merritt Named One of Two New Board Members for the District Shayla Merritt, marketing director of Cyberwoven, an award-winning brand, digital marketing, and website design and development firm, joins the…

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Posted in: midlandsbiz   Category: marketing-and-communications, on-the-move

Emily Bruce joins professional recruiting Firm Forge Search as recruiter

  January 22, 2024

Emily Bruce has joined Greenville-based Forge Search + Consulting as a recruiter after an early career in marketing and advertising. Beginning as an event intern, Bruce spent seven years in…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: employment, employment-agencies, marketing-and-communications, on-the-move

Marketing Minute Video: The Importance of Corporate Sustainability Reporting

  January 22, 2024

  Marketing Minute by Shari King, NP Strategy Transparency is critical to the longevity of an organization. This week’s video shares the three pillars of a corporate sustainability report and…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, business-services, environmental, government, marketing-and-communications, on-the-move

Marketing Minute Video: How to Successfully Engage with Stakeholders

  January 8, 2024

  Marketing Minute by Morgan Grimes, NP Strategy Virtual technology allows us to cast a wide net, but nothing beats establishing a real connection in person. This week’s video provides tips…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Award winning social media strategist joins NP Strategy

  January 4, 2024

Ryal Curtis to Lead Social Media Team as Senior Director NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, will launch a robust expansion of its…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: business-services, marketing-and-communications, media, non-profit, on-the-move

Marketing Minute Video: The Importance of Consistency

  December 11, 2023

  Marketing Minute by Lee Bonner, NP Strategy Consistency is the backbone of public relations. This week’s video underscores the significance of consistency in brand development and provides a few…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Infinity Marketing celebrates 30 years in business

  December 10, 2023

Infinity Marketing, an award-winning integrated marketing agency established in 1993, is turning 30 this fall, and no one is prouder than Tony Williams, who has taken the occasion as an…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

Marketing Minute Video: Navigate the Media Landscape with Confidence

  December 5, 2023

Marketing Minute by Heather Hoopes-Matthews, NP Strategy This week’s video underscores the importance of planning ahead in today’s digital era. With nearly half of our team comprising former journalists, NP…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

PR Biz Marketing

  December 4, 2023

PR Biz Marketing serves small to medium size businesses. From creating a marketing strategy to effectively communicate with and engage clients & customers to managing individual marketing deliverables like social…

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Posted in: midlandsbiz   Category: marketing-and-communications

New HOPE sign in the Main Street District

  November 30, 2023

A familiar public art installation is getting an upgrade on Main Street, just in time for the holiday season. The HOPE sign, formally called “Hope for Columbia,” has become a…

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Posted in: midlandsbiz   Category: economic-development, marketing-and-communications, on-the-move

Marketing Minute Video: How to Respond to a Cyber Security Breach

  November 13, 2023

  Marketing Minute by Briana Bryant, NP Strategy When dealing with a cyber-security breach, a proper response is imperative. This week’s video shares tips to protect your reputation. Watch More.…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Marketing Minute Video: The Power of Storytelling

  October 30, 2023

  Marketing Minute by Abigail Darlington, NP Strategy Abigail Darlington, NP Strategy: Storytelling is a powerful tool that can be leveraged in a myriad of ways. This week’s video shares…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move