Not your typical branding development story

  August 22, 2024

By Ken Gasque Advertise And Make Something Happen The advertising itself might be the differentiator. Set your goal and write your plan Lube Cube was a small b2b company that…

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Posted in: midlandsbiz   Category: marketing-and-communications, on-the-move

Cyberwoven acquires national brand consultancy Additive Impact

  August 21, 2024

Cyberwoven, a full-service digital agency specializing in brand, web, and marketing, is thrilled to announce the acquisition of the Additive Agency, LLC, now Additive Impact, LLC (Additive), a brand consultancy…

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Posted in: midlandsbiz   Category: business-services, marketing-and-communications, on-the-move

He interrupted me!

  August 8, 2024

  By Ken Gasque There are four rules that are the key to success. We made a poster to illustrate these rules called “The Four Rules of Success.” You will…

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Posted in: midlandsbiz   Category: life, marketing-and-communications, on-the-move

10X Digital awards digital marketing scholarship

  August 5, 2024

10X Digital is proud to announce the winner of the 10X digital marketing scholarship for the Fall 2024 semester, Austin Pennington. Austin Pennington, a 19-year-old from Cloverdale, IN, has shown…

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Posted in: midlandsbiz, upstatebizsc   Category: education, marketing-and-communications, on-the-move

Infinity Marketing earns Best Places to Work Award

  August 1, 2024

Infinity Marketing (“Infinity”), a client and results-focused integrated marketing agency established in 1993, is pleased to announce its recognition as one of the Best Places to Work in South Carolina…

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Posted in: midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

Richland Two names new Senior Chief Communications Officer

  August 1, 2024

Richland School District Two has named Darci Rush as its new Senior Chief Communications Officer, effective August 1. Rush brings over two decades of broadcast journalism experience and a strong…

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Posted in: midlandsbiz   Category: education, marketing-and-communications, on-the-move

DESA welcomes Veronica Adamson as Project Engineer

  July 22, 2024

DESA, Inc. announced that Veronica Adamson, PE has joined its Engineering Services team as Project Engineer. Adamson will be responsible for the management and design of transportation projects, water and…

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Posted in: midlandsbiz   Category: marketing-and-communications, on-the-move

Flock and Rally welcomes Halleigh Carlson as Integrated Media Buyer

  July 18, 2024

Flock and Rally, a full-service communications and marketing agency based in Columbia, South Carolina, welcomes Halleigh Carlson to the advertising department as the agency’s integrated media buyer. “Halleigh’s ability to…

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Posted in: midlandsbiz   Category: marketing-and-communications, on-the-move

NP Strategy strengthens Alabama Team

  July 17, 2024

NP Strategy Strengthens Alabama Team PR Expert Lillian Roth Brand Joins as Director NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, continues to expand its…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: business-services, marketing-and-communications, on-the-move

SCbio welcomes Paige Durham as Communications Coordinator

  July 11, 2024

SCbio welcomed Paige Durham to the team as Communications Coordinator to creatively and effectively communicate the value of the life science association’s programs and initiatives. Durham will be responsible for…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: business-services, economic-development, marketing-and-communications, non-profit, on-the-move

MPA Strategies selected as the 2024 Best Marketing Firm in South Carolina

  July 2, 2024

A Statewide Public Relations and Crisis Communications Agency, MPA Strategies, has been named as the 2024 Best Marketing Firm in South Carolina by the Guide to South Carolina. When announced,…

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Posted in: midlandsbiz   Category: agriculture, business-services, government, it-services, law, life, marketing-and-communications, media, on-the-move

City announces Summer of Service

  July 1, 2024

The City of Columbia Public Relations, Media and Marketing Department announces Summer of Service from July 1, 2024 through October 5, 2024. Summer of Service will highlight fundraising and registration…

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Posted in: midlandsbiz   Category: government, marketing-and-communications, media, on-the-move

Priority One Security announces new customer experience

  June 25, 2024

New enhanced user website provides an experience for customers Regionally based Priority One Security is announcing the launch of its new website and a comprehensive rebranding of its services, signaling…

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Posted in: midlandsbiz, upstatebizsc   Category: business-services, commercial-real-estate, construction, education, hi-tech-information-tech, it-services, life, marketing-and-communications, on-the-move, residential-real-estate, technology, telecommunications

Marketing Minute Video: Mastering Stakeholder Engagement

  June 17, 2024

  Abigail Darlington, NP Strategy How you engage your stakeholders can make or break any strategy. NP Strategy Director Abigail Darlington shares key insights into what makes a great stakeholder…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

SCbio welcomes Community Development and Marketing Coordinator for new Greenville life science hub

  June 17, 2024

SCbio welcomes Kimberly Penick as Community Development and Marketing Coordinator for Main Street Labs, the newest 100,000-square-foot development in downtown Greenville that will become a laboratory hub for life sciences.…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: economic-development, employment, entrepreneurship, marketing-and-communications, non-profit, on-the-move, technology

Healthy Learners welcomes new Community Manager Charline Dickerson

  June 12, 2024

Healthy Learners is pleased to announce the appointment of Charline Dickerson as the new Community Manager for the Midlands region. Charline has a wealth of experience in social work and…

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Posted in: midlandsbiz   Category: conversations, education, health-care, marketing-and-communications, non-profit, on-the-move

Communications Coordinator

  June 5, 2024

Role: Communications Coordinator Reports To: Director of Marketing Status: Full-time Benefits: Competitive package provided including paid time off, paid holidays, opportunity for year-end bonus, health insurance for employee fully covered…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications

Cyberwoven team continues to grow

  June 5, 2024

Digital Agency Adds New ‘Weavers to its Growing Digital Marketing and Web Teams Cyberwoven, an award-winning brand, digital marketing, and website design and development firm, proudly announces two new members…

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Posted in: midlandsbiz   Category: marketing-and-communications, on-the-move

Entrepreneur Minute – Heather Matthews, NP Strategy

  June 4, 2024

The Who’s on the Move, Entrepreneur Minute is an interview in support of the undeniable impact that entrepreneurs have on our communities. We will be highlighting 20 entrepreneurs in each of…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: entrepreneurship, marketing-and-communications, on-the-move, podcast

Marketing Minute: Incorporating Political Intelligence Into Your PR Strategy

  May 28, 2024

  Robert Andrews, NP Strategy Incorporating political intelligence into your PR strategy equips your company to skillfully navigate ever-changing governmental landscapes and leverage legislative connections. NP Strategy Senior Specialist Robert…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Marketing Minute: From Fear to Fluency: Conquering Public Speaking Anxiety

  May 28, 2024

  Heather Hoopes-Matthews, NP Strategy Learn how to master presentation skills and overcome common stumbling blocks. NP Strategy CEO Heather Hoopes-Matthews shares expert tips on how to speak confidently to…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

NP Strategy expands in Charleston

  May 23, 2024

NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, continues to grow its presence in the Lowcountry with the hiring of Belle Fortson who will work…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: local-industry, marketing-and-communications, media, on-the-move

Joining forces to support Healthy Learners’ signature fundraising event, Nashville Songwriters in the Round

  May 15, 2024

Healthy Learners announced and recognized the newest members of its 2024 Nashville Songwriters in the Round Promotions Committee. This talented group of community advocates have joined forces across industries to…

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Posted in: midlandsbiz   Category: conversations, education, entertainment, health-care, marketing-and-communications, music, non-profit, on-the-move, philanthropy

Marketing Minute: From Random to Regular on Social Media

  May 9, 2024

  Marketing Minute by Jeff Reeves, NP Strategy In today’s digitally-driven world, staying consistent on social media is not just an option—it’s a necessity for fostering trust, building your brand,…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Marketing Minute: Unlocking the Power of Employee Advocacy

  April 24, 2024

  Marketing Minute by Mary Cullen, NP Strategy In today’s dynamic world, leveraging the power of employee advocacy can amplify your brand’s impact. NP Strategy Manager Mary Cullen shares how…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

The Beach Company honored with three AAF Midlands Annual Advertising Awards

  April 3, 2024

The Beach Company announced it has been honored with three American Advertising Federation (AAF) Midlands Advertising Awards. The Charleston-based leader in residential and commercial real estate brokerage, development and property…

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Posted in: lowcountrybizsc, midlandsbiz   Category: marketing-and-communications, on-the-move

Charleston County Public Information Officer joins NP Strategy

  April 2, 2024

Kelsey Barlow is the 8th Former Journalist on the 25-Member Team NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, expands its Lowcountry presence with the…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, media, on-the-move

The Branding Agency

  April 1, 2024

Fueled by Google SEO and compelling content, The Branding Agency takes small businesses beyond the ordinary. We craft customized website experiences that captivate your audience and propel you to the…

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Posted in: midlandsbiz   Category: marketing-and-communications

Student research launching to International Space Station

  March 27, 2024

Midlands Technical College (MTC) has been selected as one of 37 communities to participate in the Student Spaceflight Experiments Program (SSEP) Mission 18 that will send research work done by…

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Posted in: midlandsbiz   Category: education, marketing-and-communications, on-the-move

Murray Road to support 18th Annual POMA Conference as Diamond Sponsor

  March 27, 2024

The Murray Road Agency, a full-suite marketing agency rooted strongly in the hunting, shooting, fishing and outdoor industries, announces it will be a Diamond Sponsor for the upcoming Professional Outdoor Media Association…

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Posted in: lowcountrybizsc, midlandsbiz   Category: marketing-and-communications, on-the-move

Marketing Minute Video: How to Navigate a Crisis

  March 21, 2024

  Marketing Minute by Belle Fortson, NP Strategy When crises strike, it’s easy to feel overwhelmed, regardless of your experience. This week’s video shares practical steps to guide you through…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Cyberwoven welcomes new ‘Weavers

  March 20, 2024

Team members added to Agency’s Brand and Digital Marketing Teams Cyberwoven, an award-winning brand, digital marketing, and website design and development firm, is delighted to share the latest additions to…

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Posted in: midlandsbiz   Category: marketing-and-communications, on-the-move

NP Strategy expands social media team

  March 14, 2024

Digital Media Specialist Maryanne Grinnell Joins NP Strategy NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, continues to expand its social media team with the…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move