FUEL selects Project Host as third quarter grant recipient

  July 8, 2021

FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–recently announced that it has selected Project Host as its third quarter recipient for the…

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Posted in: upstatebizsc   Category: marketing-and-communications, non-profit, on-the-move

Infinity Marketing welcomes two new team members

  July 7, 2021

  Infinity Marketing, a fully integrated marketing agency in the Upstate, recently expanded its team with the addition of Tracee Clem, Integrated Marketing Lead and Julia Butcher, Integrated Marketing Coordinator.…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Marketing Minute: Advocacy

  July 6, 2021

Marketing Minute with Seth Palmer, NP Strategy While advocacy is usually reserved for discussions involving lobbyists and elected officials, many of the same principles can be applied to any marketing campaign.…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, business-services, marketing-and-communications, on-the-move

NP Strategy grows team, expanding 3 offices

  July 1, 2021

  NP Strategy Grows Team, Expanding 3 Offices; New hires to support growing client base in North & South Carolina NP Strategy (NPS+), a strategic communications firm providing crisis, media…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

FUEL named one of the Best Places to Work in South Carolina

  July 1, 2021

FUEL, a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services, was recently named as one of the Best Places to Work in South…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Infinity Marketing welcomes HouseSmart Construction as new client

  June 29, 2021

Infinity Marketing, a fully integrated marketing firm, adds HouseSmart Construction to its growing client roster. The agency is supporting the new division of Clayton with a recruitment campaign. “This new…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

South Carolina Public Radio celebrates launch of redesigned website

  June 28, 2021

South Carolina Public Radio (SC Public Radio) today announced the launch of its revamped website — southcarolinapublicradio.org. Redesigned to better meet the needs of all South Carolinians, the new site builds on…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, non-profit, on-the-move

Hughes Agency announces Melissa Slater as senior account executive

  June 28, 2021

Hughes Agency, a full-service public relations, marketing, advertising and event management firm, is pleased to announce the addition of Melissa Slater as senior account executive. Slater joins Hughes Agency from…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Anna Kate Twitty joins Flock and Rally as director of communications

  June 24, 2021

Flock and Rally, a full-service, women-owned communications and marketing agency based in Columbia, South Carolina, has hired Anna Kate Twitty to serve as its new director of communications. In this…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

Digital Strategy Manager

  June 24, 2021

Under the direction of the Director of Marketing and Public Relations, the digital strategy manager is responsible for planning, implementing, analyzing and reporting digital advertising strategies, social media campaigns and…

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Posted in: upstatebizsc   Category: marketing-and-communications

Infinity Marketing welcomes three new team members

  June 22, 2021

  Infinity Marketing, a fully integrated marketing agency in the Upstate, recently expanded its team with the addition of Erica Gregory, SEO Specialist; Deiontre Hill, Media Coordinator; and Meghan McMenamy,…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

FUEL moving headquarters to Legacy Square at Verdae

  June 22, 2021

After seven years in its iconic location in the heart of downtown Greenville, FUEL is relocating its headquarters to The Sumerel building at Legacy Square at Verdae. The Greenville-based marketing…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Marketing Minute: Communicating Effectively to Diverse Audiences

  June 21, 2021

  Marketing Minute with Valentina Rojas, NP Strategy With an increasingly diverse nation, your audience is likely to speak various languages or have differing backgrounds. This week’s video shares tips on…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

FUEL Hires Stephen Copeland as marketing manager, digital analytics

  June 16, 2021

FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–has hired Stephen Copeland as marketing manager, digital analytics. In this newly created position, Copeland…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Infinity Marketing welcomes seven summer interns

  June 15, 2021

Infinity Marketing, a fully integrated marketing agency in the Upstate, is pleased to have seven interns for the summer semester across several departments throughout the agency. Caroline Price comes to…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

NP Strategy wins Palmetto Communications Awards

  June 14, 2021

The Buzz Podcast & Diversity Efforts with the Charleston Forum are Honored NP Strategy (NPS+), a strategic communications firm providing crisis, media and public relations assistance across the Carolinas, won…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, media, on-the-move

Infinity Marketing wins two Telly Awards

  June 8, 2021

Infinity Marketing, an integrated marketing agency in the Upstate, won two bronze awards in the 2021 Telly Awards competition for projects in video production. “We are grateful to bring home…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

What Makes Good Storytelling in a Video?

  June 7, 2021

By Michelle Legaspi NP Strategy   Since the invention of cameras, communicating through video remains a go-to method to tell stories, entertain or share a message. Now, with short attention…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

BASF seeking apprentices for “earn and learn” program in Converse

  June 1, 2021

BASF is seeking applicants for a new apprenticeship program at its Converse, South Carolina facility. The program is part of the company’s North American Apprenticeship Development Program (NAADP), which aims…

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Posted in: upstatebizsc   Category: business-services, employment, marketing-and-communications, on-the-move

Marketing Minute Video: Thought Leadership

  May 24, 2021

  Marketing Minute with Tina Emerson, NP Strategy If speaking engagements are important to your business development strategy, you may be more successful if you share the spotlight with other…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

Flourish adds Amanda Dempsey to expand digital marketing services

  May 16, 2021

Flourish, Greenville’s award-winning marketing, public relations, and events firm, announced today its hire of Amanda Dempsey as Digital Marketing Specialist. Dempsey, who comes to the agency after serving as the…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Flock and Rally earns five Mercury Awards of Excellence

  May 13, 2021

Creative agency earns awards for integrated communications, community relations, etc. Flock and Rally, the women-owned integrated communications and marketing firm, was honored with five 2020 Mercury Awards of Excellence for…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

STORY adds Taylor McLamb as Marketing Associate

  May 13, 2021

Taylor McLamb has been hired by STORY, a marketing company serving the Southeast, as a Marketing Associate. “She has extensive experience in digital creation and working with people,” said Ben…

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Posted in: upstatebizsc   Category: employment, marketing-and-communications, on-the-move

FUEL accepting applications for Quarterly Non-Profit Grant program

  May 13, 2021

FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–is accepting applications for the FUEL for Good Quarterly Grant program through June 7. With…

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Posted in: upstatebizsc   Category: marketing-and-communications, non-profit, on-the-move

Hey, Boomer podcast and brand launched

  May 11, 2021

Aging with purpose. Hey, Boomer podcast and brand launched. Greenville, SC woman leads the way. Baby Boomers, born between 1946 and 1964, have some newfound time and energy. Aging is taking…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Marketing Minute Video: Asking for Feedback

  May 10, 2021

Marketing Minute with Matthew Gallagher, NP Strategy Asking clients for feedback can be scary if you’re not sure how they will respond. As business professionals, we may assume if a client…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, on-the-move

Sara Anders joins Flock and Rally as director of advertising

  May 5, 2021

Sara Anders has been hired as the director of advertising at Flock and Rally, the full-service, women-owned communications and marketing agency based in Columbia, South Carolina. Anders will create strategic…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Infinity Marketing named a Top Workplace in South Carolina

  May 5, 2021

Infinity Marketing, a fully integrated marketing agency in the Upstate, announced it has been named a Top Workplace in South Carolina for 2021 by Integrated Media Publishing. This is the…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

FUEL promotes Amy Cronin to business support specialist

  May 4, 2021

FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–recently announced the promotion of Amy Cronin to business support specialist. In this role, she…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Chernoff Newman honored for public relations work during COVID-19

  May 3, 2021

The South Carolina Chapter of Public Relations Society of America (SCPRSA) awarded Chernoff Newman with four Mercury Award of Merits during the 2020 Mercury Awards on Thursday, April 29, 2021.…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

Marketing Minute Video: Communicating Your Expertise

  April 26, 2021

  Marketing Minute with Catherine Dingler, NP Strategy Whether you’re an entrepreneur working hard to build your brand or a business owner with tough competition, mastering your work won’t help…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz   Category: advice, marketing-and-communications, non-profit, on-the-move

Infinity Marketing welcomes Multi-Pack Solutions as new client

  April 22, 2021

Infinity Marketing, a fully integrated marketing firm, is proud to add Multi-Pack Solutions to its growing client roster. The agency is providing the manufacturer with a variety of creative services…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Engenius promotes Samantha Thoe as client success coordinator

  April 21, 2021

An Upstate digital marketing agency, Engenius, has promoted Samantha Thoe to a full-time client success coordinator. Thoe started at Engenius last year working as a part-time employee helping the team…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

FUEL wins ADDY® District Award

  April 14, 2021

FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–received recognition for advertising excellence by the American Advertising Federation (AAF) with a District Silver…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move