A lifetime of lessons in stakeholder management
February 15, 2021
By Amanda Loveday NP Strategy I recently celebrated five years at NP Strategy. Since I began as the first full-time employee, we’ve built an incredible group of 25 individuals…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Beth Thomason joins FUEL as public relations director
February 11, 2021
FUEL, a marketing agency in Greenville specializing in branding and marketing solutions, is pleased to announce that Beth Thomason, APR, has joined its team as public relations director. In this…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Crawford welcomes Katie Disper as senior account supervisor
February 10, 2021
Crawford, a full-service strategic marketing agency based in Greenville, recently welcomed Katie Disper as senior account supervisor. In this role, Disper will lead the development of strategic marketing plans for…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Maddie Hilliard joins Flock and Rally as project coordinator
February 10, 2021
Maddie Hilliard has been hired as a project coordinator at Flock and Rally, the full-service, women-owned communications and marketing agency based in Columbia, South Carolina. Since joining the firm as…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: employment, marketing-and-communications, on-the-move
Colliers unveils new visual identity
February 9, 2021
Colliers launches brand refresh built to “own the blue” for years to come Charleston/Columbia/Greenville/Spartanburg, SC – Colliers (NASDAQ and TSX: CIGI) announces the launch of a new visual identity as…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
Infinity Marketing honored with six SIA Awards
February 9, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, won six awards in the 2021 Service Industry Advertising (SIA) Awards competition for projects in influencer marketing, community relations and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL promotes Meredith Kinsey to president and COO
February 4, 2021
FUEL, a Greenville-based marketing agency specializing in branding and marketing solutions, recently announced the promotion of Meredith Kinsey to president and COO effective immediately. Warren Griffith will continue as CEO.…
Read MorePosted in: upstatebizsc Category: headlines, marketing-and-communications, on-the-move
Infinity Marketing promotes Shannon Nissen and Katie Beliles
February 4, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, named Shannon Nissen as Integrated Marketing Manager and Katie Beliles as Integrated Marketing Supervisor. These promotions will further the agency’s…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
The Value of Going the Extra Mile
February 2, 2021
By Michelle Legaspi NP Strategy For businesses, success can look like many things: bottom-line revenue; year-over-year growth, etc. Though, not all success is as easily defined as a metric…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Infinity Marketing welcomes six spring interns
February 2, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, has six interns for the spring semester across several departments throughout the agency. Alex King comes to Infinity as a…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing expands partnership with Cancer Survivors Park Alliance
January 29, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, is excited to strengthen its partnership with Cancer Survivors Park Alliance (CPSA) through campaign support and the addition of Cassie…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Hughes Agency expands with four new team members
January 26, 2021Hughes Agency, a full-service public relations, marketing, advertising and event management firm, is pleased to announce the addition of Morgan Fields, Natalyn Klump, and Lauren Knight as senior account executives…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes two new team members
January 26, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, recently expanded its Web and Media Departments with the addition of Chase Martin, Lead Front End Developer and Jonathan Bolton,…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Crawford welcomes Samantha Ferland as office manager
January 26, 2021
Crawford, a full-service marketing and branding agency, recently welcomed Samantha Ferland as office manager. In this role, she is responsible for being the primary resource for a number of activities…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jeff Dezen Public Relations (JDPR) promotes Zach Allen to Account Executive
January 21, 2021
Jeff Dezen Public Relations (JDPR) announced that Zach Allen has been promoted to Account Executive. He will support strategic planning, media relations initiatives and day-to-day operations for clients in the company’s…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Using SEO to Improve your Website Strategy
January 19, 2021
By Jill Baker NP Strategy Search engine optimization (SEO) is the process of increasing both the quantity and quality of traffic to your website through search engines. SEO impacts…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Longtime ESPN executive Rob Temple to join FishBait as CEO of combined agencies
January 18, 2021
Robert B. (Rob) Temple, a longtime senior executive at ESPN, is joining FishBait Marketing as their new Chief Executive Officer and equity partner. As part of this deal, FishBait Marketing…
Read MorePosted in: lowcountrybizsc, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing enhances analytics team with new members
January 12, 2021Infinity Marketing, a fully integrated marketing agency in the Upstate, recently expanded its Analytics Team by transitioning current-employee Aimee Foster’s role and hiring intern Curtis Wright as Analytics Coordinators. “We…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Endeavor hosts virtual Collaborators & Cocktails with TED Talks Daily podcast host and NPR newswoman Elise Hu
January 11, 2021
Endeavor, a coworking space in downtown Greenville’s LEED-certified ONE tower, announces that it will host its next Collaborators & Cocktails speaker series with TED Talks Daily podcast host and NPR…
Read MorePosted in: upstatebizsc Category: conversations, marketing-and-communications, media, on-the-move
Infinity Marketing presents Let’s Talk Influencer Marketing – January 13
January 5, 2021
Infinity Marketing will launch their 2021 educational Let’s Talk series by presenting Let’s Talk Influencer Marketing via webinar on Wednesday, January 13, 2021 at 11 AM ET. The event will…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
New Year New Plan: How to Use Social Media Insights for updated 2021 Content
January 5, 2021
By Jasmine Spencer NP Strategy It’s easy to get complacent when planning your social media content calendar, especially when many events have shifted or been cancelled due to COVID-19.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Looking Back to Plan Ahead: Preparing for Success in 2021
December 22, 2020
By Jesica Johnson Mackey NP Strategy Like most people, I’m looking forward to closing the book on 2020. While this year has been full of challenges, disappoints, and fear,…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
Laurel Smith joins Infinity Marketing as SEO Specialist
December 17, 2020
Infinity Marketing, a fully integrated marketing agency in the Upstate, is pleased to have Laurel Smith join the team as SEO Specialist, working closely with the firm’s Web Team to…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing debuts four new client websites
December 15, 2020Infinity Marketing, a fully integrated marketing agency in the Upstate, recently launched several new websites for a variety of clients. Infinity’s Web Team continues to produce responsive and intuitive websites,…
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Endeavor launches unlimited day pass promotion for January 2021
December 14, 2020
Endeavor, a coworking and shared office space community in downtown Greenville’s LEED-certified ONE tower, is running a giveaway contest for a January 2021 unlimited day pass package to celebrate the…
Read MorePosted in: upstatebizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
Infinity Marketing named CHPRMS award winner
December 11, 2020
Infinity Marketing, a fully integrated marketing agency in the Upstate, won a gold Wallie Award in the 2020 Carolina Healthcare Public Relations and Marketing Society (CHPRMS) competition. This brings the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Flock and Rally Communications & Marketing celebrates 10 years
December 9, 2020
As a consequential year comes to a close, communications and marketing firm Flock and Rally is pausing to celebrate its tenth anniversary. Founded in 2010, Flock and Rally marks one…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Elliott Davis BRAINTRUST Magazine wins top magazine awards
December 8, 2020The Elliott Davis custom magazine is recognized by publishing industry BRAINTRUST Magazine, developed for Elliott Davis, LLC by Jack Bacot, has won three top awards and three honorable mentions in…
Read MorePosted in: upstatebizsc Category: accounting, marketing-and-communications, media, on-the-move
News journalist Michelle Legaspi joins NP Strategy
December 3, 2020
Strategic communications firm, NP Strategy, strengthens its media relations expertise with the addition of a 10th former news journalist to join the rapidly growing team. Michelle Legaspi will work in the firm’s Greenville,…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes Matthew Schwartz as Media Coordinator
December 3, 2020
Infinity Marketing, a fully integrated marketing agency in the Upstate, is pleased to have Matthew Schwartz join the team as a Media Coordinator. The Media Department continues to expand in…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL hires Ely Middleton as digital coordinator
December 1, 2020
FUEL, a marketing agency in downtown Greenville specializing in branding and marketing solutions, recently hired Ely Middleton as digital coordinator. In this role, she will support various digital marketing initiatives,…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Just Say Something celebrates 36 years of youth substance use prevention on Giving Tuesday
November 25, 2020
Giving Tuesday is the international day of giving held the Tuesday after Thanksgiving, December 1st, before the rush of the holiday season begins. This year, Just Say Something (JSS) is…
Read MorePosted in: upstatebizsc Category: education, marketing-and-communications, media, non-profit, on-the-move, philanthropy
Skyline Exhibits & Design
November 24, 2020
Trade show display leader offering portable and custom modular exhibits and exhibiting services for face-to-face events.
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Skyline announces three team members
November 24, 2020Skyline Exhibits & Design, Inc. has announced that Josh Reed, Colleen Krumm and Angela Smith are now Certified Project Management Professionals. The designation is awarded by the Project Management Institute…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
10x digital announces Digital Marketing Scholarship
November 18, 202010x digital announced that the application for the 10x digital Marketing Scholarship has opened for the Spring 2021 semester (one of two scholarships offered annually). Each year, 10x digital accepts…
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FUEL hires Ryan Ball as senior account director
November 12, 2020
FUEL, a marketing agency in downtown Greenville specializing in branding and marketing solutions, continues to build its team with the addition of Ryan Ball as senior account director. Ball will…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing adds Bud’s Place to client roster
November 10, 2020
Infinity Marketing, a fully integrated marketing firm, welcomed Bud’s Place to its growing list of clients. The agency is providing a variety of creative services including video production and sales…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
‘Tis the Season (for relevant content)
November 10, 2020
By Emily Eckert NP Strategy For my communications and marketing friends: anyone else struggling to get excited by content lately? This year has felt like a never-ending slog of…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
Brandon Godwin is named new 3Fold CEO
November 9, 2020
One of the region’s most dynamic marketing companies has a new CEO for the first time in its history. 3Fold has named Brandon Godwin CEO to succeed Tim Joiner, the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing receives 11 MarCom Awards
November 3, 2020
Infinity Marketing, a fully integrated marketing agency in the Upstate, won 11 awards in the 2020 MarCom Awards competition for a wide range of projects, like video production, print design…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Compassionate Communication
October 27, 2020
By Kara Gormley Meador NP Strategy While my home base is no longer a cubical inside a television newsroom where eight monitors blast shows from all of the major…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Infinity Marketing promotes two to senior management positions
October 27, 2020
Infinity Marketing, a fully integrated marketing agency in the Upstate, recently promoted Katie Disper to Senior Integrated Marketing Manager and Meghan Dimas to Senior Manager of Analytics and Insights. “Both…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
RSVP Carolinas poised to celebrate 20-year anniversary
October 23, 2020
An upcoming 20th business anniversary, a new home base for the company, and a strong growth plan have recently brought RSVP Carolinas providers Greg and Nancy Kilgore to Greenville. Poised…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes two new Media Coordinators
October 22, 2020
Infinity Marketing, a fully integrated marketing agency in the Upstate, is pleased to add Mikaela Duchnak and Dorien Dickey to the team as Media Coordinators. The Media Department continues to…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing wins four W3 Awards
October 20, 2020
Infinity Marketing, a full-service marketing agency in the Upstate, won four silver awards in the 2020 W3 Awards competition for projects ranging in video production, social media influencer campaigns and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Greenville-based STORY working with SESCO and TRS on COVID-19 messaging
October 18, 2020
Web design and digital marketing agency STORY will be leading the branding efforts for a joint effort to help curb COVID-19. The STORY team is in the process of designing…
Read MorePosted in: midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes Quext as a new client
October 15, 2020
Infinity Marketing, a fully integrated marketing firm, announced Quext will join its growing list of clients. The agency is providing a variety of creative services to further the brand messaging…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
JDPR
October 13, 2020
Founded in 1991, JDPR is a full-service Public Relations agency, providing its clients with best-in-class strategic marketing communication services underpinned by deliberate business analysis to include national and regional media…
Read MorePosted in: upstatebizsc Category: marketing-and-communications
Do you react or respond?
October 13, 2020
By Heather Matthews NP Strategy Do you react or respond? That question felt like a stab to my heart and almost made me fall off the treadmill one evening. …
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Infinity Marketing promotes two copywriting team members
October 13, 2020Infinity Marketing, a full-service marketing agency in the Upstate, recently promoted Leslie Westlake to Copywriting Lead and Joshua Tankersley to Senior Copywriter within the firm’s Creative Team. “These new title…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
