Brandon promotes Courtney Olbrich to Media Director
November 15, 2022
Olbrich will lead the media & digital strategy department for the agency. Brandon, named a 2022 Best and Brightest winner, has promoted Courtney Olbrich to Media Director. Before the promotion,…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, media, on-the-move
The Rock It! Co. names Katherine Underwood Director of Marketing
November 9, 2022
The Rock It! Co., an immersive marketing and event production company for tech and software organizations, is pleased to announce and welcome Katherine K. Underwood as Director of Marketing. Underwood…
Read MorePosted in: lowcountrybizsc, upstatebizsc Category: business-services, entrepreneurship, life, local-industry, marketing-and-communications, media, on-the-move
Marketing Minute: Avoiding “No Comment” Media Responses
November 7, 2022
Marketing Minute with Heather Hoopes-Matthews, NP Strategy Have you ever wanted to say, “No comment,” to an unwanted media inquiry? This week’s video offers advice on how to respond…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Inspire Agency CEO joins SCBIO Board of Directors
November 1, 2022
Inspire Agency announced that its President and CEO, Juliette Bogus, has joined the SCBIO Board of Directors, bringing her two-plus decades of healthcare, life sciences and medtech experience to South…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Entrepreneur Minute – Jessica Munday, Trio Solutions
October 27, 2022
The Who’s on the Move, Entrepreneur Minute is an interview in support of the undeniable impact that entrepreneurs have on our communities. We will be highlighting 20 entrepreneurs in each of…
Read MorePosted in: lowcountrybizsc Category: entrepreneurship, marketing-and-communications, on-the-move, podcast
Flock and Rally announces Tracy Bender as new Managing Director
October 27, 2022
Flock and Rally, the full-service, women-owned and led integrated marketing agency based in Columbia, South Carolina, is pleased to announce that Tracy Bender has been hired to serve as the…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Idahoan Foods selects Brandon as social media and content creation agency partner
October 25, 2022Brandon expands its presence in the consumer packaged goods (CPG) category Idahoan® Foods, a nationally recognized manufacturer of potato products, has named Brandon as its content creation and social media…
Read MorePosted in: lowcountrybizsc Category: business-services, marketing-and-communications, on-the-move
Marketing Minute: Owned Media
October 24, 2022
Marketing Minute with Mary Cullen, NP Strategy Everyone wants media coverage, but getting traction is no simple feat. This week’s video breaks down what to do before you can…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, media, on-the-move
Brandon named one of Charlotte’s Best & Brightest Companies to Work For
October 11, 2022
Brandon, the most creatively awarded marketing agency in the southeast, was named one of Charlotte’s Best and Brightest Companies to Work For © by the National Association for Business Resources…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, media, on-the-move
Marketing Minute: Speak Up
October 10, 2022
Marketing Minute with Erin Smith, NP Strategy How often do you share your thoughts on issues relevant to your business? This week’s video discusses the importance of speaking up.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Buffalo Groupe, LLC expands research offerings with acquisition of Sports Marketing Surveys USA
October 5, 2022
Buffalo Groupe, LLC, a collection of agencies, events and media properties, expands its research capabilities with the acquisition of Sports Marketing Surveys USA, the industry leader in sports research. Together…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
TravelBoom welcomes Dyllon Snavely as Account Coordinator
October 5, 2022
TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, announced Dyllon Snavely as an Account Coordinator. Snavely is adding a broad range of marketing skills…
Read MorePosted in: lowcountrybizsc Category: business-services, local-industry, marketing-and-communications, media, on-the-move
NP Strategy expands presence in the Carolinas
September 28, 2022
NP Strategy (NPS+), a strategic communications firm providing crisis, media and public relations assistance, welcomes Denada Jackson to the growing team. Jackson, an award winning public relations expert with established…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: business-services, marketing-and-communications, media, on-the-move
Brandon expands client services team with two new hires
September 27, 2022
Brandon, an integrated data-driven, digitally-centric marketing firm specializing in B2B, healthcare, financial services, telecommunications, outdoor lifestyles, lifestyle apparel, travel and tourism, consumer packaged goods, real estate, utilities, and fitness categories,…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Director of Communications
September 22, 2022
The South Carolina Association of Counties is seeking to fill a newly established position of Director of Communications that will play a senior-level strategic leadership role to create a long-range…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications
Flock and Rally names Merritt McNeely as Chief Executive Officer
September 21, 2022
Long-time regional business leader to serve as agency’s CEO Longtime regional business leader Merritt McNeely has been named chief executive officer (CEO) of Flock and Rally, the woman-owned integrated communications…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: headlines, marketing-and-communications, on-the-move
Charleston & Foothills Amish Furniture select Brandon as agency of record
September 20, 2022
Charleston Amish Furniture and Foothills Amish Furniture, the largest Amish furniture retailer in South Carolina, has named Brandon as its agency of record. The data-driven agency will lead the company’s…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: business-services, marketing-and-communications, media, on-the-move, retail
Daniel Fowler joins professional recruiting firm Forge Search as recruiter
September 15, 2022
Daniel Fowler has joined Greenville-based Forge Search + Consulting as a recruiter after a four-year stint with Furman University as men’s basketball Director of Recruiting and Special Assistant to the…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: accounting, banking-and-finance, business-services, employment, employment-agencies, marketing-and-communications, on-the-move
Marketing Minute: Making Better Videos
September 12, 2022
Marketing Minute with Evan Barbare, NP Strategy Are your videos lacking the engagement you want? This week’s video shares tips on how to make your videos stand out. Watch…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
South Carolina State Fair discount tickets are now available
September 7, 2022
Discount admission and ride tickets for the 153rd annual South Carolina State Fair are on sale now through Tuesday, Oct. 11. Patrons can save up to 50% by purchasing S.C.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: agriculture, education, entertainment, food, local-industry, marketing-and-communications, on-the-move, social-scene, the-arts
Marketing Minute: Social Media, Your Virtual Front Porch
August 29, 2022
Marketing Minute with Kait Park, NP Strategy How does your business or brand look from the outside looking in? This week’s video discusses the importance of keeping up with…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Buffalo Groupe and QubicaAMF Worldwide strike branding and marketing partnership
August 22, 2022
Charleston-based Buffalo Groupe announced that QubicaAMF Worldwide, the largest bowling products company in the world, has selected the marketing agency to lead the branding and marketing efforts for HyperBowling. Launched…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
NP Strategy expands (again!)
August 15, 2022
Two South Carolina Hires follow North Carolina Addition NP Strategy (NPS+), a strategic communications firm providing crisis, media and public relations assistance, welcomes two dynamic members to its South Carolina offices. John…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Marketing Minute: Video Strategy
August 15, 2022
Marketing Minute with Taylor Kearns, NP Strategy Everyone wants to get in on the popularity of visual content. This week’s video shares insight into when is the best time…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
The Brandon Agency adds new talent to client services team
August 4, 2022The Brandon Agency, an integrated data-driven, digitally-centric marketing firm specializing in B2B, healthcare, financial services, telecommunications, outdoor lifestyles, lifestyle apparel, travel and tourism, consumer packaged goods, real estate, utilities, and…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Marketing Minute: TikTok
August 1, 2022
Marketing Minute with Meghan Durant, NP Strategy It’s not always easy to stay up to date on social media trends. This week’s video shares insight into the fastest growing…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Coastal Community Foundation launches annual Equity Speaker Series
July 28, 2022
Coastal Community Foundation today announced the launch of its annual Equity Speaker Series, which will kick off with an inaugural event featuring Barbara Whye, Vice President of Inclusion and Diversity…
Read MorePosted in: lowcountrybizsc Category: business-services, chamber, conversations, education, government, marketing-and-communications, non-profit, on-the-move, philanthropy
Marketing Minute: Making Connections
July 18, 2022
Marketing Minute with Robert Andrews, NP Strategy When was the last time you took a deep dive into your contacts? This week’s video discusses the value of utilizing your…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
FishBait Solutions joins forces with Wright Creative to bolster storytelling, video production efforts
July 15, 2022
Charleston, SC-based FishBait Solutions, LLC – a sponsorship marketing, consulting and activation agency that represents several national brands – has partnered with North Carolina-based Wright Creative to bolster content and…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
South Carolina State Fair Accepting Entries for 2022 Competitive Exhibits
July 6, 2022
The South Carolina State Fair is now accepting entries for this year’s competitive exhibits, which will be on display Oct. 12-23, 2022, at the S.C. State Fair. The annual exhibits will…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: agriculture, entertainment, local-industry, marketing-and-communications, media, on-the-move, social-scene, the-arts
Cait Maloney, award-winning graphic designer and artist, joins Flock and Rally as Senior Art Director
June 30, 2022
Flock and Rally announced that award-winning graphic designer and artist Cait Maloney has joined the agency’s team as senior art director. Serving as an agency contractor since 2014, Maloney has…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
The Brandon Agency wins at the 2022 National Addys
June 30, 2022
The Brandon Agency, the most creatively awarded marketing agency in the Southeast, took home a National ADDY sponsored by the American Advertising Federation (AAF). Considered one of the toughest awards…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Marketing Minute: Grassroots and Grasstops Advocacy
June 6, 2022
Marketing Minute with Seth Palmer, NP Strategy Who do you need in your advocacy corner? This week’s video shares how to get started when identifying your unique grasstops and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
Seasoned journalist joins NP Strategy
May 31, 2022
Expands Charleston, SC Office and Supports 30-Person Team NP Strategy (NPS+), a strategic communications firm providing crisis, media and public relations assistance, has grown the dynamic team with the addition of Abigail…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Flock and Rally Marketing & Communications celebrates three staff promotions
May 27, 2022
Flock and Rally, the women-owned integrated communications and marketing agency based in Columbia, South Carolina, announces the promotion of Rachel Carter to director of administration, Hailey Covell to director of…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Colliers promotes Cate Smolinsky to Senior Marketing Coordinator in its Charleston office
May 25, 2022
Colliers | South Carolina announces that Cate Smolinsky has been promoted to Senior Marketing Coordinator in the firm’s Charleston office. Smolinsky joined Colliers in 2019 as a Marketing Coordinator to…
Read MorePosted in: lowcountrybizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
rūmbo advertising agency expands services and team in Charleston
May 24, 2022
rūmbo, veteran-owned advertising agency based in Tampa, FL, announced they have hired Taylor Ion to join co-owner Mike Compton in their satellite office in Charleston as the agency experiences growth…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
TravelBoom promotes Pete DiMaio to Chief Operating Officer
May 11, 2022
TravelBoom Marketing, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies today announces the promotion of Pete DiMaio as its Chief Operating Officer. DiMaio is a…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
SCPRSA celebrates the best in public relations at the 2022 Mercury Awards ceremony
May 11, 2022
On Thursday, April 28, the South Carolina chapter of the Public Relations Society of America (SCPRSA) honored the best and brightest in the state’s public relations industry with the 31st…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
DC BLOX growing S.C. footprint with new data center in Horry County
May 10, 2022
$31.5 million investment to create three new jobs DC BLOX, a multi-tenant data center in the Southeast, today announced plans to expand its South Carolina presence with a new operation…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: economic-development, marketing-and-communications
Flock and Rally earns five marketing and communications industry awards
May 9, 2022
Flock and Rally, the women-owned integrated communications and marketing agency based in Columbia, South Carolina, recently earned a Mercury Award and two Silver Wing Awards from the S.C. Public Relations…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, media, on-the-move
Marketing Minute Video: Marketing Strategies
May 9, 2022
Marketing Minute with Celesia Patterson, NP Strategy We’re starting to return to pre-pandemic normalcy. This week’s video shares best practices for revamping your marketing strategy. Watch more.
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Marketing Assistant
April 22, 2022
BE authentic. BE influential. BE the expert. Be all that and more at Colliers. At Colliers, we help leaders succeed by helping them build amazing workplaces, businesses and communities around…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications
Chernoff Newman hires five new associates
April 18, 2022
Chernoff Newman, a long-standing and leading integrated communications agency based in the Southeast, has hired a group of new team members as it prepares for unprecedented growth throughout 2022. The…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Marketing Minute Video: Brand Refresh
April 11, 2022
Marketing Minute with Emily Almasy, NP Strategy Emily Almasy, NP Strategy: Are you seeking a way to breathe new life into your brand? Consider a brand refresh. This week’s…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Longtime ESPN executive Rusty Reed to join FishBait as Chief Revenue Officer
March 29, 2022
Longtime ESPN executive and collegiate sponsorship veteran, Rusty Reed is joining FishBait Solutions as their new Chief Revenue Officer and equity partner. He is known in the industry for his…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Marketing Minute Video: Being Present
March 28, 2022
Marketing Minute with Beverly Bowers, NP Strategy Re-entering the in-person world can be intimidating after so many months in virtual spaces. This week’s video shares tips for success in…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
S.C.’s largest organization for Public Relations professionals announces 2022 Board of Directors
March 21, 2022
The members of the South Carolina chapter of the Public Relations Society of America (SCPRSA) recently appointed the organization’s Board of Directors for 2022. The Public Relations Society of America…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Marketing Minute Video: Branding
March 14, 2022
Marketing Minute with Philicia Thompson, NP Strategy In today’s online world, it’s essential to set yourself apart. This week’s video discusses the importance of developing a strong and consistent personal…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
Rawle Murdy rebrand builds on agency’s 47-year history
March 8, 2022
Buffalo Groupe, LLC Migrates South Bringing Headquarters to Charleston Buffalo Groupe, LLC and Rawle Murdy today announced its rebranding to BGRM, signifying Rawle Murdy’s evolution as part of the Buffalo…
Read MorePosted in: lowcountrybizsc Category: business-services, marketing-and-communications, on-the-move
