Effectively Increasing Your Engagement on Social Media
March 2, 2021By Joshua Simelton Strategic Communications Specialist, NP Strategy For companies with an online presence, there are several ways of executing a successful social media strategy. In this article, we’re going…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
What is your most important branding tool?
March 1, 2021By Ken Gasque Your logo, if you do it right. However, your logo is not a brand, but there is no brand without a logo. The Starbucks logo is…
Read MorePosted in: midlandsbiz Category: advice, business-services, marketing-and-communications, on-the-move
Business Trends to Watch in 2021: Adapting to the New Normal
March 1, 2021By Brian T. King Founder and President of A M King The events of 2020 reshaped business significantly. The changes we experienced did not occur in ripples, but more…
Read MorePosted in: laurenscountybuzz Category: advice, business-services, on-the-move
Business Trends to Watch in 2021: Adapting to the New Normal
February 25, 2021By Brian T. King Founder and President of A M King The events of 2020 reshaped business significantly. The changes we experienced did not occur in ripples, but more…
Read MorePosted in: upstatebizsc Category: advice, construction, op-ed
Trouble Sleeping? Wear Socks to Bed
February 24, 2021The struggle is real. Millions of people have trouble falling asleep or staying asleep. Sleep is a vital part of our life and much needed to stay healthy and be…
Read MorePosted in: laurenscountybuzz Category: advice, health-care, on-the-move
Avoid becoming a public disgrace
February 24, 2021By Jerry Bellune Every business owner, manager, entrepreneur or politician should learn a critical lesson from NY Gov. Andrew Cuomo’s cover-up of his fatal nursing home blunder. By sending…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Whom Should I Select to Serve as Trustee?
February 24, 2021By Jonathan J. Robertson, CFP® When people are updating their estate documents, they frequently leave assets in trust for someone else. The key concept behind the idea of a trust…
Read MorePosted in: laurenscountybuzz Category: accounting, advice, financial-advisors, law, on-the-move
Whom Should I Select to Serve as Trustee?
February 22, 2021By Jonathan J. Robertson, CFP® When people are updating their estate documents, they frequently leave assets in trust for someone else. The key concept behind the idea of a trust…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, banking-and-finance, law, on-the-move
Your abominable No-Man
February 17, 2021By Jerry Bellune When it comes big bucks CEOs, you could not pick a pair more different than Angelo Mozilo and Warren Buffett. Angelo founded Countrywide Financial, a giant…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Periodontal Disease and COVID-19?
February 17, 2021What is Periodontal Disease? You may have heard the term “periodontal disease” or “gum disease” at your dental office before. Periodontal disease is defined as serious infection and inflammation of…
Read MorePosted in: laurenscountybuzz Category: advice, health-care, on-the-move
A lifetime of lessons in stakeholder management
February 15, 2021By Amanda Loveday NP Strategy I recently celebrated five years at NP Strategy. Since I began as the first full-time employee, we’ve built an incredible group of 25 individuals…
Read MorePosted in: laurenscountybuzz Category: advice, on-the-move
A lifetime of lessons in stakeholder management
February 15, 2021By Amanda Loveday NP Strategy I recently celebrated five years at NP Strategy. Since I began as the first full-time employee, we’ve built an incredible group of 25 individuals…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
The Value of Going the Extra Mile
February 4, 2021By Michelle Legaspi NP Strategy For businesses, success can look like many things: bottom-line revenue; year-over-year growth, etc. Though, not all success is as easily defined as a metric…
Read MorePosted in: laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
How to attract your Ideal Customers
February 4, 2021By Jerry Bellune Knowing your Ideal Customer is critical to attracting and retaining them. Our friend Bill Edmonds advises you to narrow your research to better understanding of your…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications, on-the-move
The Value of Going the Extra Mile
February 2, 2021By Michelle Legaspi NP Strategy For businesses, success can look like many things: bottom-line revenue; year-over-year growth, etc. Though, not all success is as easily defined as a metric…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Gain new customers without costs
January 28, 2021By Jerry Bellune Russell Brunson started his 1st business while in college. Now he owns 3 online businesses and probably will start several more. That’s what entrepreneurs do. Russell…
Read MorePosted in: laurenscountybuzz Category: advice, business-services, marketing-and-communications, on-the-move
Gain new customers without costs
January 27, 2021By Jerry Bellune Russell Brunson started his 1st business while in college. Now he owns 3 online businesses and probably will start several more. That’s what entrepreneurs do. Russell…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
What we can learn from Walt Disney
January 20, 2021By Jerry Bellune When you think of being visionary, compare your vision with Walt Disney’s vision for Disneyland 65 years ago: “Physically, Disneyland is to be a small world…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Using SEO to Improve your Website Strategy
January 19, 2021By Jill Baker NP Strategy Search engine optimization (SEO) is the process of increasing both the quantity and quality of traffic to your website through search engines. SEO impacts…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Holy Halitosis, BATMAN!!!! Got mask breath???
January 14, 2021As we continue to wear masks as part of the COVID-19 safety protocols, you may have had some moments of “mask breath.” Yeah, be honest, you know you have had…
Read MorePosted in: laurenscountybuzz Category: advice, health-care, on-the-move
Leave no money on the table
January 13, 2021By Jerry Bellune Whatever happened to Joyce who used to do business with us? No, she didn’t die. She just quit doing business with us. Why? Did we do…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
3 Success Strategies for 2021
January 12, 2021By Jerry Bellune Business owners and managers who survived and thrived in 2020, says our friend Ruth King, used these 3 simple strategies: 1. They paid close attention to…
Read MorePosted in: laurenscountybuzz Category: advice, on-the-move
3 success strategies for 2021
January 6, 2021By Jerry Bellune Business owners and managers who survived and thrived in 2020, says our friend Ruth King, used these 3 simple strategies: 1. They paid close attention to…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
New Year New Plan: How to Use Social Media Insights for updated 2021 Content
January 5, 2021By Jasmine Spencer NP Strategy It’s easy to get complacent when planning your social media content calendar, especially when many events have shifted or been cancelled due to COVID-19.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Take Care of Your Dollars in 2021
January 4, 2021By Jerry Bellune A business broker friend congratulated us on our financial management during the 2020 pandemic. He said we did not lose near as much money as many other…
Read MorePosted in: laurenscountybuzz Category: advice, banking-and-finance, on-the-move
Take care of your dollars in 2021
January 4, 2021By Jerry Bellune A business broker friend congratulated us on our financial management during the 2020 pandemic. He said we did not lose near as much money as many…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Early Christmas gift – make it their idea
December 23, 2020By Jerry Bellune When our friend Mac Toole was serving as a SC lawmaker, he had a wise strategy. He would set out to convince one of the top…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Looking Back to Plan Ahead: Preparing for Success in 2021
December 22, 2020By Jesica Johnson Mackey NP Strategy Like most people, I’m looking forward to closing the book on 2020. While this year has been full of challenges, disappoints, and fear,…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
An early Christmas gift parable
December 16, 2020By Jerry Bellune Here’s another early Christmas gift to help you end a dark year on a bright note. The great physicist Albert Einstein spent most of his life…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Planning for Public Affairs Success
December 8, 2020By Seth Palmer NP Strategy A well-organized public affairs plan is a powerful tool that all organizations need to drive focus to important issues that affect their key audiences.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice
A Health Insurance Program for Medical Professionals – SCMA’s Members’ Insurance Trust
December 8, 2020By William Render Executive Director for the SCMA Members’ Insurance Trust For nearly 40 years, the South Carolina Medical Association Members’ Insurance Trust (SCMA MIT) has been committed to…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, health-care, insurance, on-the-move
Can, and should, employers require that employees be vaccinated for Covid-19?
December 7, 2020By David Dubberly As the U.S. Food and Drug Administration (FDA) finalizes its review of two COVID-19 vaccines and prepares to authorize them for use, employers are asking if they…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, covid-19, employment, law, on-the-move
How to get high email open rates
December 3, 2020By Jerry Bellune Have you heard marketers or bloggers brag about the high number of addresses on their email lists? A blogger said he had more than 5 million.…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Become a Master of Gratitude
November 29, 2020By Jerry Bellune Can you attract more business without it costing you a dime? Absurd, you say. No, it’s simple, says our friend Ruth King. Show gratitude. Say thank…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Community Spotlight – WLS Foundation and City of Clinton Partner to Raise $5,000 for Local Veterans
November 13, 2020Veterans Day 2020 started out dreary and wet but ended with sunshine and smiles in Clinton, South Carolina. As reported earlier on the BUZZ, the City of Clinton partnered with…
Read MorePosted in: laurenscountybuzz Category: advice
Ignore your balance sheet at your own risk
November 12, 2020By Jerry Bellune Do you check your profit and loss statements and balance sheets monthly? They tell you how profitable your business is, says our friend Ruth King. Your…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Curiosity Corner: Fixin’ those Foggy Windshields
November 12, 2020Question: Why does cold air hold less moisture than warm air? Why does cool air clear a foggy windshield better than warm air? (Asked by a foggy column reader via…
Read MorePosted in: laurenscountybuzz Category: advice, on-the-move
COVID-19 is a Wake-Up Call to the Need for Better Long-Term Planning
November 11, 2020The coronavirus pandemic has put a spotlight on long-term care facilities. Thousands of residents have died from the virus. Families haven’t been able to visit loved ones for months. As…
Read MorePosted in: lowcountrybizsc Category: advice, covid-19, health-care, on-the-move
Employers can expect OSHA to issue emergency rule for COVID-19 early in Biden administration
November 10, 2020By David Dubberly COVID-19 cases in the United States have been increasing rapidly in recent weeks, and the surge is expected to continue into the winter. On Nov. 10, 2020,…
Read MorePosted in: midlandsbiz Category: advice, covid-19, on-the-move
‘Tis the Season (for relevant content)
November 10, 2020By Emily Eckert NP Strategy For my communications and marketing friends: anyone else struggling to get excited by content lately? This year has felt like a never-ending slog of…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
Reporting the truth
November 9, 2020By Jerry Bellune Good morning. Dr. Tracey Jones invited me to appear on her podcast. I don’t think she realized what a blabber mouth she was getting. But we…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
How to attract more Ideal Clients
November 4, 2020By Jerry Bellune An inexpensive way to attract Ideal Clients is with a referral system. It’s expensive in terms of time. When you get busy it’s harder to find…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Concentrate on your Ideal Customers
October 28, 2020By Jerry Bellune Every business has Ideal Customers. Knowledge of those customers is the starting point for all marketing strategies, says business consultant Bill Edmonds. To better understand your…
Read MorePosted in: midlandsbiz, laurenscountybuzz Category: advice, marketing-and-communications
Compassionate Communication
October 27, 2020By Kara Gormley Meador NP Strategy While my home base is no longer a cubical inside a television newsroom where eight monitors blast shows from all of the major…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Why do your customers buy from you?
October 23, 2020By Jerry Bellune Our friend Ruth King says you need to know why your customers do business with you for 4 make-or-break reasons: 1. It defines your business…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Are you prepared for open enrollment in a digital world?
October 15, 2020By Andrew Monk, Manager Benefits Education The Cason Group With a global pandemic continuing to affect the workplace, many businesses will be conducting open enrollment for 2021 with a remote…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, insurance, on-the-move
Attract more prospects, more income
October 14, 2020by Jerry Bellune Lead magnets can change how you do business and produce more income. It will attract more prospects to your sales funnel faster then you ever dreamed.…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications
Do you react or respond?
October 13, 2020By Heather Matthews NP Strategy Do you react or respond? That question felt like a stab to my heart and almost made me fall off the treadmill one evening. …
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Responsibilities of Leadership: Navigating Business During Times of Societal Upheaval
October 12, 2020By Brian T. King President and Owner of Carolinas-based A M King Today, we find ourselves in a period of societal crisis. Albeit this is a unique crisis, quite…
Read MorePosted in: upstatebizsc Category: advice, construction
The power of relentless rehearsal
October 7, 2020By Jerry Bellune When our friend Michael Aun won the Toastmasters International World Championship of Public Speaking he had rehearsed his speech to family, friends and his dog, Author Rick…
Read MorePosted in: midlandsbiz Category: advice, marketing-and-communications