Flock and Rally Marketing & Communications celebrates multiple staff promotions
April 13, 2021
Flock and Rally, the women-owned integrated communications and marketing agency based in Columbia, South Carolina, has announced the promotion of multiple team members — Ashley Cady Elsey, Hailey Covell, Mary…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes Madison Creech as Media Coordinator
April 13, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, is delighted to welcome Madison Creech to the team as Media Coordinator. The Media Department continues to grow in members…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Marketing Minute: Crisis Communication
April 12, 2021
Marketing Minute with Jean Cecil Frick, NP Strategy Communication isn’t always as simple as it sounds, especially if the information you’re sharing is sensitive, or even controversial. Knowing your audience…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Clemson University announces fifth annual Men of Color National Summit speaker line up, programmatic enhancements and live broadcast on Rickey Smiley Morning Show
April 9, 2021
Clemson University will host its 5th annual Men of Color National Summit on November 4-5, 2021 with a lineup of national thought leaders for both keynote and breakout speaker sessions…
Read MorePosted in: upstatebizsc Category: education, employment, marketing-and-communications, media, on-the-move
Crawford announces key team promotions
April 7, 2021
Crawford, a full-service strategic marketing agency based in Greenville, has promoted two veteran team members. Anna Maloney has been named senior account executive, and Jalesa Cooley is now a public…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FerebeeLane expands account team with four full-time hires
April 6, 2021
FerebeeLane (FL), a full-service marketing and branding agency located in downtown Greenville, recently expanded its account team with four full-time additions. The new hires’ experiences range from founding Clemson’s student-led…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing presents Let’s Talk Recruitment
April 6, 2021
Infinity Marketing will launch its next webinar series event titled Let’s Talk Recruitment on Tuesday, April 13, 2021, at 11 AM ET. The event will focus on finding the right…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL selects GirlUp GVL as second quarter grant recipient
April 2, 2021FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–announced today that it has selected GirlUp GVL as its second quarter recipient for the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Monique Holland and Tia Ternberg join Chernoff Newman’s growing media team
March 31, 2021
Chernoff Newman, a Columbia-based marketing and advertising agency, continues to expand its media and analytics team with the most recent hires Monique Holland and Tia Ternberg. “We are thrilled to…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: employment, marketing-and-communications, on-the-move
Infinity Marketing partners with CU-ICAR on video project
March 30, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, recently partnered with Clemson University International Center for Automotive Research (CU-ICAR) to develop a video highlighting its vehicle prototype program:…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Marketing Minute: Responding to Controversy in the Media
March 30, 2021
When damaging information about your organization is publicized, your credibility matters. NP Strategy’s Vice President Jean Cecil Frick shares tips on responding to controversy in the media.
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Endeavor welcomes three new entrepreneurs to its coworking community
March 24, 2021
A restaurateur, accountant, and HR expert choose workspaces at Endeavor Endeavor, a coworking and shared office space community in downtown Greenville’s LEED-certified ONE tower, announces three new members: Olivia Esquivel,…
Read MorePosted in: upstatebizsc Category: accounting, business-services, commercial-real-estate, food, local-industry, marketing-and-communications, on-the-move
BRIGHT+CO Marketing now agency of record for Greenville Swamp Rabbits
March 24, 2021
Greenville-based full-service marketing communications firm BRIGHT+CO Marketing announced it has added another sports team, the Greenville Swamp Rabbits, to its client roster. BRIGHT+CO is already the agency of record for…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move, sports
Crawford grows digital team with new social media coordinator
March 24, 2021
Crawford, a full-service marketing and branding agency, recently added Emily Simpson to its growing team as a social media coordinator. Simpson previously participated in Crawford’s robust internship program during the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing promotes Anna Nail and Elizabeth Collins
March 23, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, is proud to promote Anna Nail and Elizabeth Collins to the position of Media Buyer. These promotions will further the…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes three new media coordinators
March 16, 2021Infinity Marketing, a fully integrated marketing agency in the Upstate, expanded its internal team with the addition of three new media coordinators: Ryan Boger, Rachel Stowe and Bryant Buffington.…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Studio Displays, Inc. establishing operations in Lancaster County
March 16, 2021
More than $7.1 million investment will create 43 new jobs Studio Displays, Inc., a custom exhibit manufacturer, today announced plans to establish operations in Lancaster County. The more than $7.1…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: economic-development, marketing-and-communications, on-the-move
BRIGHT+CO scores big with Addy Awards for creative excellence, diversity marketing from American Advertising Federation
March 12, 2021
BRIGHT+CO Marketing was honored with nine American Advertising Awards for creative excellence within the Greenville advertising market. Called “Addys” and presented by the American Advertising Federation, these prestigious annual awards…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL offering portfolio reviews for local college students
March 10, 2021
FUEL, a Greenville-based agency specializing in digital and traditional marketing, advertising, and PR services, offers qualifying juniors and seniors attending an accredited college in the Upstate a portfolio review session.…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes Beth McClintock and Victoria Corriston
March 9, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, recently added two new professionals to its growing team. Beth McClintock joins the team as Senior Media Buyer along with…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing wins Four Silver AAF Awards
March 3, 2021
Infinity Marketing, an integrated marketing agency in the Upstate, won four silver awards in the 2021 American Advertising Federation (AAF) Awards competition for projects in social media, video production and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Effectively Increasing Your Engagement on Social Media
March 2, 2021
By Joshua Simelton Strategic Communications Specialist, NP Strategy For companies with an online presence, there are several ways of executing a successful social media strategy. In this article, we’re going…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Just Say Something 2021 Board of Directors announced
February 26, 2021
In 2021, Just Say Something (JSS) announces two new members to its Board of Directors. With its new and returning board members, JSS looks forward to continuing its mission of…
Read MorePosted in: upstatebizsc Category: education, marketing-and-communications, non-profit, on-the-move, philanthropy
Infinity Marketing expands partnership with 21st Mortgage
February 25, 2021
Infinity Marketing, a fully integrated marketing firm, announced its expanded relationship with 21st Mortgage, the nation’s number one manufactured and mobile home lender. Infinity will be building upon the company’s…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes Robin Cole as Senior Director of Integrated Services
February 23, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, recently welcomed Robin Cole as Senior Director of Integrated Services. With more than 30 years of business experience, she is…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL announces leadership promotions
February 18, 2021FUEL, a Greenville-based marketing agency specializing in branding and marketing solutions, recently announced the promotion of two of its leaders. Mary Church Cornette has been promoted to vice president/creative director,…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Nancye Bailey earns Certified Association Executive credential
February 16, 2021
ASAE has announced that Nancye Bailey, President of NDB Association & Event Management, has earned the Certified Association Executive (CAE®) designation. The CAE is the highest professional credential in the…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: banking-and-finance, business-services, chamber, financial-advisors, hospitality, marketing-and-communications, media, non-profit, on-the-move, philanthropy
Infinity Marketing adds Two Way Radio Center to client roster
February 16, 2021
Infinity Marketing, a fully integrated marketing firm, recently welcomed Two Way Radio Center as a new client. The agency is providing the radio supplier with media campaigns focusing on lead…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
A lifetime of lessons in stakeholder management
February 15, 2021
By Amanda Loveday NP Strategy I recently celebrated five years at NP Strategy. Since I began as the first full-time employee, we’ve built an incredible group of 25 individuals…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Beth Thomason joins FUEL as public relations director
February 11, 2021
FUEL, a marketing agency in Greenville specializing in branding and marketing solutions, is pleased to announce that Beth Thomason, APR, has joined its team as public relations director. In this…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Crawford welcomes Katie Disper as senior account supervisor
February 10, 2021
Crawford, a full-service strategic marketing agency based in Greenville, recently welcomed Katie Disper as senior account supervisor. In this role, Disper will lead the development of strategic marketing plans for…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Maddie Hilliard joins Flock and Rally as project coordinator
February 10, 2021
Maddie Hilliard has been hired as a project coordinator at Flock and Rally, the full-service, women-owned communications and marketing agency based in Columbia, South Carolina. Since joining the firm as…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: employment, marketing-and-communications, on-the-move
Colliers unveils new visual identity
February 9, 2021
Colliers launches brand refresh built to “own the blue” for years to come Charleston/Columbia/Greenville/Spartanburg, SC – Colliers (NASDAQ and TSX: CIGI) announces the launch of a new visual identity as…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
Infinity Marketing honored with six SIA Awards
February 9, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, won six awards in the 2021 Service Industry Advertising (SIA) Awards competition for projects in influencer marketing, community relations and…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
FUEL promotes Meredith Kinsey to president and COO
February 4, 2021
FUEL, a Greenville-based marketing agency specializing in branding and marketing solutions, recently announced the promotion of Meredith Kinsey to president and COO effective immediately. Warren Griffith will continue as CEO.…
Read MorePosted in: upstatebizsc Category: headlines, marketing-and-communications, on-the-move
Infinity Marketing promotes Shannon Nissen and Katie Beliles
February 4, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, named Shannon Nissen as Integrated Marketing Manager and Katie Beliles as Integrated Marketing Supervisor. These promotions will further the agency’s…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
The Value of Going the Extra Mile
February 2, 2021
By Michelle Legaspi NP Strategy For businesses, success can look like many things: bottom-line revenue; year-over-year growth, etc. Though, not all success is as easily defined as a metric…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Infinity Marketing welcomes six spring interns
February 2, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, has six interns for the spring semester across several departments throughout the agency. Alex King comes to Infinity as a…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing expands partnership with Cancer Survivors Park Alliance
January 29, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, is excited to strengthen its partnership with Cancer Survivors Park Alliance (CPSA) through campaign support and the addition of Cassie…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Hughes Agency expands with four new team members
January 26, 2021Hughes Agency, a full-service public relations, marketing, advertising and event management firm, is pleased to announce the addition of Morgan Fields, Natalyn Klump, and Lauren Knight as senior account executives…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing welcomes two new team members
January 26, 2021
Infinity Marketing, a fully integrated marketing agency in the Upstate, recently expanded its Web and Media Departments with the addition of Chase Martin, Lead Front End Developer and Jonathan Bolton,…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Crawford welcomes Samantha Ferland as office manager
January 26, 2021
Crawford, a full-service marketing and branding agency, recently welcomed Samantha Ferland as office manager. In this role, she is responsible for being the primary resource for a number of activities…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Jeff Dezen Public Relations (JDPR) promotes Zach Allen to Account Executive
January 21, 2021
Jeff Dezen Public Relations (JDPR) announced that Zach Allen has been promoted to Account Executive. He will support strategic planning, media relations initiatives and day-to-day operations for clients in the company’s…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Using SEO to Improve your Website Strategy
January 19, 2021
By Jill Baker NP Strategy Search engine optimization (SEO) is the process of increasing both the quantity and quality of traffic to your website through search engines. SEO impacts…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Longtime ESPN executive Rob Temple to join FishBait as CEO of combined agencies
January 18, 2021
Robert B. (Rob) Temple, a longtime senior executive at ESPN, is joining FishBait Marketing as their new Chief Executive Officer and equity partner. As part of this deal, FishBait Marketing…
Read MorePosted in: lowcountrybizsc, upstatebizsc Category: marketing-and-communications, on-the-move
Infinity Marketing enhances analytics team with new members
January 12, 2021Infinity Marketing, a fully integrated marketing agency in the Upstate, recently expanded its Analytics Team by transitioning current-employee Aimee Foster’s role and hiring intern Curtis Wright as Analytics Coordinators. “We…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
Endeavor hosts virtual Collaborators & Cocktails with TED Talks Daily podcast host and NPR newswoman Elise Hu
January 11, 2021
Endeavor, a coworking space in downtown Greenville’s LEED-certified ONE tower, announces that it will host its next Collaborators & Cocktails speaker series with TED Talks Daily podcast host and NPR…
Read MorePosted in: upstatebizsc Category: conversations, marketing-and-communications, media, on-the-move
Infinity Marketing presents Let’s Talk Influencer Marketing – January 13
January 5, 2021
Infinity Marketing will launch their 2021 educational Let’s Talk series by presenting Let’s Talk Influencer Marketing via webinar on Wednesday, January 13, 2021 at 11 AM ET. The event will…
Read MorePosted in: upstatebizsc Category: marketing-and-communications, on-the-move
New Year New Plan: How to Use Social Media Insights for updated 2021 Content
January 5, 2021
By Jasmine Spencer NP Strategy It’s easy to get complacent when planning your social media content calendar, especially when many events have shifted or been cancelled due to COVID-19.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications
Looking Back to Plan Ahead: Preparing for Success in 2021
December 22, 2020
By Jesica Johnson Mackey NP Strategy Like most people, I’m looking forward to closing the book on 2020. While this year has been full of challenges, disappoints, and fear,…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
