10x digital awards two digital marketing scholarships

  August 6, 2020

10x digital is proud to announce that two students have been awarded digital marketing scholarships to assist with living expenses, books and tuition for the Spring/Summer 2020 10x Digital Marketing…

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Posted in: upstatebizsc   Category: education, marketing-and-communications, on-the-move

Scribble Season 2 Launch Party

  August 4, 2020

Mark your calendars: Scribble is celebrating a second season of innovators on August 19th! When: August 19, 2020, 5:30P-7:00P What: Scribble Season 2 Launch Party The concept for Scribble started…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: business-services, economic-development, government, marketing-and-communications, on-the-move, technology

Internal Communication Tips during COVID-19

  August 4, 2020

By Jesica Johnson Mackey NP Strategy   Effective and regular communication during COVID-19 is a must for any organization. As COVID-19 changes the daily operations of organizations, so should your…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

Stewart Marketing & Consulting LLC ~ Featured Listing

  July 28, 2020

Brenda Stewart is an in-demand consultant, author and speaker whose passion is creating success for her clients and teaching them to do the same. She founded Stewart Marketing & Consulting…

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Posted in: lowcountrybizsc, midlandsbiz, golden-strip-news, upstatebizsc, laurenscountybuzz   Category: marketing-and-communications

Why Stakeholder Engagement Matters

  July 22, 2020
Jean Cecil Frick

By Jean Cecil Frick NP Strategy   I’ve long been a fan of the insights of author Seth Godin. Last week, one of his blog posts spoke to me: I…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

How to insult your best customers

  July 22, 2020

By Jerry Bellune   You can call them micro-insults – the tiny things that most annoy your customers. Sadly, unless you ask, you will never be able to correct them.…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

BDi Broadcast Digital Integrated

  July 22, 2020

Create a unified and seamless message that reaches your customer. This is marketing’s biggest challenge. BDi enables your business to target your customer in a consistent manner over all media…

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Posted in: lowcountrybizsc   Category: marketing-and-communications

Crawford Strategy welcomes Jane Finney Hall as Account Director

  July 21, 2020

Crawford Strategy, a full-service marketing and branding agency, recently welcomed industry veteran Jane Finney Hall as Account Director. In this newly created role, she will lead the development of integrated…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

What a rubber duck can do for you

  July 20, 2020

By Jerry Bellune   What can we do to delight and surprise our customers? What will get them talking about our companies? It doesn’t have to cost much. The rubber…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Coworking space Endeavor launches new website

  July 15, 2020

Endeavor, a coworking and shared office space community in downtown Greenville’s LEED-certified ONE tower, announces it has launched a new website. The purpose of the upgraded website is to help…

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Posted in: upstatebizsc   Category: business-services, marketing-and-communications, on-the-move

Infinity Marketing welcomes talented summer interns

  July 10, 2020

Infinity Marketing, a fully integrated marketing firm, is pleased to have Claire Blanchard and Chris Giuliani as interns for the summer. Their addition speaks to Infinity’s continued progression across departments…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Coming Soon!

  July 10, 2020

Coming Soon!

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Your best covid-19 business strategy

  July 8, 2020

By Jerry Bellune   I’ll never forget the salesman who ended his presentation by asking for the names of 3 people who might use his products. I told him he…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

How you can survive covid-19 nonsense

  July 2, 2020

By Jerry Bellune   Some of us are starting to suspect there was more to the lockdowns and non-essential business shuttering than science and epidemiologist caution. Could this have been…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Infinity Marketing adds Collins & Fine to client roster

  June 30, 2020

Infinity Marketing, a fully integrated marketing firm, recently welcomed Collins & Fine to its lifestyle industry client vertical. The agency is supporting the company and its luxury communities through a…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move, residential-real-estate

FUEL announces Portfolio Review program to benefit design students

  June 26, 2020

FUEL, a marketing agency in downtown Greenville, SC specializing in branding and marketing solutions, has announced the FUEL for Good Portfolio Review, offering design students an opportunity to showcase their…

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Posted in: upstatebizsc   Category: education, marketing-and-communications, on-the-move

Use covid-19 to strengthen your team

  June 25, 2020

By Jerry Bellune   Retired university professor Preston Hardy wrote us the other day with the story of a boy in rural Ohio who became the first human survivor of…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

COVID Positive Employees: How to communicate with stakeholders

  June 23, 2020

By Heather Matthews NP Strategy   If you are a business serving the public you know this all too well: there is no playbook for navigating COVID-19.  You are making…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

Build greater loyalty in a pandemic

  June 18, 2020

By Jerry Bellune   Churches, civic and networking groups, book and garden clubs share a secret many business owners ignore at their peril. Which of these 2 customer groups would…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Infinity Marketing welcomes Hi-Tech Medical as new client

  June 18, 2020

Infinity Marketing, a fully integrated marketing firm, recently added Hi-Tech Medical, a Flexible Technologies brand, to its growing client roster. The agency is providing a variety of creative services in…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Hughes Agency adds two to team

  June 11, 2020

Hughes Agency announced  the addition of Kate Little as senior account director and Anna Catherine Miller as senior account executive. Previously residing in New York City, Little served as vice…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Kingfish Communications

  June 11, 2020

Kingfish Communications will improve your bottom line by enhancing the creativity and efficiency of your marketing efforts. An innovative, well connected marketing partner, Kingfish Communications has the expertise and proven…

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Posted in: lowcountrybizsc   Category: marketing-and-communications

How to make more money in a pandemic

  June 11, 2020

By Jerry Bellune   The real question is not should you but what should you advertise. Take Kentucky Fried Chicken. Even after covid-19 became a pandemic, they ran ads of people licking…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Infinity Marketing honored with seven Telly Awards

  June 11, 2020

Infinity Marketing, a full-service integrated marketing agency in the Upstate, won seven awards in the 2020 Telly Awards competition for various client video projects. This is the largest number of…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

NP Strategy ~ Featured Listing

  June 10, 2020

NP Strategy is an experienced group of professionals from media, business, public policy, and communications agencies, offering a range of strategic services to non-profits, international corporations, governments, and local businesses.…

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Posted in: midlandsbiz   Category: marketing-and-communications

Post COVID-19, What’s Your Social Media Plan?

  June 9, 2020

By Sarah Robinson NP Strategy   After three full months of navigating the coronavirus in the United States, let’s check in on how it has impacted the marketing landscape, and…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, non-profit

5 steps to turn problems into profits

  June 3, 2020

By Jerry Bellune   Has the covid-19 crisis crippled your confidence, your sales and your income? Our friend Jill Konrath says that when she faces the same thing she: 1.…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

New consumer behaviors could impact economy re-opening

  June 1, 2020

As South Carolina continues to re-open, businesses and consumers are trying to get their lives back to normal as quickly as possible. An April 2020 poll by integrated marketing communications agency Chernoff…

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Posted in: midlandsbiz   Category: marketing-and-communications, on-the-move

The crucial moments this crisis calls for you

  May 28, 2020

By Jerry Bellune   The 2 most important days of your life, Mark Twain said, are the day you were born and the day you find out why. You were…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

More trends that may help or hurt you

  May 22, 2020
Jerry Bellune

By Jerry Bellune   Last week we talked about 3 trends that can help or hurt you. Here are 3 more: • A friend observed that the political bickering in…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

FUEL Q3 grant applications for Greenville non-profits now open

  May 20, 2020

FUEL, a marketing agency in downtown Greenville, SC specializing in branding and marketing solutions, has opened the application process for the third quarter grant program. The FUEL for Good Quarterly…

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Posted in: upstatebizsc   Category: marketing-and-communications, non-profit, on-the-move

Trends to help – or hurt – your business

  May 15, 2020

By Jerry Bellune   Alert business owners and entrepreneurs need to be aware of new consumer trends that may help – or hurt – their business. • A local ad…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Flock and Rally earns SCPRSA “Best in Show” Silver Wing Award

  May 12, 2020

Flock and Rally, a full-service, women-owned strategy, marketing and communications agency based in Columbia, South Carolina, was honored with 11 awards — including the 2019 Best in Show Silver Wing…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

Video as an ongoing investment

  May 12, 2020

By Taylor Kearns NP Strategy   The Hollywood film industry runs on a system of expectations, standards and edicts that are probably pretty dissimilar from the work you or your…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

In a crisis, focus on survival, not fear

  May 7, 2020

By Jerry Bellune   Our friend MaryEllen Tribby’s daughter Delanie is training to play pro tennis. She has won dozens of junior tournaments and observers say she’s the next Chris…

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Posted in: midlandsbiz   Category: advice, marketing-and-communications

Infinity Marketing named SCPRSA Mercury Award winner

  May 7, 2020

Infinity Marketing, a full-service integrated marketing agency in the Upstate, recently won three South Carolina Public Relations Society of America (SCPRSA) Mercury Awards for projects ranging from media relations to…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

SCRA announces new Marketing & Communications Director

  May 5, 2020

The South Carolina Research Authority (SCRA) has announced that Adrian Grimes was named Director of Marketing & Communications on April 6. “We’re extremely pleased to have Adrian join our team.…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: hi-tech-information-tech, marketing-and-communications, on-the-move