Award winning social media strategist joins NP Strategy
January 4, 2024
Ryal Curtis to Lead Social Media Team as Senior Director NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, will launch a robust expansion of its…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: business-services, marketing-and-communications, media, non-profit, on-the-move
Marketing Minute Video: The Importance of Consistency
December 11, 2023
Marketing Minute by Lee Bonner, NP Strategy Consistency is the backbone of public relations. This week’s video underscores the significance of consistency in brand development and provides a few…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Infinity Marketing celebrates 30 years in business
December 10, 2023
Infinity Marketing, an award-winning integrated marketing agency established in 1993, is turning 30 this fall, and no one is prouder than Tony Williams, who has taken the occasion as an…
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Holy Webs
December 8, 2023
Holy Webs creates a relationship with every client because that’s the way business is done in Charleston. We pride ourselves on being “Charleston, SC’s Local Digital Agency”. We do this…
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Holy Webs revolutionizes digital marketing, bringing local connections to the forefront
December 6, 2023
CHARLESTON, SC — In a groundbreaking move, Holy Webs, a leading digital marketing agency based in Charleston, SC, announced its innovative approach to making digital marketing local again. With a…
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Marketing Minute Video: Navigate the Media Landscape with Confidence
December 5, 2023
Marketing Minute by Heather Hoopes-Matthews, NP Strategy This week’s video underscores the importance of planning ahead in today’s digital era. With nearly half of our team comprising former journalists, NP…
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Five Events that make a Hammock Coast Christmas special
November 28, 2023
Vacationers in search of a destination with an abundance of holiday spirit will be flocking to South Carolina’s Hammock Coast® this December. Long renowned for its casual charm, the Hammock…
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Obviouslee named Best Place to Work by Outside Magazine
November 20, 2023
Obviouslee, a full-service, strategic marketing agency that partners with innovative brands across the globe, has been recognized by Outside Magazine as one of the 50 Best Places to Work. The…
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Brandon welcomes Chad Isom to its client services team
November 14, 2023
Brandon, an integrated, data-driven, digitally-centric marketing firm, announced its recent hire of Chad Isom, a dynamic marketer with a background in recruiting. Isom joins the team as an account manager…
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Marketing Minute Video: How to Respond to a Cyber Security Breach
November 13, 2023
Marketing Minute by Briana Bryant, NP Strategy When dealing with a cyber-security breach, a proper response is imperative. This week’s video shares tips to protect your reputation. Watch More.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Emerger Strategies is now Climate Neural Certified
November 2, 2023
Emerger Strategies, a sustainable business consultancy that helps companies measure and improve their sustainability performance, is proud to announce it is officially Climate Neutral Certified. Emerger Strategies joins the growing…
Read MorePosted in: lowcountrybizsc Category: business-services, energy, environmental, manufacturing, marketing-and-communications, on-the-move
TravelBoom promotes Alyssa Foriska to Director of Marketing
October 31, 2023
TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, has promoted Alyssa Foriska to Director of Marketing. With more than nine years of industry experience,…
Read MorePosted in: lowcountrybizsc Category: hospitality, marketing-and-communications, on-the-move
Marketing Minute Video: The Power of Storytelling
October 30, 2023
Marketing Minute by Abigail Darlington, NP Strategy Abigail Darlington, NP Strategy: Storytelling is a powerful tool that can be leveraged in a myriad of ways. This week’s video shares…
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TravelBoom develops new website for Evergreen Lodge
October 25, 2023
The digital hotel marketing agency is prepared to launch Evergreen’s new website on September 12th. Evergreen Lodge, a timeless resort in the heart of Yosemite National Park, partnered with TravelBoom…
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Marketing Minute Video: Preparing for the Media
October 16, 2023
Marketing Minute by Caroline Balchunas, NP Strategy If the media is attending your next event, preparation is paramount. This week’s video shares three tips to ensure their visit is a…
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Marketing Minute Video: Creating Engaging Social Media Content
September 25, 2023
Marketing Minute by Hannah Lackey, NP Strategy Social media is an incredibly powerful tool for businesses to connect with their audience and build brand awareness. This week’s video shares tips…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
TravelBoom launches newly designed Website at MBN.com
September 19, 2023
MBN.com, Myrtle Beach’s top tee time and golf package site, has launched its newly renovated website in partnership with TravelBoom, MBN.com is now poised to better direct users to the…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: business-services, hi-tech-information-tech, local-industry, marketing-and-communications, on-the-move, social-scene, sports
NP Strategy grows with colleagues in Charleston and Alabama
September 13, 2023
NP Strategy, a strategic communications firm providing crisis, media and public relations assistance, welcomes Morgan Grimes to its Charleston, South Carolina office. Grimes will serve as a Specialist, bringing three…
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Association for corporate growth launches new business chapter in Charleston
September 12, 2023
ACG Charleston launch event kicks off Sept. 27 in downtown Charleston ACG – the premier midmarket mergers and acquisitions association – will celebrate its newest business chapter at the ACG Charleston Chapter Launch Event at…
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Marketing Minute Video: Saying Sorry in Times of Crisis
September 11, 2023
Marketing Minute by Meghan Durant, NP Strategy Crises happen, and the decision of whether or not to issue a public apology takes careful deliberation. This week’s video shares expert insights…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Colliers hires Ruby Mercer as Marketing Coordinator
August 23, 2023
Ruby Mercer has joined Colliers | South Carolina in the firm’s Charleston office as a Marketing Coordinator. As Marketing Coordinator, Mercer will be responsible for creating materials and executing strategies for property…
Read MorePosted in: lowcountrybizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
Marketing Minute Video: What to Expect When Working with a PR Firm
August 21, 2023
Marketing Minute by Beverly Bowers, NP Strategy This week’s video shares what to expect when working with a public relations firm and how to set yourself up for success.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Wild Dunes Resort appoints Danielle Koeller as director of marketing
August 9, 2023
Nestled on the northern tip of Isle of Palms, Wild Dunes Resort – a destination by Hyatt, announces the appointment of Danielle Koeller as director of marketing. In this role,…
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Huntington Beach State Park, Pawleys Island earn spots on prestigious list
August 7, 2023
Southern Living, one of the most respected names in lifestyle and travel journalism, has unveiled its list of “Our 25 Favorite Fall Beach Destinations,” and, according to the venerable publication,…
Read MorePosted in: lowcountrybizsc Category: life, marketing-and-communications, on-the-move
Marketing Minute Video: Creating a Captivating Brand Image
August 7, 2023
Marketing Minute Darain Ginyard, NP Strategy This Marketing Minute shares expertise on creating a consistent and engaging brand image that will set your brand apart from competitors and leave…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Karlyn Jones of Abacus Planning Group passes Certified Financial Planner (TM) Examination
August 4, 2023
Abacus Planning Group, Inc. proudly announces that Karlyn M. Jones has passed the CFP® examination. The CFP® Certification Examination assesses the candidate’s ability to integrate and apply a broad base…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: banking-and-finance, financial-advisors, insurance, marketing-and-communications, on-the-move
Huntington Beach State Park, Pawleys Island earn spots on prestigious list
August 2, 2023
Southern Living, one of the most respected names in lifestyle and travel journalism, has unveiled its list of “Our 25 Favorite Fall Beach Destinations,” and, according to the venerable publication,…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Marketing Minute Video: Six Ways PR is Innovating in a Changing Landscape
July 24, 2023
Marketing Minute Amanda Loveday, NP Strategy This insightful Marketing Minute explores the transformative impact of the pandemic on the public relations industry, highlighting six innovative ways PR professionals are…
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Andrew Davis joins the Town of Hilton Head Island as Director of Marketing and Communications
July 19, 2023
The Town of Hilton Head Island is excited to announce the appointment of Andrew Davis as the Town’s Director of Marketing and Communications effective August 14. Andrew joins the Town…
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Colliers promotes Chris Hock to Marketing Coordinator in its Charleston office
July 13, 2023
Colliers | South Carolina announces that Chris Hock has been promoted to Marketing Coordinator in the firm’s Charleston office. Hock has held the role of Marketing Assistant for one year…
Read MorePosted in: lowcountrybizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
New talent joins Brandon’s award-winning media team
July 13, 2023
Brandon, a data-driven, digitally-centric, integrated marketing agency, has added Hunter McDonald and Casey Hauck to its media department. The new hires join a company regularly recognized by Charlotte Business Journal…
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There are two ways to celebrate National Hammock Day this year
July 10, 2023
National Hammock Day only comes around once a year, but South Carolina’s Hammock Coast is setting aside two days for celebrations. Every year, the Georgetown County Chamber of Commerce and…
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Brandon wins EMMY for Hurricane Ian response work
June 21, 2023
Brandon’s creative and production teams, in partnership with Geneverse, documented Geneverse’s initiative to provide generators to those impacted by Hurricane Ian. Brandon, the most creatively awarded marketing agency in the…
Read MorePosted in: lowcountrybizsc Category: business-services, entertainment, marketing-and-communications, on-the-move
rūmbo advertising agency wins Telly Award for local ProLift video spot
June 20, 2023
rūmbo, a local Charleston and Tampa, FL advertising agency, announced their recent Telly Award win for their “Take It From Agnes” ProLift Garage Doors online commercial within the Online Commercials…
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NP Strategy expands into Alabama
June 15, 2023
NP Strategy (NPS+), a strategic communications firm providing crisis, media and public relations assistance, welcomes Briana Bryant to its office in Birmingham, Alabama. Bryant, an award-winning public relations professional with…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Brandon elevates social media team with internal promotion
June 14, 2023
Brandon, an integrated data-driven, digitally centric marketing firm, has promoted Haley Rojas to Associate Social Media Director, further utilizing her skill set to grow the agency. Brandon specializes in the…
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DoubleTree Resort and Springmaid Pier taps TravelBoom for social media management
June 12, 2023
DoubleTree Resort and Springmaid Pier in Myrtle Beach, S.C., has partnered with TravelBoom, a leading digital marketing agency specializing in social media management. With this exciting partnership, the tourist destinations…
Read MorePosted in: lowcountrybizsc Category: hotels, marketing-and-communications, on-the-move
Marketing Minute Video: Exploring the Benefits of Professional Development Organizations
June 5, 2023
Marketing Minute Hannah Lackey, NP Strategy Investing in your professional growth is essential for success, and professional development organizations play a pivotal role in providing valuable opportunities for personal and…
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Brandon earns the title of a South Carolina Top Workplace for seventh year
June 1, 2023
Brandon, one of South Carolina’s largest integrated marketing agencies, has been awarded a Top Workplaces 2023 honor by South Carolina Top Workplaces. The list is based solely on employee feedback…
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Marketing Minute: Crafting an Impactful Elevator Pitch
May 30, 2023
Marketing Minute Jean Cecil Frick, NP Strategy Mastering your elevator pitch is crucial for positioning yourself and your company for success. This week’s video shares tips on making a lasting…
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TravelBoom welcomes Olivia Clifton as Content Writer
May 30, 2023
MYRTLE BEACH, SC – TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, announced today it has hired a new Content Writer, Olivia Clifton. Clifton’s…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: hospitality, marketing-and-communications, on-the-move
Northwest Florida’s largest owner of beachfront hotels chooses TravelBoom as web development partner
May 25, 2023
Innisfree Hotels, a hotel developer and management company for many of the world’s most recognized hotel brands, has chosen TravelBoom as its web development partner. TravelBoom is the leading data-driven…
Read MorePosted in: lowcountrybizsc Category: hotels, marketing-and-communications, on-the-move
Brandon adds to its client services team
May 18, 2023
Brandon, an integrated data-driven, digitally-centric marketing firm specializing in the B2B, healthcare, financial services, telecommunications, outdoor lifestyles, lifestyle apparel, travel and tourism, consumer packaged goods, real estate, utilities, and fitness…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Beach Haven Hotel hires TravelBoom to design new website
May 17, 2023
Beach Haven Hotel, a hotel located in the heart of San Diego’s Pacific Beach neighborhood, has launched a new website developed by TravelBoom, a leading travel marketing firm. BeachHavenPacificBeach.com features…
Read MorePosted in: lowcountrybizsc Category: hotels, marketing-and-communications, on-the-move
Dayton House Resort expands marketing partnership with TravelBoom
May 17, 2023
The leading digital marketing firm for resorts will manage SEO, PPC, metasearch, website, and analytics for the popular destination. Dayton House Resort, an oceanfront destination on the Grand Strand, has…
Read MorePosted in: lowcountrybizsc Category: hospitality, local-industry, marketing-and-communications, on-the-move
The Rock It! Co. expands to Greenville
May 4, 2023
Premier marketing and events agency, The Rock It! Co. is returning to its roots with its expansion to the Upstate this month. Leah Stoudenmire, The Rock It! Co.’s Founder and…
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Brandon’s media team adds new talent
April 27, 2023
Brandon, a data-driven, digitally-centric, integrated marketing agency, has added Martin Montoya and Abbie Lutz to its media planning team. The new hires are joining an agency regularly recognized as a…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, media, on-the-move
Savannah Scott named Rookie of the Year
April 25, 2023
Chernoff Newman, a long-standing and leading integrated communications agency based in the Southeast, is pleased to announce that Savannah Scott, public relations and social media coordinator, has been named the…
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Flock and Rally announces the expansion of its creative team
April 21, 2023
Flock and Rally a full-service, communications and marketing agency based in Columbia, South Carolina, announced that it has expanded its creative team with the hiring of Rebecca Rebl as graphic…
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Content team expands at Brandon
April 8, 2023
Brandon, a leading digital marketing agency, is proud to announce the addition of Catherine Quant and Kennedy Hausmann to its Social Content team. The talented duo brings a wealth of…
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