Marketing Minute Video: Saying Sorry in Times of Crisis
September 11, 2023
Marketing Minute by Meghan Durant, NP Strategy Crises happen, and the decision of whether or not to issue a public apology takes careful deliberation. This week’s video shares expert insights…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Colliers hires Ruby Mercer as Marketing Coordinator
August 23, 2023
Ruby Mercer has joined Colliers | South Carolina in the firm’s Charleston office as a Marketing Coordinator. As Marketing Coordinator, Mercer will be responsible for creating materials and executing strategies for property…
Read MorePosted in: lowcountrybizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
Marketing Minute Video: What to Expect When Working with a PR Firm
August 21, 2023
Marketing Minute by Beverly Bowers, NP Strategy This week’s video shares what to expect when working with a public relations firm and how to set yourself up for success.…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Wild Dunes Resort appoints Danielle Koeller as director of marketing
August 9, 2023
Nestled on the northern tip of Isle of Palms, Wild Dunes Resort – a destination by Hyatt, announces the appointment of Danielle Koeller as director of marketing. In this role,…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Huntington Beach State Park, Pawleys Island earn spots on prestigious list
August 7, 2023
Southern Living, one of the most respected names in lifestyle and travel journalism, has unveiled its list of “Our 25 Favorite Fall Beach Destinations,” and, according to the venerable publication,…
Read MorePosted in: lowcountrybizsc Category: life, marketing-and-communications, on-the-move
Marketing Minute Video: Creating a Captivating Brand Image
August 7, 2023
Marketing Minute Darain Ginyard, NP Strategy This Marketing Minute shares expertise on creating a consistent and engaging brand image that will set your brand apart from competitors and leave…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Karlyn Jones of Abacus Planning Group passes Certified Financial Planner (TM) Examination
August 4, 2023
Abacus Planning Group, Inc. proudly announces that Karlyn M. Jones has passed the CFP® examination. The CFP® Certification Examination assesses the candidate’s ability to integrate and apply a broad base…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: banking-and-finance, financial-advisors, insurance, marketing-and-communications, on-the-move
Huntington Beach State Park, Pawleys Island earn spots on prestigious list
August 2, 2023
Southern Living, one of the most respected names in lifestyle and travel journalism, has unveiled its list of “Our 25 Favorite Fall Beach Destinations,” and, according to the venerable publication,…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Marketing Minute Video: Six Ways PR is Innovating in a Changing Landscape
July 24, 2023
Marketing Minute Amanda Loveday, NP Strategy This insightful Marketing Minute explores the transformative impact of the pandemic on the public relations industry, highlighting six innovative ways PR professionals are…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Andrew Davis joins the Town of Hilton Head Island as Director of Marketing and Communications
July 19, 2023
The Town of Hilton Head Island is excited to announce the appointment of Andrew Davis as the Town’s Director of Marketing and Communications effective August 14. Andrew joins the Town…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Colliers promotes Chris Hock to Marketing Coordinator in its Charleston office
July 13, 2023
Colliers | South Carolina announces that Chris Hock has been promoted to Marketing Coordinator in the firm’s Charleston office. Hock has held the role of Marketing Assistant for one year…
Read MorePosted in: lowcountrybizsc Category: commercial-real-estate, marketing-and-communications, on-the-move
New talent joins Brandon’s award-winning media team
July 13, 2023
Brandon, a data-driven, digitally-centric, integrated marketing agency, has added Hunter McDonald and Casey Hauck to its media department. The new hires join a company regularly recognized by Charlotte Business Journal…
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There are two ways to celebrate National Hammock Day this year
July 10, 2023
National Hammock Day only comes around once a year, but South Carolina’s Hammock Coast is setting aside two days for celebrations. Every year, the Georgetown County Chamber of Commerce and…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Brandon wins EMMY for Hurricane Ian response work
June 21, 2023
Brandon’s creative and production teams, in partnership with Geneverse, documented Geneverse’s initiative to provide generators to those impacted by Hurricane Ian. Brandon, the most creatively awarded marketing agency in the…
Read MorePosted in: lowcountrybizsc Category: business-services, entertainment, marketing-and-communications, on-the-move
rūmbo advertising agency wins Telly Award for local ProLift video spot
June 20, 2023
rūmbo, a local Charleston and Tampa, FL advertising agency, announced their recent Telly Award win for their “Take It From Agnes” ProLift Garage Doors online commercial within the Online Commercials…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
NP Strategy expands into Alabama
June 15, 2023
NP Strategy (NPS+), a strategic communications firm providing crisis, media and public relations assistance, welcomes Briana Bryant to its office in Birmingham, Alabama. Bryant, an award-winning public relations professional with…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Brandon elevates social media team with internal promotion
June 14, 2023
Brandon, an integrated data-driven, digitally centric marketing firm, has promoted Haley Rojas to Associate Social Media Director, further utilizing her skill set to grow the agency. Brandon specializes in the…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
DoubleTree Resort and Springmaid Pier taps TravelBoom for social media management
June 12, 2023
DoubleTree Resort and Springmaid Pier in Myrtle Beach, S.C., has partnered with TravelBoom, a leading digital marketing agency specializing in social media management. With this exciting partnership, the tourist destinations…
Read MorePosted in: lowcountrybizsc Category: hotels, marketing-and-communications, on-the-move
Marketing Minute Video: Exploring the Benefits of Professional Development Organizations
June 5, 2023
Marketing Minute Hannah Lackey, NP Strategy Investing in your professional growth is essential for success, and professional development organizations play a pivotal role in providing valuable opportunities for personal and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move
Brandon earns the title of a South Carolina Top Workplace for seventh year
June 1, 2023
Brandon, one of South Carolina’s largest integrated marketing agencies, has been awarded a Top Workplaces 2023 honor by South Carolina Top Workplaces. The list is based solely on employee feedback…
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Marketing Minute: Crafting an Impactful Elevator Pitch
May 30, 2023
Marketing Minute Jean Cecil Frick, NP Strategy Mastering your elevator pitch is crucial for positioning yourself and your company for success. This week’s video shares tips on making a lasting…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
TravelBoom welcomes Olivia Clifton as Content Writer
May 30, 2023
MYRTLE BEACH, SC – TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, announced today it has hired a new Content Writer, Olivia Clifton. Clifton’s…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: hospitality, marketing-and-communications, on-the-move
Northwest Florida’s largest owner of beachfront hotels chooses TravelBoom as web development partner
May 25, 2023
Innisfree Hotels, a hotel developer and management company for many of the world’s most recognized hotel brands, has chosen TravelBoom as its web development partner. TravelBoom is the leading data-driven…
Read MorePosted in: lowcountrybizsc Category: hotels, marketing-and-communications, on-the-move
Brandon adds to its client services team
May 18, 2023
Brandon, an integrated data-driven, digitally-centric marketing firm specializing in the B2B, healthcare, financial services, telecommunications, outdoor lifestyles, lifestyle apparel, travel and tourism, consumer packaged goods, real estate, utilities, and fitness…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Beach Haven Hotel hires TravelBoom to design new website
May 17, 2023
Beach Haven Hotel, a hotel located in the heart of San Diego’s Pacific Beach neighborhood, has launched a new website developed by TravelBoom, a leading travel marketing firm. BeachHavenPacificBeach.com features…
Read MorePosted in: lowcountrybizsc Category: hotels, marketing-and-communications, on-the-move
Dayton House Resort expands marketing partnership with TravelBoom
May 17, 2023
The leading digital marketing firm for resorts will manage SEO, PPC, metasearch, website, and analytics for the popular destination. Dayton House Resort, an oceanfront destination on the Grand Strand, has…
Read MorePosted in: lowcountrybizsc Category: hospitality, local-industry, marketing-and-communications, on-the-move
The Rock It! Co. expands to Greenville
May 4, 2023
Premier marketing and events agency, The Rock It! Co. is returning to its roots with its expansion to the Upstate this month. Leah Stoudenmire, The Rock It! Co.’s Founder and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Brandon’s media team adds new talent
April 27, 2023
Brandon, a data-driven, digitally-centric, integrated marketing agency, has added Martin Montoya and Abbie Lutz to its media planning team. The new hires are joining an agency regularly recognized as a…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, media, on-the-move
Savannah Scott named Rookie of the Year
April 25, 2023
Chernoff Newman, a long-standing and leading integrated communications agency based in the Southeast, is pleased to announce that Savannah Scott, public relations and social media coordinator, has been named the…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: marketing-and-communications, on-the-move
Flock and Rally announces the expansion of its creative team
April 21, 2023
Flock and Rally a full-service, communications and marketing agency based in Columbia, South Carolina, announced that it has expanded its creative team with the hiring of Rebecca Rebl as graphic…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: marketing-and-communications, on-the-move
Content team expands at Brandon
April 8, 2023
Brandon, a leading digital marketing agency, is proud to announce the addition of Catherine Quant and Kennedy Hausmann to its Social Content team. The talented duo brings a wealth of…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Top Proven Strategies to master Content Marketing for Professional Marketers
April 8, 2023
By Eric Elliott Founder of VIP Marketing, North Charleston, SC Are you a professional marketer who wants to master content marketing? If so, this blog post is for you! In…
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Geneverse Energy, Inc. selects Brandon as agency of record
March 26, 2023
Geneverse Energy, the maker of the most reliable, affordable, and safe compact solar generators designed for homes, has named Brandon its agency of record. The agency will manage the brand,…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move
Marketing Minute: Developing a Winning Communications Strategy
March 13, 2023
Marketing Minute Jean Cecil Frick, NP Strategy Identifying a target audience is crucial to any communications plan. This week’s video breaks down the key to developing a winning communications strategy. Watch…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Entrepreneur Minute – Lee Deas, Obviouslee Marketing
March 6, 2023
The Who’s on the Move, Entrepreneur Minute is an interview in support of the undeniable impact that entrepreneurs have on our communities. We will be highlighting 20 entrepreneurs in each of…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move, podcast
Chernoff Newman recruits esteemed global media executive to senior leadership
March 6, 2023
Matt Rayner joins agency as Executive Media Director Chernoff Newman, a long-standing and leading integrated communications agency based in the Southeast, has appointed Matt Rayner as its new executive media…
Read MorePosted in: lowcountrybizsc, midlandsbiz Category: business-services, economic-development, employment, employment-agencies, local-industry, marketing-and-communications, media, on-the-move
Cyberwoven wins three ADDYs at the 2023 AAF Midlands Awards Gala
March 6, 2023
Cyberwoven, a full-service brand, marketing, and web agency, announces its win of three American Advertising Federation (AAF) Awards (ADDYs) at this year’s AAF Midlands Awards Gala. The agency won for…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: business-services, marketing-and-communications, on-the-move, the-arts
Brandon’s media department promotes team members
February 28, 2023Sherry Moats, Kristi Shea, and Caroline Schmidt earn new roles Brandon, named 2021 Top Advertising Agency in Charleston, S.C. by Clutch, has promoted Sherry Moats, Kristi Shea, and Caroline Schmidt…
Read MorePosted in: lowcountrybizsc Category: business-services, marketing-and-communications, media, on-the-move
Marketing Minute: OpEd Placement
February 27, 2023
Marketing Minute with Jamie Lovegrove, NP Strategy Crafting an OpEd is an effective way to push out an organization’s perspective, but getting placement can be a tricky task. This week’s…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications
MUSC names new chief communications and marketing officer
February 21, 2023
After a national search process, Catherine (Cathie) Cannon, MBA, accepted the role of enterprise wide chief communications and marketing officer and joined the organization on Feb. 10. Cathie comes to…
Read MorePosted in: lowcountrybizsc Category: headlines, health-care, marketing-and-communications, on-the-move
Brandon’s creative team welcomes new senior producer
February 15, 2023
Brandon, the most creatively awarded agency in the Carolinas, has added new talent to its video production team with the hiring of Taggert Vin Zant as a senior producer. With…
Read MorePosted in: lowcountrybizsc Category: business-services, marketing-and-communications, media, on-the-move
VIP Marketing
February 14, 2023VIP Marketing is a digital marketing agency headquartered in Charleston, SC. Our digital marketing agency provides SEO – Search Engine Optimization, SEM – Search Engine Marketing, SMM – Social Media…
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Swift Rankings
February 14, 2023
Our team offers a number of local SEO services including website optimization, content writing, link building, competitive/keyword research, and more. We primarily do SEO for businesses in Charleston, SC, but…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications
The Charleston Metro Chamber welcomes Justin Allen and Diamond Curry to their team
February 10, 2023
The Charleston Metro Chamber announced Justin Allen has joined the Chamber team as Marketing Coordinator. In this role, he will coordinate marketing projects and lead the project management for the…
Read MorePosted in: lowcountrybizsc Category: chamber, marketing-and-communications, on-the-move
College of Charleston establishes the Martin Center for Mentorship in Communication
February 2, 2023
The College of Charleston announces the establishment of the Martin Center for Mentorship in Communication. The center will be housed within the Department of Communication in the School of Humanities and Social Sciences.…
Read MorePosted in: lowcountrybizsc Category: education, marketing-and-communications, on-the-move
TravelBoom hires new talent for surging growth
January 21, 2023
TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, announces the hiring of new talent amid a period of growth for the agency. Pam Doute…
Read MorePosted in: lowcountrybizsc Category: hotels, marketing-and-communications, on-the-move
Brandon’s media department expands with three new hires
January 18, 2023
Brandon, a data-driven, digitally-centric, integrated marketing agency, has added Talia Patterson, Rawan Elbadawy, and Alyssa Baumbick to its media team. The new hires are joining an agency regularly recognized as…
Read MorePosted in: lowcountrybizsc Category: business-services, marketing-and-communications, on-the-move
Legal Marketing Association’s Southeast Region announces 2023 South Carolina Local Steering Committee
January 11, 2023
The Legal Marketing Association’s (LMA) Southeast Region announced its South Carolina Local Steering Committee (LSC) for 2022. The Southeast Region is one of the largest in the international organization of…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: law, marketing-and-communications, on-the-move
Brandon adds new talent to in-house video and photography team
December 16, 2022
Brandon, the most creatively awarded agency in the Carolinas, has enhanced its content production team with two new trailblazers: Alex Childress and David Thompson. Joining the agency as an Editor…
Read MorePosted in: lowcountrybizsc Category: business-services, marketing-and-communications, media, on-the-move
TravelBoom case study shows power of metasearch
November 15, 2022
TravelBoom has developed a highly effective new strategy using AI-based platforms. TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, has released a new case…
Read MorePosted in: lowcountrybizsc Category: marketing-and-communications, on-the-move, technology
