George Perez and Micah Inafuku join Infinity Marketing

  August 20, 2019

Infinity Marketing, a full-service marketing agency in the Upstate, welcomes George Perez as Web Designer and Developer and Micah Inafuku as Analytics Coordinator to its team, further supporting the firm’s…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Infinity Marketing promotes three team members to media buyers

  August 15, 2019

Infinity Marketing, a full-service marketing agency in the Upstate, promoted Abbey West, Darian Villalobos and Julie Nelson to Media Buyers, advancing the firm’s media department expertise. “We are proud of…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Six Benefits of Stakeholder Engagement

  August 12, 2019
Jean Cecil Frick

By Jean Cecil Frick   Business is about relationships, both good and bad. Successful organizations must be constantly aware of who will help move the organization forward, and those who…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

FUEL expands creative team with the addition of Copywriter

  August 6, 2019

FUEL, a marketing agency in downtown Greenville, SC, specializing in digital and traditional services, has hired Amanda Campau as copywriter. Campau brings diverse and versatile copywriting experience to the agency,…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Call for Entries – 2019 Palmetto Awards

  July 31, 2019

The South Carolina chapter of the International Association of Business Communicators is ready to celebrate South Carolina’s best and brightest communicators! If you are a communicator who has created, directed…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, non-profit, on-the-move

Breaking the Bad News: How to best deliver tough information

  July 29, 2019

By Sara McCarthy   We receive bad news almost every day. It comes to us indirectly through the news and social media, or directly in emails, letters, phone calls, and…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

Endeavor promotes Lindsay Odom to Communications Manager

  July 10, 2019

Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of downtown Greenville, announces that Lindsay Odom has been promoted to communications manager. Odom joined the…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Crawford Strategy named among 2019 SC best places to work

  July 9, 2019

Crawford Strategy, a full-service marketing and branding agency, is honored to once again be named one of the Best Places to Work in South Carolina. The company is the only marketing…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

It’s a Match: Pairing Your Passions and Career Goals

  July 8, 2019

By Amanda Loveday   The perfect job can be described as the combination of your passion with your potential. Throughout my career, I’ve been fortunate enough to work with interesting and…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

Jean Cecil Frick joins the ranks of Riley Fellows

  June 28, 2019
Jean Cecil Frick

Jean Cecil Frick, a senior strategic advisor with NP Strategy, successfully completed the Spring 2019 Midlands Class of the Riley Institute at Furman’s Diversity Leaders Initiative (DLI), becoming a Riley Fellow.…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, non-profit, on-the-move

Infinity Marketing welcomes three new hires

  June 18, 2019

Infinity Marketing, a full-service marketing agency in the Upstate, announced three new team members that will further the firm’s cross-department capabilities: Eric Potts, Web Team Lead; Jessica Griffin, Accounting Coordinator;…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Four Common Mistakes When Engaging The Media

  June 17, 2019

By Heather Matthews NP Strategy   In all my years as a journalist, it never failed: 5:50 p.m. and my work phone would ring.  Did the caller not know we…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

Greenville native Annie Clyborne joins Complete Public Relations

  June 12, 2019

Complete Public Relations has added Annie Clyborne as an intern for the summer of 2019. Clyborne plans to graduate from Lander University in the spring of 2021 with a bachelor’s…

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Posted in: upstatebizsc   Category: business-services, employment, marketing-and-communications, on-the-move

P3 selects Endeavor for U.S. headquarters

  June 12, 2019

Endeavor, a coworking space for creatives, corporate marketers and other professionals announces that P3, an independent and international management consultancy based in Germany that specializes in high-end technical strategy and…

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Posted in: upstatebizsc   Category: economic-development, marketing-and-communications, on-the-move

SC Restaurant and Lodging Association welcomes new communications manager

  June 11, 2019

The South Carolina Restaurant and Lodging Association (SCRLA) recently welcomed Lenza Jolley as their new Communications Manager. Jolley will be responsible for developing and implementing strategic communications campaigns to increase…

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Posted in: upstatebizsc   Category: hospitality, marketing-and-communications, non-profit, on-the-move

FUEL hosts 2019 summer interns

  June 4, 2019

FUEL has added Brianna Stephens and Anna Dance as interns for summer of 2019. Stephens, a rising senior at Anderson University studying graphic design, is working alongside the creative team.…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Are you neglecting your best branding tool?

  June 3, 2019

By Marcia Purday, APR NP Strategy   Companies throughout the nation invest millions (or billions!) in their brands – from research and communication strategies, to analytics and more. But ultimately,…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications, on-the-move

Jackson Marketing Group

  May 24, 2019

Jackson Marketing, Motorsports & Events is a fully integrated marketing communication and events agency offering marketing consulting and strategy, branding, digital marketing, content and public relations, events and tours and…

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Posted in: upstatebizsc   Category: marketing-and-communications

Social Media and the Need for Brand Standards

  May 23, 2019

By J. Bradley Studemeyer NP Strategy   Small businesses often find themselves in a difficult position with social media marketing: on one hand, many feel like their current revenue streams…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

Infinity Marketing unveils revamped agency website

  May 21, 2019

Infinity Marketing has unveiled its new website, displaying its capabilities and expertise as an integrated marketing agency. The website takes on a new visual direction for an updated look and…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Endeavor welcomes Caroline Trembly

  May 21, 2019

Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of downtown Greenville, announced it has hired a summer intern. Caroline Trembly, who will graduate this…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Infinity Marketing presents analytics forum

  May 15, 2019

Infinity Marketing hosted its Let’s Talk Analytics event on Tuesday, May 14, in association with Matt Hertig, Alight Analytics CEO and Co-Founder, focusing on the marketing data landscape, marketing analytics’…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Riggs Partners announces 2019 pro bono marketing marathon for nonprofits

  May 15, 2019

Riggs Partners will hold its 22nd annual CreateAthon event to benefit Midlands- and Upstate-area nonprofits on October 17-18, 2019. CreateAthon is a 24-hour creative marathon during which professionals provide marketing…

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Posted in: midlandsbiz, upstatebizsc   Category: marketing-and-communications, non-profit, on-the-move

The Toughest Crisis May Be the One You Don’t Know You’re In

  May 8, 2019

By Erin Sanders Senior Communications Advisor with NP Strategy   The shooting at the UNC Charlotte (UNCC) college campus on April 30th resulted in the death of two students and…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

CyberSC to present Annual Awards for Cyber Excellence at 3rd Annual Cybersecurity Summit in Greenville on May 16th

  May 6, 2019

CyberSC announced the recipients of the 2019 CyberSC Awards for Cyber Excellence. Award recipients in three categories – Industry, Government, and Academia – will be recognized at the SC Chamber…

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Posted in: midlandsbiz, upstatebizsc   Category: banking-and-finance, business-services, economic-development, education, employment-agencies, government, hi-tech-information-tech, insurance, it-services, manufacturing, marketing-and-communications, non-profit, on-the-move, philanthropy, technology, telecommunications

Infinity Marketing hires two media professionals

  May 6, 2019

Infinity Marketing hired Claire Rogers as a Media Buyer and Madi Kwiatkowski as a Media Assistant. Within these roles, Rogers and Kwiatkowski will further enhance Infinity’s media services department through…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Infinity Marketing recognized with Three SCPRSA Mercury Awards

  May 2, 2019

Infinity Marketing, a full-service marketing agency in the Upstate, recently won three South Carolina Public Relations Society of America (SCPRSA) Mercury Awards for projects that range across web development, event…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

FUEL adds Mary Church Cornette as Creative Director

  April 30, 2019

FUEL, a marketing agency in downtown Greenville, SC, specializing in both digital and traditional services, has hired Mary Church Cornette as Creative Director. With a rich history that includes agency…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Max Metcalf elected Chairman of the South Carolina Manufacturers Alliance

  April 24, 2019

The South Carolina Manufacturers Alliance (SCMA) has elected Max Metcalf, Manager of Government and Community Relations at BMW Manufacturing Company, LLC, as the next Chairman of the organization’s Board of Directors. The…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: marketing-and-communications, on-the-move

Engaging Your Employees with Your Social Media

  April 24, 2019

By Angela Rogers   In the last 20 years, a horde of social media platforms have emerged. Odds are you’re an active user of at least one platform; between Facebook,…

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Posted in: lowcountrybizsc, midlandsbiz, upstatebizsc   Category: advice, marketing-and-communications

The Marketing Beacon ~ Featured Listing

  April 23, 2019

SIMPLY PUT: MARKETING THAT WORKS FOR YOU The Marketing Beacon specializes in delivering custom-developed marketing solutions designed to help Greenville, SC and Upstate businesses generate new customers and grow opportunities…

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Posted in: upstatebizsc   Category: marketing-and-communications

FUEL adds new developer to interactive team

  April 23, 2019

FUEL, a marketing agency headquartered in downtown Greenville, SC and specializing in both digital and traditional services, has hired Matthew Garvin as Web Developer. Matthew has extensive experience as a…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

FUEL

  April 17, 2019

Located in Greenville, South Carolina’s historic downtown district, FUEL is an integrated marketing agency that consists of industry-leading experts in branding, marketing strategy, lead generation, web development, Search Engine Marketing…

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Posted in: upstatebizsc   Category: marketing-and-communications

FUEL bolsters client services team with seasoned Account Director

  April 17, 2019

FUEL, a marketing agency headquartered in downtown Greenville, SC and specializing in both digital and traditional services, has hired Ally Dodge as Senior Account Director. Ally brings more than 20…

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Posted in: upstatebizsc   Category: marketing-and-communications, on-the-move

Complete PR earns two Mercury Awards in SCPRSA competition

  April 17, 2019

The 100th anniversary of Greenville’s involvement in the end of World War I as well as celebrating the region’s modern love of tacos earned Complete PR two Mercury Awards from…

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Posted in: upstatebizsc   Category: business-services, marketing-and-communications, on-the-move