Show off your Stats! Using your organization’s data to create visual content
September 29, 2020
By Stephanie Heikkila Holman NP Strategy There’s something comforting about numbers, whether it’s the way they gently guide us to sleep as children counting sheep in our beds or…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, marketing-and-communications, on-the-move, the-arts
School, work, COVID, oh my
September 15, 2020
By Amanda Loveday NP Strategy I continue to read stories about the demise of the working mother. Every night I scan my Facebook and Twitter feeds before going to…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Crisis Management in The Year of the Crisis
September 1, 2020
By Erin Sanders Senior Communications Advisor with NP Strategy As a professional crisis manager, I help organizations prepare for and avoid a variety of crisis situations. Despite all of…
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Leaving a Legacy – Using a Retirement Account Beneficiary Designation to Gift to Charity
August 31, 2020
By J. Abigail Mason, CFP® Designating a charity through a retirement account beneficiary designation is a great option for those who are philanthropic and who also want to ensure money…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: accounting, advice, banking-and-finance, law, on-the-move
Tax tips for emergency preparedness: securing your tax records
August 18, 2020
With the height of South Carolina’s hurricane season approaching, the South Carolina Department of Revenue (SCDOR) offers tips to help you keep your tax records safe in the event of…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc, laurenscountybuzz Category: advice, government, on-the-move
“I’ve Been Looking for You!” Social Media Privacy – and Other Things to Know
August 18, 2020
By Emily Eckert NP Strategy When’s the last time you thought about your social media privacy settings? If you’re like most people, it probably hasn’t crossed your mind since…
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Internal Communication Tips during COVID-19
August 4, 2020
By Jesica Johnson Mackey NP Strategy Effective and regular communication during COVID-19 is a must for any organization. As COVID-19 changes the daily operations of organizations, so should your…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Charitable Considerations When Selling a Business
July 30, 2020
By Bethany M. Griffith, CFP®, EA Running a business is full of decision points, strategy planning, and opportunities. All of these factors remain when it is time to sell…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: accounting, advice, banking-and-finance, on-the-move, philanthropy
Why Stakeholder Engagement Matters
July 22, 2020
By Jean Cecil Frick NP Strategy I’ve long been a fan of the insights of author Seth Godin. Last week, one of his blog posts spoke to me: I…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Has COVID-19 Opened the Door to Business Fraud?
July 13, 2020
Bauknight, Pietras & Stormer CPA Jessica Kaczor Says “Yes!” Editor’s Note: I recently sat down, virtually of course, with Jessica Kaczor, a business fraud super sleuth and Certified Fraud…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: accounting, advice, on-the-move
Finding a New Way to Connect with Your Audience During a Pandemic: A Case Study
July 7, 2020
By Kara Gormley Meador NP Strategy When COVID-19 hit in full force, the NPS+ team started brainstorming on our weekly call. As schools, businesses and people became paralyzed by…
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What to Consider in a Buy-Sell Agreement
June 30, 2020
By Jonathan J. Robertson, CFP® If your business has more than one owner, having a buy-sell agreement in place is vital. A buy-sell agreement is used to determine in advance…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: accounting, advice, banking-and-finance, on-the-move
COVID Positive Employees: How to communicate with stakeholders
June 23, 2020
By Heather Matthews NP Strategy If you are a business serving the public you know this all too well: there is no playbook for navigating COVID-19. You are making…
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Tax tips for newlyweds in South Carolina
June 16, 2020
While your wedding plans may have changed this year because of the COVID-19 pandemic, however you get married carries tax changes you should consider before walking down the aisle. The…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, government, on-the-move
The protests have exposed the flaws that we Americans must keep working to repair
June 9, 2020
By U.S. Rep. James Clyburn In my memoir “Blessed Experiences: Genuinely Southern, Proudly Black,” I share a philosophy I developed as a student protester on the campus of South…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, government, on-the-move, op-ed
Post COVID-19, What’s Your Social Media Plan?
June 9, 2020
By Sarah Robinson NP Strategy After three full months of navigating the coronavirus in the United States, let’s check in on how it has impacted the marketing landscape, and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit
Four Tips for Webinar Success: How to master your next online meeting or interview
May 26, 2020
By Casey Watson NP Strategy Undoubtedly, COVID-19 has taught us a major lesson in adaptability. Part of my adjustment was dusting off my computer’s webcam and becoming Zoom-savvy…
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Transferring the Ownership of Your Business as You Approach Retirement: an ESOP may be the answer
May 14, 2020
By Ann J. Beckwith, CFP® As the owner of a business, you have worked tirelessly to build a profitable company in which you take pride. Now, as you approach…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, banking-and-finance, on-the-move
Video as an ongoing investment
May 12, 2020
By Taylor Kearns NP Strategy The Hollywood film industry runs on a system of expectations, standards and edicts that are probably pretty dissimilar from the work you or your…
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Unemployment Benefits for Furloughed Employees in South Carolina
May 4, 2020By Reggie Belcher and Hannah Stetson The COVID-19 pandemic continues to affect all aspects of society. For many businesses and employers in South Carolina, the pandemic’s effects have necessitated tough…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, law, on-the-move
Put Empathy Into Action
April 28, 2020
Leighton Lord Board Chair, Nexsen Pruet Founder and Managing Director, NP Strategy, LLC Empathy is a key element of emotional intelligence – the connection between self and others. We’re…
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What’s ‘the Buzz’ with SC Business?
April 14, 2020
By Burnie Maybank Nexsen Pruet Today’s dominating business buzzwords are a little different than what we might have thought they’d be a few months ago. “Uncertain times;” “a new…
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Watching Working Parents – and Learning A Lot
March 30, 2020
By Sarah Robinson NP Strategy This ‘new normal’ is unlike anything any of us have ever experienced – forcing us to adjust and evolve our day-to-day routines. As our…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
Aging and Eldercare – What’s Your Plan?
March 27, 2020
By Molly Thomas FPQP® at Abacus Planning Group Benjamin Franklin wisely said, “When you fail to plan you are planning to fail”. Many of us and most of our parents…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, banking-and-finance, business-services, health-care, insurance, on-the-move
After Uncertainty Comes Opportunity
March 24, 2020
By Bryan Stange Director of Business Development, Mashburn Construction If you’ve spoken with a real estate developer over this past year, just about every one of them will have…
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You know what the good news is?
March 23, 2020
By Taylor Kearns NP Strategy When I was a kid, my mom would ask us that question immediately following what – at the time – seemed like a soul-crushing…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
Effectively Communicating in Uncertain Times
March 17, 2020
By Heather Matthews NP Strategy Silence fuels fear in a crisis, especially when the crisis is changing by the day and is something few people have experienced before. Over…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, headlines, health-care, marketing-and-communications, on-the-move
The Ultimate Gift: A Road Map for Funeral Wishes
March 9, 2020
By Laird W. Green CFP® from Abacus Planning Group “Facing death with a sense of practicality, equanimity, and clarity is the ultimate gift you can leave your children, friends, and…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, banking-and-finance, on-the-move
Avoid Being the Cobbler with Bad Shoes
March 3, 2020
By Amanda Loveday NP Strategy For many of us, our day-to-day activities are dictated by the services we provide to our customers – so much so, that we too…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, non-profit, on-the-move
A Roadmap to Your Savings Journey
February 24, 2020
By Curtis Loftis South Carolina State Treasurer Saving money can be like driving a car. Your desired destination may be near or far, the direction you choose might change,…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, banking-and-finance, education, on-the-move
Cutting-Edge Direct Primary Care and On-Site Clinics Can Save You Money
February 11, 2020
By Brian Morris President, Fulcrum Risk Solutions Whether you are an employer trying to manage healthcare costs, or an employee trying to stay healthy, it’s important to stay…
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Going the extra mile for clients: A guide
January 28, 2020
By Jean Cecil Frick NP Strategy For those of us in the professional services industry, clients are our bread and butter. We are constantly looking for ways to…
Read MorePosted in: lowcountrybizsc, midlandsbiz, upstatebizsc Category: advice, marketing-and-communications, on-the-move
The Importance of Brand Reputation in a Crisis
January 13, 2020
By Erin Sanders Senior Communications Advisor with NP Strategy When a crisis hits your organization – and it will – it’s important to have a solid crisis management plan…
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3 Steps to Improve your Public Engagement In 2020
January 6, 2020
By Jesica Johnson Mackey NP Strategy 2020 is here, and if you haven’t already, now is the time to identify some New Year’s resolutions for your company or organization.…
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5 Tips to Plan your 2020 Social Media Strategy
December 16, 2019
By Sarah Robinson NP Strategy This year has flown by, and as the New Year approaches, so do the deadlines for 2020 planning. If you’re getting started with…
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Business Communications in an Era of Fake News
December 2, 2019
By Alfred Leach NP Strategy No one knows what to believe anymore. Misinformation, disinformation and propaganda are being shared from an ever-increasing breadth of “fake news” sources (from social media…
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State Treasurer’s Office Works to ‘Serve Those Who Serve’
November 20, 2019
By South Carolina Treasurer Curtis Loftis Our nation’s military members know what it means to serve. They are selfless individuals who have committed themselves to safeguarding our country, its…
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Making Your Event Stand Out Through Sponsorships
November 18, 2019
By Emily Eckert NP Strategy Think back to an event that stuck out in your mind. The one you attended where your mouth dropped open when you walked in,…
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Bipartisanship: in Business and in Politics
November 4, 2019
By Sam Johnson NP Strategy Senator John McCain notably stated that “Courage is not the absence of fear, but the capacity to act despite our fears.” He understood that…
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Whistleblower Protections and Retaliation Risks
October 9, 2019
By David Dubberly Whistleblower issues are in the news, mainly because a U.S. intelligence officer recently filed a complaint against President Trump under the Intelligence Community Whistleblower Protection Act (ICWPA). …
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How to Pitch a Reporter and Be Heard
October 7, 2019
By Angela Rogers NP Strategy Today’s reporters – both print and broadcast – are always on the move. Pivoting from one story to another, preparing a “package” for the…
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Unconventional Excellence
September 20, 2019
By Heather Matthews NP Strategy A standing ovation, mixed with enthusiastic cheers and a chorus of “good mornings” welcomed me as I walked in to get my car oil…
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Foreign Manufacturer + Union Campaign = Netflix Documentary (and Lessons for Employers)
September 9, 2019
This week’s article provides insight from Nexsen Pruet attorney William Floyd. NP Strategy is part of the Nexsen Pruet family, working collaboratively alongside lawyers for the benefit of clients. …
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Do you need a videographer?
August 26, 2019
By Taylor Kearns Finding the best videography services for your business Ask a barber, and he’ll tell you yes, you need a haircut. Ask a videographer if you need…
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Six Benefits of Stakeholder Engagement
August 12, 2019
By Jean Cecil Frick Business is about relationships, both good and bad. Successful organizations must be constantly aware of who will help move the organization forward, and those who…
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Forget Your Job Title. Here Are 4 Reasons You Are in Sales and it’s a Good Thing!
August 10, 2019
By Dr. Cindy McGovern A firefighter, a professor, a computer repair technician and a lawyer are having dinner together. Which one is the salesperson? None, right? One is in the…
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Breaking the Bad News: How to best deliver tough information
July 29, 2019
By Sara McCarthy We receive bad news almost every day. It comes to us indirectly through the news and social media, or directly in emails, letters, phone calls, and…
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Workplace Safety and Summer Heat
July 10, 2019
By David Dubberly Summer temperatures can create hazards for workers, and employers can be liable for not addressing conditions that could lead to injuries and illnesses, such as heat exhaustion…
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It’s a Match: Pairing Your Passions and Career Goals
July 8, 2019
By Amanda Loveday The perfect job can be described as the combination of your passion with your potential. Throughout my career, I’ve been fortunate enough to work with interesting and…
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Four Common Mistakes When Engaging The Media
June 17, 2019
By Heather Matthews NP Strategy In all my years as a journalist, it never failed: 5:50 p.m. and my work phone would ring. Did the caller not know we…
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